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Wizard of Ads Monday Morning Memo

Wizard of Ads Monday Morning Memo

By: Roy H. Williams
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Thousands of people are starting their workweeks with smiles of invigoration as they log on to their computers to find their Monday Morning Memo just waiting to be devoured. Straight from the middle-of-the-night keystrokes of Roy H. Williams, the MMMemo is an insightful and provocative series of well-crafted thoughts about the life of business and the business of life.℗ & © 2006 Roy H. Williams Economics Leadership Management Management & Leadership Marketing Marketing & Sales
Episodes
  • Authority is Nothing but Fancy Clothes
    May 12 2025

    “If people were paid according to how hard they work, the richest people on earth would be the ones digging ditches with a shovel in the hot summertime.”

    That’s what my mother told me when I was a boy. When she saw the puzzled look on my face, she continued.

    “People who make a lot of money are paid according to the weight of the responsibility they carry and the quality of the decisions they make.”

    Second only to grief, the weight of responsibility is the heaviest burden that a person can carry. Compared to those, a shovel full of dirt feels as light as feathers on a windy day.

    When forced to choose between two evils, it brings a good person no joy to choose the lesser evil. Fewer people will be hurt, but the pain those people feel will be real.

    A person who is not wounded by the pain they cause others is a sociopath.

    Authority is power, and power is attractive. Tear away the tinsel. Scrape away the glitter and you will see that authority is just a fancy costume. You wear it when you are about to cause someone pain.

    Every good person in authority has scars on their heart, memories of the pain they know they have caused others.

    Sociopaths don’t care about the pain of others. They crave authority because they are weak, and the fancy costume lets them pretend they are strong.

    Things get ugly when a sociopath has power.

    “In the alchemy of man’s soul almost all noble attributes – courage, honor, love, hope, faith, duty, loyalty, etc. – can be transmuted into ruthlessness. Compassion alone stands apart from the continuous traffic between good and evil proceeding within us. Compassion is the antitoxin of the soul: where there is compassion even the most poisonous impulses remain relatively harmless.”

    – Eric Hoffer, “Reflections on the Human Condition” (1973)

    A person in authority who lacks compassion is a very small person wearing a badge.

    As a young man, I admired cleverness. But I have lived enough years and cried enough tears that now I see the world differently. Today, I admire goodness. This shift in perspective helped me understand what Viktor Frankl wrote in his book, “Man’s Search for Meaning.”

    “Freedom is only part of the story and half of the truth… In fact, freedom is in danger of degenerating into mere arbitrariness unless it is lived in terms of responsibleness. That is why I recommend that the Statue of Liberty on the East Coast be supplemented by a Statue of Responsibility on the West Coast.”

    Viktor Frankl was a medical doctor, a psychologist, and a survivor of the holocaust. He was imprisoned in four different concentration camps: Theresienstadt, Auschwitz where his mother was murdered, Dachau,and then Türkheim.

    Viktor Frankl believed in freedom, but he refused to see it as a license to do whatever you want. To him, freedom without responsibility was an idiotic idea.

    Isabella Bird was a well-educated woman who left Victorian England to explore the world in 1854.

    When she arrived in the United States in 1873, she bought a horse and rode alone more than 800 miles to Colorado. In her book, “A Lady’s Life in the Rocky Mountains,” (1879), Isabella wrote,

    “In America the almighty dollar is the true divinity, and its worship is universal. ‘Smartness’ is the quality thought most of. The boy who ‘gets on’ by cheating at his lessons is praised for being a ‘smart boy,’ and his satisfied parents foretell that he will make a ‘great man.'”

    “A man who overreaches his neighbor, but who does it so cleverly that the law cannot take hold of him, wins an envied reputation as a ‘smart man,’ and stories of this species of ‘smartness’ are told admiringly...

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    6 mins
  • This is Why We Remember Him
    May 5 2025

    His name was Rab. He died in Bengal, the land of tigers, in 1941. On his way out the door, he said, “Faith is the bird that feels the light when the dawn is still dark.”

    When Rab was sixteen, he published a book of poetry under the pseudonym Bhānusiṃha, which means “Sun Lion.” Those poems were seized upon by literary authorities as “long-lost classics.”

    Where do you hurry with your basket

    this late evening when the marketing is over?

    They all have come home with their burdens;

    The moon peeps from above the village trees.

    The echoes of the voices calling for the ferry

    run across the dark water to the distant swamp

    where wild ducks sleep.

    Where do you hurry with your basket

    when the marketing is over?

    Sleep has laid her fingers

    upon the eyes of the earth.

    The nests of the crows have become silent,

    and the murmurs of the bamboo leaves are silent.

    The labourers home from their fields

    spread their mats in the courtyards.

    Where do you hurry with your basket

    when the marketing is over?

    Rab wrote this in 1913,

    Free me from the bonds of your sweetness, my love!

    No more of this wine of kisses.

    This mist of heavy incense stifles my heart.

    Open the doors, make room for the morning light.

    I am lost in you, wrapped in the folds of your caresses.

