The market appears to have topped in June 2022. Rates and home prices are falling again. Where have the home prices gone? How much has the market dropped? As a listing agent these changes make it difficult to get the right answers out of your mouth, so sellers don’t lose confidence in you or the market. There are two concepts that work perfectly when meeting a seller to list a home. What you say in this new environment and how you say it will determine if you win that listing and how that seller (eventually) comes to grips with the reality of a rapidly shifting real estate market. Podcaster and broker Keith Robert Gordon of Altru Realty loves to do this. This is his skill set as he thoroughly explains how he gets the list price right without offending the seller or the market. The buying frenzy of 2022 was a perfect storm of how to run a bidding war. Now that things have changed there is a lesson here and listing agents should still be putting their buyers in a bidding war. This podcast is about how to do that and get the seller onboard with this strategy. Creating a bidding war even in times where buyers aren’t just throwing money at homeowners is what Keith has done for 12 years at Altru Realty. It's a new market now and this podcast will tune you up, so you don’t lose listings or turn down an overpriced listing. Kelly Moser of the Moser Movement uses Keith strategies when he engages his clients (high performance coach for agents) to get more listings and how to handle home sellers with the right balance of authority, compassion, and skill. This is a podcast that will never get old.