
Three Simple Ways to Get More Clients as a New Birth Worker
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Are you a new doula, lactation consultant, antenatal educator, or birth worker feeling stuck when it comes to getting clients? Or maybe you’ve been in business for a while but bookings have slowed right down — and you're wondering what you're doing wrong.
In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, Niamh Cassidy — IBCLC, antenatal educator, and business coach for birth workers — shares the three most important actions you can take today to start building momentum and growing your client base. These are practical, low-barrier strategies that don’t require a big budget, a slick website or thousands of followers.
You'll learn:
- Why networking (without the ick!) is your secret superpower
- How to use your existing connections to spark referrals
- Simple tips to help you show up consistently on social media without getting stuck in perfectionism
- What kind of content actually helps build trust and attracts your ideal clients
- The real reason most birth workers get stuck — and how to avoid that trap
Whether you’re brand new or trying to revive a quiet season in your business, this episode is full of gentle but effective encouragement to help you get visible and stay in motion.
Feeling stuck in your birth biz? You don’t need another course — you need support. Join Your Birth Biz – The Membership for bite-sized trainings, monthly coaching, and a community of fellow birthworkers. Just €29/month. Doors close 19 June! Sign up at yourbirthbiz.com/themembership
The Birth Worker’s Easy Content Plan — is a free resource I created for birth workers like you who want to grow their business without the faff of wondering what to post, getting stuck staring at a blank screen, or spending hours on content that leads nowhere. Get it here