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alex

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excellent

Overall
4 out of 5 stars
Performance
5 out of 5 stars
Story
4 out of 5 stars

Reviewed: 03-18-18

wonderful interpretation by the reader, book tends to be a little too colloquial at times (it is not like an academic publication and should not be confused as such).... it may be of limited interest for advertising professionals with exposure to topics such as adblockers and digital disruption, while for professionals in adjacent industries or having to use advertising for their business, it can be helpful.... it also describes how publishers have been influenced by the changing nature of advertising and its scope! excellent purchase!

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