When we invited Ben and Jess Loseke, the married co-founders of Midwest Barrel Co., onto the show, we thought we were just going to talk about barrels — the kind that once held bourbon, whiskey, wine, and beer. But what we got was a front-row seat to one of the most unexpected and inspiring stories in the world of whiskey.

In this episode, we dig into how a simple side hustle turned into a booming business, what most people don’t know about used barrels, and the wild places these barrels end up next (spoiler: it’s not always whiskey 👀 ). From building a business as a couple to serving everyone from distilleries to DIY-ers to barbecue pitmasters, Ben and Jess are redefining what it means to be a part of the spirits community — even after the spirits are long gone.

This one’s equal parts business, love story, and bourbon-soaked adventure. Pour a glass of one of your favorite drams and enjoy a Hollywood worthy story in the first of our “Voices of the Industry” special episodes.

In this very special episode of Whiskey Rocks, we go deep into the heart of Texas to explore the sound, soul, and spirit of Still Austin—one of the boldest voices in American craft whiskey today. Joining us is Jason Harry from Still Austin, who walks us through how music influences their distilling philosophy, why every barrel tells a story, and what it means to create a whiskey that doesn’t just taste good, but feels good.

We’re also thrilled to be joined by whiskey Instagram creator Cinebourbon, who brings his signature cinematic perspective and tasting chops to the conversation. From movie pairings to musical mash bills, this episode is a love letter to the art of whiskey-making—where grain meets groove and every sip strikes a chord.

Pour yourself something soulful and press play.

In this episode of Whiskey Rocks, Joel and Chris sit down with Caryn Wells, National Brand Ambassador for Green River Distilling Co., for an unfiltered conversation about Kentucky’s 10th oldest distillery and its unexpected rebirth. From whiskey history and heritage to branding brilliance and bold flavor profiles, Caryn pulls back the curtain on how Green River is honoring tradition while carving a fresh path forward.

We talk about the journey from mothballs to must-have bottles, the magic behind the Green River blends, and why Owensboro, Kentucky is punching way above its weight in the whiskey world. Plus, you’ll hear Caryn’s personal whiskey origin story—and yes, we pair it all with the perfect soundtrack.

If you’ve ever wondered what it takes to bring a legacy brand back to life, this one’s for you.