Trademark Insiders

By: Mary Cannon Mary Kogut Lowell
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  • Summary

  • Welcome to Trademark Insiders, the business and marketing podcast brought to you by Kogut & Cannon. We are Mary Kogut Lowell and Mary Cannon: national trademark attorneys, brand consultants, and business coaches. Join us to get the insider’s perspective on all things business, marketing, and intellectual property. (This is not legal advice.) Did you enjoy the show? Pay it forward and share it with a friend!
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Economics Leadership Politics & Government
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Episodes
  • Can A Font Be Trademarked? DeSantis Debuts Disney Logo Hats

    Can A Font Be Trademarked? DeSantis Debuts Disney Logo Hats
    Jul 3 2023
    Can you trademark a font? Today’s story revolves around the trademark battle brewing between Walt Disney Company and Ron DeSantis, the Governor of Florida where Disney World is located, who used the Disney font on his new campaign hats without permission. The Disney font is registered by Disney for use in a variety of products, including clothing. Using a trademark without permission is a clear violation of intellectual property rights and can lead to significant damages and negative publicity. Our podcast features two trademark lawyers discussing the legal implications of Ron DeSantis' actions and providing opinions on what he should do to rectify the situation. The story highlights the importance of respecting other people's intellectual property rights, especially for public figures and politicians, and why businesses need a trademark strategy. Disclaimer: This podcast is not legal advice. Did you enjoy the show? Pay it forward and share it with a friend!
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    14 mins
  • OpenAI’s Controversial ChatGPT Trademark Filings: The Future Of AI

    OpenAI’s Controversial ChatGPT Trademark Filings: The Future Of AI
    Jul 3 2023
    Can OpenAI trademark GPT, and ask the USPTO to speed up the process? For today’s story, two intellectual property attorneys walk you through the company’s controversial recent trademark filings. The initials GPT (which stand for generative pre-trained transformer) have become ubiquitous in the artificial intelligence industry surrounding the massive success of OpenAI’s product ChatGPT. Meanwhile, OpenAI petitioned the USPTO to review their application out of order, skipping the line and speeding up a process that normally takes over one year to complete. Is this even possible, and what was the response of the USPTO? We have the docs and will share the scoop! These filings have sent shockwaves through the industry, and they are a prime example of the importance of proactive branding as part of an intellectual property strategy, especially in fast-paced fields like technology. Disclaimer: This podcast is not legal advice. Did you enjoy the show? Pay it forward and share it with a friend!
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    15 mins
  • No More Taco Tuesday?! LeBron James x Taco Bell: Trademark Dream Team

    No More Taco Tuesday?! LeBron James x Taco Bell: Trademark Dream Team
    Jul 3 2023
    In today’s episode, two trademark attorneys explore an intriguing case for sports fans and foodies alike. Join us as we explore the history and controversy surrounding the trademarked term Taco Tuesday, plus a new partnership between LeBron James and Taco Bell. Why did they release a commercial called Taco Bleep? And why did Taco Bell file a formal Petition for Cancellation with the USPTO? Will this Taco Tuesday trademark battle end in “genericide,” which is the death of a trademark for being too generic? We’ll share the Taco Tuesday trademark holder’s spicy responses with you and explain the legal proceedings thus far. We will explore the exciting intersection of intellectual property, pop culture, and commerce, including a discussion on whether the PTO should side with LeBron James and Taco Bell or the registered owner of the mark in this memorable trademark dispute. Disclaimer: This podcast is not legal advice. Did you enjoy the show? Pay it forward and share it with a friend!
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    14 mins

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