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It’s time to create content and you find yourself staring at a blank screen completely stuck on what to say (again). Sound familiar? We’ve all been there, but the good news is, I’ve got tips to help you stop scrambling for ideas at the last minute.

In this episode, I’m sharing a simple, strategic content planning framework that will help you create content that not only attracts your ideal audience but also makes it easier to stay consistent. Because let’s be honest - when you don’t have a plan, content creation takes way more time and energy than it should! We’ll talk about why a lack of content planning keeps you stuck in a cycle of procrastination and how to break free from it.

I’ll also walk you through a step-by-step process to audit your existing content, identify gaps, and use AI tools to categorize your topics. Plus, I’m sharing my favorite keyword research strategies so you can make sure your content is actually being found by the right people. You’ll walk away with a clear action plan to organize your content ideas, map out your next month of content, and repurpose across multiple platforms.

02:10 - What happens when we don’t have a content plan

04:35 - How to approach content planning strategically (and how AI can help!)

08:31 - A simple way to do basic keyword research

09:52 - Important organizational details of content planning: where to keep your plan, what to include, etc.

12:37 - The secret to keeping content planning and creation sustainable and your action steps for getting started this week

Links & Resources:

• Ubersuggest
• Google Keyword Planner
• Notion
• Follow me on Instagram @kristendoyle.co
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode135

Tired of worrying about WordPress updates and website maintenance? My worry-free WPCare Plan handles all your updates, security monitoring, and maintenance so you can focus on running your business. My team and I would love to be in your corner, taking your website off your plate.

Learn more and get started at kristendoyle.co/care.

Check out my Everything Page at https://kristendoyle.co/everything

Send us a text! (Your number stays private)

Is your website as secure as your bank account? If not, you could be leaving your business vulnerable to hackers—who don’t just target big sites but any easy opportunity they can find. In this episode, I break down three simple yet crucial steps to protect your site, no tech expertise required.

From strengthening your login credentials to managing plugins and keeping everything updated, these small changes can make a huge difference in keeping your site secure. Plus, I’ll share my top recommendations for password managers, security plugins, and backup strategies so you can safeguard your business without the stress. Don’t wait until it’s too late—take action today to lock your website’s front door!

02:54 - The most common security vulnerabilities that I see and how to avoid them

07:37 - How to protect your site by staying on top of plugin updates and vetting plugins before installing them

12:00 - A plugin management strategy for you

13:31 - Proactive steps you can take to protect your site

Links & Resources:

• WPCare Plan
• Solid Security
• Updraft Plus
• 1Password
• Bitwarden
• Follow me on Instagram @kristendoyle.co
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode134

Tired of worrying about WordPress updates and website maintenance? My worry-free WPCare Plan handles all your updates, security monitoring, and maintenance so you can focus on running your business. My team and I would love to be in your corner, taking your website off your plate.

Learn more and get started at kristendoyle.co/care.

Check out my Everything Page at https://kristendoyle.co/everything

Send us a text! (Your number stays private)

Ever feel like some businesses just get you, almost as if they’re reading your mind? That’s the magic of a core message. In this episode, I walk you through why a strong core message is essential for your business. With the right message, you’ll find it so much easier to create things like emails, product descriptions, and social content that resonates with your audience!

I also share some common messaging mistakes, like sounding too formal or speaking about your audience instead of to them. By making your messaging more personal and clear, you’ll stand out! To help, I walk you through key questions to define your core message and a simple plug and play format to use.

Once your core message is nailed down, you’ll see how it simplifies everything else in your business. Whether you’re planning content or writing emails, your core message keeps you focused and aligned. If you want more support with this, check out my $9 SEED Framework workshop, designed to help you go deeper and create messaging that truly connects.

01:43 - Three common messaging mistakes that digital entrepreneurs make

03:24 - What REALLY makes messaging work

06:13 - How to create your core message (and a simple format to follow!)

10:50 - Tips for using your core message in your business

Links & Resources:

• The SEED Framework Workshop
• Episode 131, Strategy Over Spaghetti: A Smart Approach to Building Your Audience
• Follow me on Instagram @kristendoyle.co
• Check out my Everything Page: a one-stop shop for savvy selling!
• The Savvy Seller Collective
• Join my private Facebook community: Savvy Teacher Sellers
• More resources for growing your TPT business
• Rate & review The Savvy Teacher Seller on Apple Podcasts

Show Notes: https://kristendoyle.co/episode133

Tired of worrying about WordPress updates and website maintenance? My worry-free WPCare Plan handles all your updates, security monitoring, and maintenance so you can focus on running your business. My team and I would love to be in your corner, taking your website off your plate.

Learn more and get started at kristendoyle.co/care.

Check out my Everything Page at https://kristendoyle.co/everything