In this Episode of Outsourced, Omar waxes philosophical with guest Nicole Kurtz, Founder of Aducate Digital. The “long time pre-pandemic” buddies engage in a Foucault-style discussion on the current state of marketing. The rise of pay-per-click ads and AI generated content is creating a simulation of what people actually want rather than solving the problem. How do you effectively cut through the noise with your marketing strategy on a limited budget? Listen to learn more!

Aducate Digital’s mission is to educate small business owners in advertising strategies. Nicole works with owners in growth mode who find themselves at a crossroad. With limited resources and time, Nicole guides small business owners to a new level of success. As owners scale beyond word-of-mouth marketing, they’ll need to let social media do the talking. How does a business owner maintain their integrity when entering the marketing world designed to overwhelm its audience? Find out on this episode of Outsourced.

Outsourced is a podcast where the Guardian team talks all things enterprise technology with the hopes of enabling experts to learn from other experts. 

Find each episode of Outsourced on Spotify, iHeartRadio, Audible, Amazon Music or wherever you listen to podcasts. If you enjoyed this series, help us reach new audiences by liking and subscribing. 

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