Anthony Dempsey
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UX Strategy
- Product Strategy Techniques for Devising Innovative Digital Solutions
- By: Jaime Levy
- Narrated by: Jaime Levy
- Length: 8 hrs and 1 min
- Unabridged
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Overall4.5 out of 5 stars 72
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Performance4.5 out of 5 stars 65
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Story4.5 out of 5 stars 65
User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight product strategy tools and techniques to help you and your team devise innovative digital solutions that people want.
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2 out of 5 stars
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Handbook for beginners, not suited for audio
- By Martin Valdez on 05-24-22
- UX Strategy
- Product Strategy Techniques for Devising Innovative Digital Solutions
- By: Jaime Levy
- Narrated by: Jaime Levy
A Must Read for Product Teams
Reviewed: 08-19-21
This is a great resource - should be required reading - for product teams wanting to deliver innovative products at speed. This book breaks down the critical steps for success and provides clear examples of the risks and rewards of following or ignoring due diligence and proper processes. ie: understand how your business strategy is being/should be consumed by the people you want to reach to avoid wasting time, effort, and money AND asking/answering the difficult question up front "Is this the right thing to do?" This book covers the 4 tenants of UX strategy that are critical keys to success.
This second edition is a great example of how the industry continues to evolve by referencing the impact the pandemic has had on user research and collaboration. Jaime does a fantastic job of narrating how teams can pivot to get the job done remotely without compromising standards or skipping a beat.
Successful product teams understand the value of UX strategy and how it supports business strategy. If you're new to the world of UX or an oldtimer, this book is a great read/listen to get your approach on the right track.
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