The Winding Road

By: Travis L. Scott
  • Summary

  • This podcast is for people like us. Our career has been what some would call 'non-linear.' When we look for a job, no one - especially recruiters - can put the pieces of our experience together. We want to change careers but aren't sure how. When we land a new role or change careers, that's just the beginning of next-leveling our career. If you're one of us, this podcast is for you. Join Host (and author) Travis L. Scott as he takes what he's learned from two decades of marketing and recruiting to change the way you approach your career and, in the process, change your life.
    © 2024 Winding Road Careers
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Episodes
  • Real-Time Career Pivot Show: Mastering the Art of Juggling a Day Job and a Side Project
    Oct 20 2023

    Do you ever wonder how to keep the momentum going when juggling a day job and a side project? This week, Nathan and Travis share their experiences with this very thing.

    While working on a contract with the University of Oxford, Nathan has also been developing his side project, Dadversity. He brings invaluable insights about the importance of consistency, especially when it comes to maintaining a digital presence on social media. So, grab a notepad because, in this episode, you’ll learn that showing up consistently matters more than a viral post.

    Balancing energy and time between your day job and a side project can be a real challenge. They discuss how setting realistic expectations can be a game-changer. Nathan and Travis delve into the concept of a portfolio career and its potential benefits.

    Imagine this, you are not tied to one job or one job role; instead, you have multiple income streams from diverse roles that can make your life more fulfilling! We also touch on how to adjust your business model and be creative to decrease the friction and conflict between your side projects and your day job.

    Finally, we talk about the importance of consistency and showing up, even when you don't feel like it.

    If you're thinking about a career pivot, juggling a side project, or trying to balance multiple professional commitments, this episode is just what you need. Tune in, and let's redefine work-life balance together!

    Episode Links:

    Dadversity
    RainierDigital

    Follow Winding Road Careers:

    • Website: https://www.windingroadcareers.com/
    • Instagram: https://www.instagram.com/windingroadcareers/
    • Linkedin: https://www.linkedin.com/company/winding-road-careers/
    • Twitter: https://twitter.com/thewindingrd
    • Facebook: https://www.facebook.com/windingroadcareers
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    31 mins
  • Kenny Soto: From Music Theory Major to Top SEO Voice on LinkedIn
    Sep 20 2023

    Kenny Soto joins host, Travis Scott, on the Winding Road Careers podcast.

    Kenny is a seasoned marketing leader and growth-focused professional with over eight years of experience in developing and implementing effective digital marketing campaigns.

    He has worked with clients such as JP Morgan Chase Bank, Buzzfeed, and Ray Dalio.

    He is also the host of the People of Digital Marketing podcast.

    In this episode, Kenny shares his career journey, from aspiring to be a doctor to becoming a music theory major and eventually transitioning into marketing. He discusses the importance of note-taking, pattern matching, and documenting one's learning and achievements.

    He also shares his approach to career growth, emphasizing the importance of saying yes to opportunities, especially in the early stages of one's career, and the value of viewing oneself as a consultant within a company.

    Books Mentioned:
    - Rasputin for Hire

    Other Links:
    - Connect with Kenny on LinkedIn
    - People of Digital Marketing Podcast

    Follow Winding Road Careers:

    • Website: https://www.windingroadcareers.com/
    • Instagram: https://www.instagram.com/windingroadcareers/
    • Linkedin: https://www.linkedin.com/company/winding-road-careers/
    • Twitter: https://twitter.com/thewindingrd
    • Facebook: https://www.facebook.com/windingroadcareers
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    58 mins
  • Lindsay LaShell: From Teacher to Marketing Agency Owner
    Aug 2 2023

    Lindsay has had a fascinating career. She started out working for startups during the frenzied dot com era, got burned out right before the "dot bomb" happened and went back to school to earn a teaching certificate.

    She was a teacher at Oakland Unified for four years before burning out (the typical timeframe for teacher burnout) and was asked to come work in marketing for an entrepreneur she had worked for in the past.

    This led to her getting a lot of agency experience and, ultimately, starting her own agency.

    Now, she's a solo consultant (more specifically a marketing activist) and loves it. It fits how she likes to work and what she likes to do: teach, build, and advise.

    Our conversation dives into her career journey. We also talk about the power of understanding your strengths and playing to them and we even branched off and briefly talked about meditation and how it's helped her.

    Connect with Lindsay:

    • Lindsay on LinkedIn
    • Her company, Open Lines Marketing

    Follow Winding Road Careers:

    • Website: https://www.windingroadcareers.com/
    • Instagram: https://www.instagram.com/windingroadcareers/
    • Linkedin: https://www.linkedin.com/company/winding-road-careers/
    • Twitter: https://twitter.com/thewindingrd
    • Facebook: https://www.facebook.com/windingroadcareers
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    50 mins

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