AUTHOR

Chris Malone

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Chris Malone is a sought after customer loyalty expert, keynote speaker and advisor. He is currently Founder and Managing Partner of Fidelum Partners, a research-based strategy consulting firm. He previously serviced as Chief Marketing Officer for Choice Hotels International and Senior Vice President, Marketing for Aramark Corporation, after advancing through roles at The Coca-Cola Company, NBA Properties and Procter & Gamble Company. Chris is also co-author of the award-winning book, The HUMAN Brand: How We Relate to People, Products & Companies. He is also a frequent guest contributor to CNBC, FOX Business, Bloomberg TV, Wall Street Journal Live, Forbes and Businessweek.

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The Human Brand

How We Relate to People, Products, and Companies

By: Chris Malone, Susan T. Fiske

Narrated by: Sean Runnette

Length: 5 hrs and 58 mins

Release date: 10-15-13

Language: English

4.5 out of 5 stars 67 ratings
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