You can get started for free with Melio Go, or upgrade to one of their paid plans if you want even more advanced features: https://go.melio.com/gillian2025

If you’re a stay-at-home mom dreaming about starting your own business, I recorded this episode just for you. I’m sharing the story of how I started one of my very first online businesses, a digital product business that gave me the flexibility to earn income while staying home with my kids.

In this episode, I walk you through five practical steps that will help you get your first business off the ground, even if you don’t have a big budget, technical skills, or a ton of free time. These are the exact steps I followed, and they’re designed to help you take action with confidence.

I also talk about some of the challenges I faced, how I validated my idea before fully committing, and why creating simple systems early on made such a big difference in the long run.

Whether you're just starting to think about business ideas or you're ready to make your first sale, I hope this episode gives you the encouragement and direction you need to take that next step.

Listen to the full episode to hear:
• Choosing a profitable business idea that fits your lifestyle
• Validating your idea before investing too much time or money
• Creating your first simple offer that actually sells
• Making your first sales even when you're nervous or unsure
• Building time-saving systems so your business can grow with you

Links & Resources:
Start using Melio: https://go.melio.com/gillian2025

Small Business 101: https://gillianperkins.com/free-training-small-business-101/
Write a Profit Plan: http://gillianperkins.com/free-profit-plan

Work With Gillian Perkins:
Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind
Start your business with Startup Society: https://startupsociety.com
Website: https://gillianperkins.com
Instagram: @GillianZPerkins

In today's episode, I’m continuing the conversation I started over on the Online Business Podcast with Kwadwo Sampany-Kessie. We’re diving deep into the inner workings of my YouTube-based evergreen sales funnel from how I generate consistent traffic, to the way I’ve optimized conversion rates and structured my email sequences to be both effective and ethical.

I’m sharing the behind-the-scenes of how I’ve built a funnel that continues to work for me day after day, without constant maintenance or hustle and how you can do the same. Whether you’re just starting to build your funnel or looking to fine-tune what you’ve already got, I think you’ll find this episode both practical and encouraging.

I also talk about my personal journey with YouTube and how sticking to a minimal content schedule has actually helped drive significant traffic and growth for my business. If you're curious about building a more sustainable business that still gets results, this one’s for you.

Listen to the full episode to hear:

• How I use YouTube to drive consistent traffic to my evergreen sales funnel
• The key elements of an ethical and effective email sequence
• Why a minimal content schedule can still produce major results
• Practical tips for building a sustainable, automated sales funnel without burnout

Want to quit your job in the next 6-18 months with passive income from selling digital products online? Check out Startup Society.

Have you already started your business, but it isn’t generating consistent income? Schedule a free, 30-minute strategy session with our team to get unstuck!

FREE Resources to Grow Your Online Business:

• CFT YouTube Workshop: https://creatorfasttrack.com/workshop-registration

Work with Gillian Perkins:

• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind
• Get your online biz started with Startup Society: https://startupsociety.com
• Learn more about Gillian: https://gillianperkins.com
• Instagram: @GillianZPerkins

In today's episode, I’m chatting with Jacques Hopkins, the creator of the wildly successful online course Piano in 21 Days, which has brought in over $4 million in sales. Jacques shares how he went from struggling to make a single sale to earning consistent five-figure months, all while teaching adults how to play piano online. We talk about his initial pricing strategy, how he started driving traffic through YouTube, and the game-changing role that sales funnels played in his business. He also walks me through how adding an evergreen webinar and a strategic discount model dramatically increased his revenue. I loved how transparent Jacques was about what worked, what didn’t, and how he’s continued to optimize his systems over time. If you’ve ever wondered whether it’s possible to build a profitable online course in a niche market, especially something in the arts or music, you’ll find this conversation incredibly encouraging and full of actionable advice. Whether you’re just getting started or looking to take your course sales to the next level, this episode is packed with real-world insight that can help you build a sustainable and scalable online business.

Listen to the full episode to hear:

• How Jacques grew his online course Piano in 21 Days to over $4 million in sales
• The YouTube strategy he used to drive consistent traffic and leads
• Why sales funnels were the turning point in his business growth
• How an evergreen webinar and smart discounting boosted his conversions and revenue

FREE Resources to Grow Your Online Business:

• Learn more about Jacques: https://pianoin21days.com/
• The $100K Method Podcast Series: https://www.gillianperkins.com/the-100k-method
  
  

Work with Gillian Perkins:

• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind
• Get your online biz started with Startup Society: https://startupsociety.com
• Learn more about Gillian: https://gillianperkins.com
• Instagram: @GillianZPerkins