• Why Traditional Media Is Buying Up Creator Companies

  • Mar 5 2025
  • Length: 26 mins
  • Podcast

Why Traditional Media Is Buying Up Creator Companies

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  • Summary

  • In this episode of the Business of Talent Podcast, hosts Jordan and Sam delve into the latest trends and significant investments in the media and talent sectors. They discuss Fox Corporation's acquisition of Red Seat Ventures, Publicis Groupe's strategic purchase of BR Media Group, and Carlyle's noteworthy investment in Entertainment 360. The conversation explores the implications of these moves for creators, traditional media companies, and the shifting dynamics of content consumption. They emphasize the importance of creating and owning intellectual property in the evolving marketplace and tease exciting updates for their own ventures.


    00:00 Introduction and Opening Remarks

    00:23 Weekly Updates and Personal News

    01:07 Podcast Overview and Main Topics

    01:58 Carlisle's Investment in Entertainment 360

    09:51 Publicis Acquires BR Media Group

    16:07 Fox Corporation Acquires Red Seat Ventures

    24:38 Concluding Thoughts and Next Week's Preview
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