Why Simple Messaging Beats Clever Campaigns
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Why Simple Messaging Beats Clever Campaigns
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About this listen
In this episode of the Tailwind Marketing Podcast, Carlos Corredor speaks with Brett Carnali, VP of Sales and Marketing at Stone Door Group, about what most salespeople miss: empathy. They dig into why detaching from the outcome leads to better deals, how overthinking your funnel kills momentum, and why simple, honest messaging beats clever campaigns. They also talk about vision, team focus, and how to lead without burning out your team or losing direction.
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