In the previous episodes 16 & 17, I have introduced what a Content Creation System is and how it can majorly benefit your wedding business to be consistently present in the online places you need to be.

As well as talked about how to create an annual blog schedule that will get your blog web pages ranked for the keyword phrases you are looking to be visible for.

In this episode I follow on from Part 1 & 2 of the ‘Get Strategic with Your Online Presence’ series and focus in on how you can write effective blog titles that:

- get your blog visible on Google Search Results for the keywords you are looking to rank for,

- compel your ideal wedding clients to click on your blog post, and read the contents.

So grab a cuppa and enjoy, as I share with you 9 ways to write attention grabbing blog titles in an easy, step-by-step format… enjoy!

Jen x

Resources:

- Download your FREE 'Who Do You Serve?' Activity Book today and clarify who you serve, and position yourself as the 'go-to' wedding business for your client community.

- Visit my Website https://www.weddingbusinessgrowthcoach.com

- Follow me on Instagram @weddingbusinessgrowthcoach

- Follow me on Facebook Wedding Business Growth Coach

- Subscribe to my YouTube Channel Wedding Business Growth Coach

This is Part 2 of How to create your own Content Creation System that will enable you to get strategic about your online presence.

In this episode I cover:

- Blog Fundamentals - what you need to include within each Blog post you create to make it a valuable piece of content for your business to grow, and well as sharing lots of value with your target wedding audience.

- Blog Frequency - depending on your capacity, I talk about setting consistent plan for the number of blogs to will create across the next 12 month period.

- Blog Content Ideas - needs to align with the pain points and desires your target wedding audience will be searching for on Google/ Pinterest.

- Introducing the 'Content Hub' method for planning out your blog schedule over a 12 month period to make your content attractive to Google, so it gets ranked well, which means more 'qualified' eyes on your content.

Resources:

- Download your FREE 'Who Do You Serve?' Activity Book today and clarify who you serve, and position yourself as the 'go-to' wedding business for your client community.

- Visit my Website https://www.weddingbusinessgrowthcoach.com

- Follow me on Instagram @weddingbusinessgrowthcoach

- Follow me on Facebook Wedding Business Growth Coach

- Subscribe to my YouTube Channel Wedding Business Growth Coach

With so many hats to juggle as a wedding business owner, it can be very hard to make space in our busy schedules to create consistently high value content to attract and nurture our target wedding audience.

But with the right know how and processes in place in your business, you can follow a repeatable system that enables you to bulk create all of your monthly (or bi-monthly) social media, search engine & community group posts, from from written website blog.

Want to know how?

Well over the next few podcast episodes, I will be taking you through the step by step theory and activities to make this happen in your wedding business!

Activity Questions:

For the wedding community you want to serve, write down the answers the following questions:

What is important to them regarding the environment, social background, particular traditions, the culture they are part of?

What type of career do they have?

What annual salary range do they sit in?

What are their family commitments?

How much free time do they have?

What are their hobbies and passions?

Who are they influenced by in regards to purchasing decisions?

What values do they have around spending money?

What existing knowledge will they have about your area of wedding expertise?

How do they use social media and what platforms are they most present on?

What are their pain points when it comes to planning their wedding?

What are non negotiables for them when planning their wedding?

Where will they go to validate you as a wedding supplier? Ie. Facebook/ Google My Business/ Google Search/ Wedding Directories/ Your Website/ Linked in/ Instagram/ Pinterest/ work of mouth/ etc.

The answers you write down to these questions will then help you endlessly with what sort of content to create to attract, nurture and close a wedding sale or booking.

Resources:

- Download your FREE Resource, 'Get Visible, Build Connection' Activity Pack & Bonus Template Schedule.

- Visit my Website https://www.weddingbusinessgrowthcoach.com

- Follow me on Instagram @weddingbusinessgrowthcoach

- Follow me on Facebook Wedding Business Growth Coach

- Subscribe to my YouTube Channel Wedding Business Growth Coach