• What’s it Like Starting A Sports Culture Brand in 2024?

  • Oct 29 2024
  • Length: 44 mins
  • Podcast

What’s it Like Starting A Sports Culture Brand in 2024?

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  • Summary

  • Episode 444 of the Sports Media Podcast with Richard Deitsch features Michaela Hammond and Chris Stone, two of the founders of OffBall, a new sports culture brand featuring a website, newsletter, and social feed. You can find them at offball.news. In this podcast, Hammond and Stone discuss what Off Ball is and its attempt to provide a curated hub for the nexus of sports and culture; why they believe they have a unique product in the content space; using human curation for a sports content play; the challenge of getting publicity for a new entity in sports media; where they hope to be in six months and a year as a brand; their previous stops at The The Players' Tribune and Sports Illustrated, and more. You can subscribe to this podcast on Apple Podcasts, Spotify, and more. To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices
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