    Free me from your spells, and give me back the manhood

    to offer you my freed heart.

    Famous for his role as President Jed Bartlet, Martin Sheen spoke several months ago at a White House event celebrating the 25th Anniversary of the debut of “The West Wing” on television. He wrapped up his short speech by reciting a poem that Rab had written more than 100 years earlier.

    Where the mind is without fear and the head is held high

    Where knowledge is free

    Where the world has not been broken up into fragments

    By narrow domestic walls

    Where words come out from the depth of truth

    Where tireless striving stretches its arms towards perfection

    Where the clear stream of reason has not lost its way

    Into the dreary desert sand of dead habit

    Where the mind is led forward by thee

    Into ever-widening thought and action

    Into that heaven of freedom, my Father, let my country awake.

    Rab knew that you and I would be here today, and he left us a message.

    Who are you, reader,

    reading my poems a hundred years hence?

    I cannot send you one single flower

    from this wealth of the spring,

    one single streak of gold from yonder clouds.

    Open your doors and look abroad.

    From your blossoming garden

    gather fragrant memories of the vanished flowers

    of a hundred years before.

    In the joy of your heart may you feel

    the living joy that sang one spring morning,

    sending its glad voice across a hundred years.

    Rab – Rabindranath Tagore – was awarded the Nobel Prize in Literature in 1913.

    He was the first non-European ever to win a Nobel Prize.

    Roy H. Williams

    NOTE FROM INDY: Speaking of Martin Sheen, his name has recently been mentioned in association with the book, “When Rabbis Bless Congress: The Great American Story of Jewish Prayers on Capitol Hill.” Aroo.

    A timber-framed cottage was built in Frog Holt, England, in the year 1450. Today, 575 years later, that cottage provides an important case study for business owners who are scaling their...

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    5 mins
  • Is Your Planning Gestalt or Structural?
    Apr 28 2025

    Michael Dell and Shaquille O’Neal planned their work and worked their plans.

    Dell understood the formulas, and followed the rules, of efficiency.

    O’Neal understood the formulas and followed the rules of basketball.

    Each of them faithfully followed a Structural plan.

    Michael Dell invented nothing, improvised nothing, and innovated only once. But that single innovation made him a billionaire. Dell’s innovation was to bring tested, reliable, proven methods of cost-cutting to the manufacturing and distribution of computers. When all his competitors were selling through retailers, Dell sold direct to consumer. This made his costs lower and his profits higher.

    Michael Dell’s strengths are discipline, professionalism, and Structural thinking.

    Likewise, Shaq says, “I didn’t invent basketball, but I am really good at executing the plays.” Discipline, professionalism, and Structural thinking made Shaq an extraordinary basketball player. These same characteristics also made him an amazing operator of fast-food franchises.

    “The most Shaq ever made playing in the NBA was $29.5 million per year. Now, it’s estimated that the big man is bringing in roughly $60 million per year, much of which is coming from his portfolio of fast-food businesses around the U.S.”

    24/7wallst.com

    Shaq didn’t invent car washes or Five Guys Burgers and Fries, but he owns more than 150 of each.

    Michael Dell and Shaquille O’Neal are masters of Structural planning and thinking.

    Structural thinking relies on proven elements and best practices. “Gather the best pieces and processes and connect them together like LEGO blocks. What could possibly go wrong?”

    Structural planning and thinking:

    Invent, Improvise, Innovate?

    “NO, because those things are untested. We want to avoid mistakes.”

    Reliable, Tested, Proven?

    “YES!”

    Steve Jobs and Michael Jordon are masters of Gestalt planning and thinking.

    Gestalt planning and thinking:

    Invent, Improvise, Innovate?

    “YES!“

    Reliable, Tested, Proven?

    “NO, because those things are predictable. We want to be different.“

    The fundamental idea of Gestalt thinking is that the behavior of the whole is not determined by its individual elements; but rather that the behavior of the individual elements are determined by the intrinsic nature of the whole.

    It is the goal of Gestalt thinking to determine the nature of the whole, the finished product.

    Gestalt thinkers who can fund their experiments and survive their mistakes often become paradigm shifters and world-changers.

    Steve Jobs got off to a slow start because he refused to use MS-DOS, the operating system that everyone else was using. But he was sensitive to the needs and hungers of the marketplace. When Steve Jobs had a crystal-clear vision of the things that people would purchase if those things existed, he brought those things into existence.

    Structural thinkers rely on planning and execution. Gestalt thinkers rely on poise and flexibility, often deciding on small details at the last split-second. Ask a Gestalt thinker why they do this and most of them will tell you, “I decide at the last minute because that is when I have the most information.”

    The reason you never knew what Michael Jordan was going to do is because Michael Jordan had not yet decided. Michael’s internal vision was simple and clear: “Put the basketball through the hoop.” With the clarity of that crystal vision shining brightly in his mind, Michael could figure out everything else along the way.

    Gestalt thinkers like Steve Jobs and Michael

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    8 mins
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