• The oldest trick in the book

  • Oct 11 2024
  • Length: 26 mins
  • Podcast

The oldest trick in the book

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  • Summary

  • From the hard sell to the limited time offer, companies have turned the art of the sale into a science. So why not put it under the microscope? We look at four different marketing tactics, and explain how they encourage us to turn off our brains and open our wallets.

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