• What the hell happened to Carrie's Closet.

  • Mar 5 2024
  • Length: 4 mins
  • Podcast

What the hell happened to Carrie's Closet.

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  • Summary

  • Thank you for joining me on my first episode of Selling Digital Products. I am no stranger to ecommerce of physical products, but i am starting a journey of creating and selling digital products. I am pursuing a few different avenues to see what resonates with me, and of course, I am measuring the results.

    A very wise man named Chris Reck of Minnow Pond Tarot said in one of his YouTube videos, to do something 100x before you decide if it works or not. So in other words, 100 podcasts, 100 videos, 100 digital products. So many people quit too soon.

    If you are interested in seeing what the results are across a few different efforts to monetize digital products, stay tuned in. The first step was being brave enough to start this. Now he's hoping with a part-time effort that I can create some results.

    I am doing podcasts and I am also doing a video blog on Youtube: https://www.youtube.com/@CarriesDigitalCloset

    Here is the script for Podcast 1:
    So what the hell happened to Carrie’s Closet? For over ten years, I have been living and learning the world of eCommerce. For the first six years, I stood up Carrie’s Closet, an online retail shop. I also bought and sold BeautyGram, which was a giftbasket company. Both were rewarding experiences, full of learning. I learned a lot about generating income online with physical products using Shopify, Ebay and Amazon. I also worked full time hours as a contract course creator to make the investments necessary to stay viable. Where did I land? Extremely burned out. My spare time was filled with fulfilling orders, marketing efforts, inventory and listing. Even when I had some spare time, I couldn’t turn off my brain. I wound down Carrie’s Closet as it existed in 2019. Man, pulling the plug on that website came with tears and also some relief. I focused on my consulting business as a course creator, and took a break from side hustles. I was offered a full-time position at Shaw in 2020 and I took it. During COVID, my husband and I made the decision to leave Calgary and move to the Kootenays, and I was accustomed to living in the city with friends, networks, and a big to-do list. Moving here, everything stopped which gave me the time for a health crisis. No surprise.
    So what did I learn?
    1. I did have a proven track record in eCommerce, even part-time. I didn’t like working around the clock, but I had some new skills to build on.
    2. I still love content creation. I have been paid to build hundreds of courses over my 25 year career. I must be okay at it, because I keep getting hired to do it.
    3. I do not like the money game – you know, the sales piece. Everything from my hourly rate as a content creator, to a pair of leggings on Carrie’s Closet, to reselling on eBay. People jump to buy a product, or bitch about the cost. The money game is important to life, but I do not want to negotiate my worth this time around.
    4. I see people creating passive income online with digital products. People I know and trust are creating digital products and monetizing them. From where I am sitting, it looks a lot more peaceful than what I was doing with physical products. What I know to be true, is doing the work once to create a digital product, a podcast or a video, and letting people’s genuine interest dictate how much I make is a risk. However, when I look at my list of four learnings, it is a potential solution if I can figure it out. Hence, comes the rebranding. Carrie’s Closet will now be Carrie’s Digital Closet. This is where I will share my journey and my learnings in the space of monetizing digital assets. I am sure this will be a journey of what works and what doesn’t work for me. In my heart of hearts, I am someone who has been professionally teaching technology and many other things since 2006. Maybe there is something that you see here, that helps you decide whether this journey is also for you. Or maybe you are already exploring monetizing a youtube channel, a podcast, building courses or writing reviews for Amazon. I am dabbing in a few things, and I am happy to share my results here for those who want to know for themselves.
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