Appealing to Emotion Audiobook By Kenrick Cleveland cover art

Appealing to Emotion

Dominating Discourses Book 13

Virtual Voice Sample

Try for $0.00
Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.

Appealing to Emotion

By: Kenrick Cleveland
Narrated by: Virtual Voice
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $7.49

Buy for $7.49

Confirm purchase
Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.
Cancel

This title uses virtual voice narration

Virtual voice is computer-generated narration for audiobooks.

About this listen

This thirteenth e-book in the Dominating Discourses series concerns appeals to emotion in order to win an argument.

It is through appealing to emotion that people may be swayed by an argument which appeals to their sense of justice, of what is right and wrong, instead of relying upon facts.

The way in which emotional appeals are constructed and framed are carefully analyzed, so that you can recognize when the emotional comparison is relevant or when it is fallacious. Thus, you can structure your own arguments robustly and be armed to recognize and challenge your opponent's fallacious arguments.

People tend to be swayed much more by their emotions and beliefs than they are by facts. Thus, it is essential how to incorporate emotional strategies into persuasive arguments. The book explains exactly how to harness several distinct emotions to your advantage, including anger, fear, pity, pride and even desperation.

This book is another masterclass in persuasion and winning conversation from Kenrick Cleveland.

Leadership Personal Development Psychology
activate_Holiday_promo_in_buybox_DT_T2

What listeners say about Appealing to Emotion

Average customer ratings

Reviews - Please select the tabs below to change the source of reviews.