Introducing Too Niche?’s unofficial book club—today we’re talking The Ambition Trap by Amina AlTai. I’m joined by Amina to explore what it really means to move from burnout to purpose. We get into the post-girlboss reckoning, the zone of genius vs. the zone of “meh,” and how redefining ambition can reshape our work, creativity, and everyday lives.

Follow me on socials @elizabethkott and @this_is_tooniche | For notes and links and more from the Too Niche Universe sign up for the Too Niche Mood Board for free on Substack!

I’m joined by my favorite pop culture historians Matt Harkins and Viviana Olen of THNK1994 for a special Summer 2025: Niche or Sheesh? We get into everything from And Just Like That hot takes to Toner Wars on skinTok, Tracy Anderson’s baguette-gate, and the frozen yogurt renaissance.

We also talk real-life housewife run-ins (hi Phaedra! hi Kenya!) and their upcoming Gallery Girls live show in NYC.

For notes and links to everything mentioned in this episode, check out the Too Niche Mood Board for free on Substack.

40+ makeup expert and Tiktok beauty sensation Erica Taylor joins me to share her journey from decades behind department store beauty counters to building a massive online following. We get into the most common makeup mistakes that age the face—and her current favorite product reccomendations.

For notes and links to everything mentioned in this episode, subscribe to the Too Niche Mood Board for free on Substack.

Thank you to our sponsor OSEA use code NICHE for 10% off at Oseamalibu.com

Kelsey J. Patel joins me to finally share the true story behind her infamous Vanderpump Rules appearance as “Jax’s Reiki Master.” We get into what really happened behind the scenes, how reality TV editing twisted her words, and why the internet couldn’t let it go — even years later.

Plus: how The Artist’s Way helped her reclaim her creativity, her thoughts on Jax’s recent rehab storyline, and what it’s like to go unexpectedly viral in the Bravo-verse.

Thank you to our sponsor OSEA use code NICHE for 10% off at Oseamalibu.com

For notes, links and other matters if importance in the Too Niche? universe, visit the Too Niche Mood Board on Substack.

Creative technologist and early AI adopter Taryn Southern joins me to explore how creatives can use AI to enhance their process. We get into what’s helpful, what’s scary, and what’s next.

Full AI tool list + links on the Too Niche Mood Board (Substack)!

I'm kicking off a new era of Too Niche? and joining me is the Internet’s favorite scent expert, Sir Candle Man. We dive into his origin story, spring/summer fragrance trends, and the power of brand storytelling—plus his top recs under $30, $50, and beyond.

Recs links from this episode here and show notes and more over on the Too Niche Mood Board.

Thank you to OSEA and their new Ocean Wave Cleanser for supporting today's show, use code NICHE for 10% off at OSEAmalibu.com.

Wrapping up our wedding-core era with one last round of listener questions—how to handle plus-ones, what I actually spent, and dealing with tricky family dynamics. Plus: registries, rings, and my biggest takeaways from the whole thing.

Cleaned out my closet this week and so thankful for being able to recycle the clothes I can't re-sell with Trashie Take Back Bags, Get 10% off your order at Trashie.io with code NICHE10

Thank you to HigherDOSE, my current favorites are their Sauna Blanket, Bath Soak, and Red Light Mask - NICHE15 for 15% off at HigherDOSE.com

Next Club Artist's Way session begins May 15, get $75 off with code: NICHE

• Book an Office Hours session here
• Next Mood Board Workshop: May 4th, sign up here
• Here's and updated list of all my current promo codes

Part one of the wedding Q&A series—covering how to stay grounded on the big day, what traditions are worth skipping, approaches to budgeting (and going over it), and navigating the prenup conversation.

Thank you to everyone who submitted thoughtful, funny, and hyper-specific questions. Part two coming soon.

• Have a Q for part two? Drop me a line (toonichepodcast@gmail.com)
• Book an Office Hours session here
• Next Mood Board Workshop: May 4th, sign up here
• Here's and updated list of all my current promo codes