• 🤓 2024 Predictions Scorecard: Impact of GenAI in Marketing, Social vs. Search, Shoppable Streaming

  • Jan 31 2025
  • Length: 28 mins
  • Podcast

🤓 2024 Predictions Scorecard: Impact of GenAI in Marketing, Social vs. Search, Shoppable Streaming

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  • It’s time for our annual predictions scorecard episode, as the Ricks review their prognostications about trends in marketing, media, tech, and pop culture—the bullseyes, botched calls, and more. IN THIS EPISODE: 😬 The GenAI nightmare that wasn’t (at 01:32) 😅 Sighs of relieve over SEO fundamentals (at 03:02) 😎 Shifting from paid search to paid social: big changes, new rules (03:42) 🛍️ Social commerce: Win, lose, or draw? (05:10) 💩 The poop on Phillips Laxative…and Taco Bell (08:00) 🛒 Shoppable streaming’s new converts (09:04) 🕺🏻 Social media: declines here, resurgence there (10:39) 👨🏽‍💻 Domain-Specific Language Models: Ahead of the curve? (13:24) 📺 The year video streaming became profitable (14:43) 🤖 Machine customers in the age of agentic AI (18:10) 🌭 Whither Neuralink Sausages & Franks? (19:50) 🦾 ChatGPT: Building a better candidate? (21:19) 🎲 A rebrand for OpenAI? (22:02) 🐯 Was “Cheetle” really 2024’s Word of the Year? (22:50) 📣 Outdoor advertising for outdoor advertisers (24:24) 🎨 Pantone’s 2025 Color of the Year (25:55) Approximately 4 minutes, 20 seconds. Review your streamer’s privacy policies. Episode may feature audio, visual and/or other forms of content developed using generative AI or other digital tools. © Maverix, LLC.
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