G. Housh
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The Marketing Book, 2019 Edition
- A Marketing Plan for Your Business Made Easy via Think / Do / Measure
- By: Jason McDonald PhD
- Narrated by: Jason McDonald
- Length: 8 hrs and 23 mins
- Unabridged
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Overall4.5 out of 5 stars 29
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Performance4.5 out of 5 stars 27
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Story4.5 out of 5 stars 27
This is a practical, step-by-step guide to basic marketing concepts. Its goal: to help you create a practical marketing plan for your business using the think/do/measure method of marketing.
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5 out of 5 stars
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This is indeed one of the most important books that I have got in the year 2019！
- By Yukun Wu on 12-19-19
- The Marketing Book, 2019 Edition
- A Marketing Plan for Your Business Made Easy via Think / Do / Measure
- By: Jason McDonald PhD
- Narrated by: Jason McDonald
I have no idea what other reviewers listened to.
Reviewed: 12-06-18
This is the most basic, simplistic book I have ever heard. If you know the basic definition of the word Marketing, then you skip half of the book. Nothing new here. Marketing platitudes at a very slow pace. New buzzwords invented, as if we needed more.
I have never been this bored listening to a book, and I have never learned so little from over 8 hours of expected education.
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