Matt Johnson
AUTHOR

Matt Johnson

Tap the gear icon above to manage new release emails.
Matt Johnson, PhD is a speaker, researcher, and writer specializing in the application of psychology and neuroscience to marketing. Following his Ph.D. in Cognitive Psychology from Princeton University, his work has explored the science behind brand loyalty, experiential marketing, and consumer decision making. He is the author of the best-selling consumer psychology book Blindsight: The (mostly) hidden ways marketing reshapes our brains (BenBella, 2020), and Branding That Means Business (The Economist, Fall 2022). As a contributor to major news outlets including Psychology Today, Forbes, and BBC, he regularly provides expert opinion and thought leadership on a range of topics related to the human side of business. Matt is also passionate about helping brands use neuroscience to better understand, serve, and interact with their consumers. To this end, he consults with a wide array of brands, including as an expert-in-residence for Nike. Matt currently resides in Boston, MA, where he is a Professor of Psychology of Marketing and Hult International Business School, and an instructor at Harvard University’s Division of Continuing Education. Find out more on his website at mattjohnsonisme.com
Read more Read less
You're getting a free audiobook


You're getting a free audiobook.

$14.95 per month after 30 days. Cancel anytime.
Try for $0.00

Branding That Means Business

Most popular
View Details

Best Sellers

Product List
  • Blindsight Audiobook By Matt Johnson PhD, Prince Ghuman cover art

    Regular price: $18.17 or 1 credit

    Sale price: $18.17 or 1 credit

    Try for $0.00
  • Branding That Means Business Audiobook By Matt Johnson, Tessa Misiaszek cover art

    Regular price: $18.15 or 1 credit

    Sale price: $18.15 or 1 credit

    Try for $0.00
  • Branding That Means Business Audiobook By Matt Johnson, Tessa G. Misiaszek PhD cover art

    Regular price: $19.49 or 1 credit

    Sale price: $19.49 or 1 credit

    Try for $0.00

Are you an author?

Help us improve our Author Pages by updating your bibliography and submitting a new or current image and biography.
Visit Amazon Author Central