Dark PR Audiobook By Grant Ennis cover art

Dark PR

How Corporate Disinformation Harms Our Health and the Environment

Preview

Try for $0.00
Prime logo Prime members: New to Audible?
Get 2 free audiobooks during trial.
Pick 1 audiobook a month from our unmatched collection.
Listen all you want to thousands of included audiobooks, Originals, and podcasts.
Access exclusive sales and deals.
Premium Plus auto-renews for $14.95/mo after 30 days. Cancel anytime.

Dark PR

By: Grant Ennis
Narrated by: Annabelle Indge
Try for $0.00

$14.95/month after 30 days. Cancel anytime.

Buy for $19.95

Buy for $19.95

Confirm purchase
Pay using card ending in
By confirming your purchase, you agree to Audible's Conditions of Use and Amazon's Privacy Notice. Taxes where applicable.
Cancel

About this listen

"Think global, act local!” “Be the change you want to see in the world!” “Every little bit counts!”

We can all get on board with such sentiments, right? That, of course, is exactly what corporate spin-masters across the world are banking on. By weaponizing such seemingly innocuous yet powerful narratives, change becomes a matter of personal choice, something each of us must slave away at day by day: switching off lightbulbs to save the environment or exercising to shed the weight we’ve gained from consuming junk food. All the while, the corporate welfare tap continues to flow, with more than six trillion dollars worth of annual subsidies dished out to industries that directly contribute to the deaths of more than 5.5 million people each year through diabetes, road deaths, global warming, and other crises. But such framing is just the tip of the iceberg when it comes to the corporate disinformation playbook. This playbook is the dark matter of activist work: the unseeable element shaping harmful spin across all issues. It has never been reverse engineered–until now.

In Dark PR, Grant Ennis–drawing on his decades of experience working in the environmental, philanthropy, and public health sectors–reveals exactly how multinationals go about hoodwinking and manipulating us. In doing so, he lifts the lid on the nine devious frames contained within the cross-industry corporate disinformation playbook: Through denialism, normalization, victim-blaming, multifactorialism, and a variety of other tried-and-tested tactics, corporations divert citizens’ attention away from the real causes of global problems, leading them into counterproductive blind-alley “solutions” like ethical consumerism and divestment. Sadly, though, buying fair trade chocolate has not and never will save the world. Only by collectively organizing to lobby our governments can we break this destructive cycle of lies and deadly incentives and reclaim control of our lives.

©2023 Grant Ennis (P)2023 Daraja Press
Marketing Politics & Government Corporate
activate_Holiday_promo_in_buybox_DT_T2

What listeners say about Dark PR

Average customer ratings
Overall
  • 4 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    1
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 5 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 3 out of 5 stars
  • 5 Stars
    0
  • 4 Stars
    0
  • 3 Stars
    1
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.