If you've been in business for any length of time, you've probably noticed that other people don't seem to care about your business as much you do. Not a massive surprise, right?

But the question is, how should you react to it? In this episode I propose 3 ideas to help you navigate this issue. HINT: the solution isn't to try and force other people to care.

You can read the transcript for this episode here: https://www.tennisbusinessacademy.com/no-one-cares-about-your-business-as-much-as-you-do

And you can check out the Academy here: https://www.tennisbusinessacademy.com/academy

I’ve lost count of how many times I’ve heard coaches and club managers say something along the lines of “word-of-mouth is the only marketing we need”.

Well, I think they’re wrong. In fact, unless they’re in the 1% of clubs and coaches in the world, they should definitely be proactive with their marketing and not rely on word-of-mouth alone.

In this episode I explain exactly why word-of-mouth isn’t enough and what you should be doing instead.

You can read the transcript for this episode here: https://www.tennisbusinessacademy.com/word-of-mouth-isnt-enough

And you can check out the Academy here: https://www.tennisbusinessacademy.com/academy

What you do on-court is crucial to the success of your tennis club or business. No doubt about it. But there are also a million other things that you need to do off-court in order to make your tennis business or club successful.

In this episode I cover 31 of these off-courts tasks that are important to get done to ensure the success and longevity of your tennis venture.

You can read the transcript for this episode here: https://www.tennisbusinessacademy.com/31-things-you-need-to-do-offcourt-to-create-a-successful-tennis-business

And you can check out the Academy here: https://www.tennisbusinessacademy.com/academy