The SEO Mindset Podcast Podcast By Sarah & Tazmin cover art

The SEO Mindset Podcast

The SEO Mindset Podcast

By: Sarah & Tazmin
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About this listen

The SEO Mindset is a weekly podcast that gives you actionable, personal growth and development tips, guidance and advice, to help you to optimise your SEO career and not just the algorithms. The podcast is dedicated to talking about important topics that aren't often spoken about in the industry such as imposter syndrome, burnout, anxiety, self awareness etc. Sarah and Tazmin, along with their special guests highlight important topics, share own experiences as well as giving actionable solutions. Basically we have open, honest and frank conversations to help others in the industry. Each week we cover topics specific to careers in the SEO industry but also broader topics. We will help you to not only build your inner confidence but to also thrive in your career. Your hosts are Mindset Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years experience working in the industry.Copyright 2025 Sarah & Tazmin Career Success Economics Marketing Marketing & Sales Personal Development Personal Success
Episodes
  • Improve your Financial Literacy (and Money Mindset) with Priti Rathi Gupta
    Jun 19 2025

    In this episode Tazmin talks to Priti Rathi Gupta, founder of  LXME, India’s first digital financial planning platform for women, a film producer, and advocate for women’s financial empowerment.

    Priti shares her unusual financial story that has inspired her mission to bridge the gap between women & wealth.

    They discuss why so many people struggle with financial literacy, how things are changing, and simple ways to take charge of your financial journey.

    About Priti:

    Priti Rathi Gupta, Founder of LXME, has led and inspired over 500,000 women towards building their financial acumen and financialization of their small savings. An Alumni of Harvard Business School, she had held leadership positions as M. D. of Anand Rathi, one of India’s largest Financial Services Conglomerate, at YPO, and Founder of Ishka films. She is a reputed expert awarded for setting up the Commodities desk, Currency, and Forex Advisory business with two decades of experience in the BFSI industry & is now focused on bridging the gap between women & wealth.

    Where to find Priti:

    Priti Rathi 's Facebook group

    @pritirathigupta on Instagram

    @pritirathigupta on X

    Priti Rathi 's Website

    About 'The SEO Mindset' Podcast

    Build your inner confidence and thrive.

    The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.

    Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.

    Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.

    Sign up to be a guest on the podcast here.

    Get in touch

    We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.

    Follow us on Twitter

    Follow us on Instagram

    Follow us on LinkedIn

    Send us an email

    Check out Tazmin's Website

    Check out Sarah's Website

    Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.

    Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.

    Subscribe and never miss an episode: Listen to The SEO Mindset Podcast

    Check out all episodes: The SEO Mindset Podcast website

    Today’s episode is brought to you by Clear Narrative Media

    Looking to...

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    51 mins
  • Taking Ownership and Succeeding in your New Work Role
    Jun 12 2025

    In this episode, Tazmin and Sarah talk about how to navigate the first few months in a role and how to take ownership to give yourself the best chance of success. They discuss the probation period, clarity of expectations and managing your development and wellbeing.

    About 'The SEO Mindset' Podcast

    Build your inner confidence and thrive.

    The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.

    Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.

    Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.

    Sign up to be a guest on the podcast here.

    Get in touch

    We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.

    Follow us on Twitter

    Follow us on Instagram

    Follow us on LinkedIn

    Send us an email

    Check out Tazmin's Website

    Check out Sarah's Website

    Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.

    Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.

    Subscribe and never miss an episode: Listen to The SEO Mindset Podcast

    Check out all episodes: The SEO Mindset Podcast website

    Today’s episode is brought to you by Clear Narrative Media

    Looking to create awareness, build visibility and enhance growth for your business, organisation or yourself?

    Introducing Clear Narrative Media. A purpose-led media and marketing agency that transforms how founders, creatives and organisations share their stories online.

    Dedicated to assisting you with all your marketing, content and strategy needs.

    You can find them on all social media platforms or using the link below:

    Check out Clear Narrative Media

    Free Consultation Call with Tazmin

    Interested in personal growth or career development? Book a free consultation call with Tazmin, by visiting her website:

    Get in touch with...

    Show more Show less
    47 mins
  • How to Succeed in SEO without Visibility with Veruska Anconitano
    Jun 5 2025

    In a world where we're constantly encouraged to be visible and build a digital brand (even by us), what if there's another way?

    What if you simply don't want to, or don't feel comfortable putting yourself out there?

    In this episode, Tazmin is joined by Veruska Anconitano, a global growth and international expansion consultant who has built a thriving business without relying on personal branding or constant visibility. She shares how she did it and (more importantly) why it works.

    About Veruska:

    Veruska, is a global growth and international expansion consultant specialized in multilingual SEO, globalization/internationalization, localization strategy, and go-to-market planning for complex, cross-border businesses. For over 20 years, she's helped companies grow internationally. She speaks multiple languages, holds a Master’s in Data Science, and has an academic grounding in sociology, sociolinguistics, and AI (LLMs), which gives her the ability to translate human behavior into actionable, scalable growth strategies. She's technical and loves working with dev teams: analyzing, diagnosing, and solving SEO and localization issues, addressing workflow and tooling inefficiencies, and building automation pipelines. She codes in multiple languages (💕 Python) and feel just as comfortable building workflows or auditing code-heavy international sites as she does leading cross-functional global teams.

    Where to find Veruska:

    Veruska's Website

    Veruska Anconitano on LinkedIn

    About 'The SEO Mindset' Podcast

    Build your inner confidence and thrive.

    The SEO Mindset is a weekly podcast that will give you actionable tips, guidance and advice to help you not only build your inner confidence but to also thrive in your career.

    Each week we will cover topics specific to careers in the SEO industry but also broader topics too including professional and personal development.

    Your hosts are Life Coach Tazmin Suleman and SEO Manager Sarah McDowell, who between them have over 20 years of experience working in the industry.

    Sign up to be a guest on the podcast here.

    Get in touch

    We'd love to hear from you. We have many ways that you can reach out to us to say hello, ask a question, or suggest a topic for us to discuss on a future episode.

    Follow us on Twitter

    Follow us on Instagram

    Follow us on LinkedIn

    Send us an email

    Check out Tazmin's Website

    Check out Sarah's Website

    Click here to download your copy of our free 'Growth versus Fixed Mindset' ebook.

    Click here to sign up for our newsletter to receive news and updates from the podcast eg latest episodes, events, competitions etc. We will never spam and you can unsubscribe at anytime.

    Check out all episodes: The SEO Mindset Podcast website

    Subscribe and never miss an episode: Listen to The...

    Show more Show less
    45 mins
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