AUTHOR

Glenn Gow

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Glenn Gow is founder and CEO of Crimson Marketing. He's an expert in marketing strategy for tech companies, especially in digital marketing, demand generation, and social (selling and marketing). Gow oversees the work of Crimson's teams and is focused on achieving Extreme Client Satisfaction for the company's clients. Gow is interviewed regularly by the business press, and has spoken at Harvard Business School, and the MIT/Stanford Venture Lab, among others. Formerly in sales and marketing management roles at Oracle and Verizon, Gow traces his career in technology back to when he worked as a computer programmer for Procter & Gamble. He has a BS in Quantitative Management from the University of Florida and an MBA from Harvard Business School. Gow loves watching his kids play baseball and water polo and participating in active sports including alpine skiing, road biking, cyclo-cross biking and mountain biking.

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Revenue and the CMO

How Marketing Will Impact Revenue Through Big Data & Social Selling

By: Glenn Gow

Narrated by: Jessica Geffin

Length: 1 hr and 35 mins

Release date: 03-24-14

Language: English

3 out of 5 stars 14 ratings
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