Most people’s thinking ability is limited. But there’s a dimension of thinking called Thinking About Your Thinking where you step back and observe your own mind. It’s a subtle mental shift that creates a massive change in perception and possibilities — a shift that Dan Sullivan discovered early in life, which went on to become the basis for every concept and tool in The Strategic Coach® Program.

It happens to the best of us. You find yourself reacting emotionally to a situation or problem, and suddenly, you’re stuck. You don’t know how to move forward. You feel paralyzed and unable to think clearly, make decisions, or take action. You’re bothered. Find out why certain problems bother you while others don’t, what causes you to feel stuck, and the one question to ask yourself to immediately get unstuck and moving forward.

Each of us has our own set of dangers (things we’re afraid of losing), opportunities (the possibility of gaining something), and strengths (our unique skills and experience). I call these our “D.O.S.” issues, and I’ll show you how to use them every day as your key to never-ending growth. This also gives you a repeatable way to gain insight into what matters most to your clients and prospects and cultivate a growth-focused relationship with them.

We all have activities that irritate us, bore us, and drain our energy. The problem is thinking that this is just a necessary part of life and business. In this book, I show you a simple process to shed those unwanted activities to not only free yourself up to concentrate on what fascinates and motivates you, but to strengthen your team as well.

Every day, there are multiple things vying for our attention - people, businesses, technologies, apps. But many of us don’t realize that our attention is our property. It belongs to us just like any other resource we own. And when we choose what we give our attention to, we can focus fully on our own purpose and on what’s best for us. When you take a step back and think about your thinking, you can take control of your attention, as well as your time and your purpose, rather than allowing others to be in control. It’s up to you.

Have you ever wondered why some people are super-achievers and seem to go from success to success while others never seem to get out of the starting blocks? In my 40 years of coaching high-achieving entrepreneurs, I’ve noticed that they all go through a process to help them break through to the next level of success. I call this process "The 4 C’s Formula". The 4 C’s Formula is a universal process that can be used by anyone who wants to achieve greater success in any part of their life.

Not all heroes wear capes. You might not think of yourself as a hero, but every time you create value for others, you're benefiting people and making life easier or better for them in some way. The question is, "Who do you want to be a hero to?" By identifying the key audience you want to create value for, you focus yourself on the most crucial people in your life, helping them to grow their capabilities - and growing your own as well.

Are you a Simplifier or a Multiplier? Every great entrepreneur is primarily one or the other, and identifying which you are adds deeper insight and meaning to the way you instinctively create value. Once you know who you are, you can find the perfect collaborator: your opposite. Simplier-Multiplier collaborations lead to unprecedented breakthroughs and results, and give you the freedom to focus exclusively on what you do best.

Most entrepreneurs are fixated on their competition and on external conditions they can’t control. To them, cash flow is a constant source of worry. What they don’t realize is that their success isn’t actually about them at all. It’s about who they can create value for and what those people aspire to. Entrepreneurs who know exactly how they create value can cross over a line where cash flow becomes certain and the model they’ve created continually improves. Once you reach this point, you become totally confident that your cash flow will always be predictable.

Dogs thrive when they can make sense of the rules and the relationships around them. Likewise, technology is an amazing companion when you give it a role to play, but it will drive you crazy and make a mess if you think it's in charge. You own technology—not the other way around. And only the technologies that are useful to you should be a part of your life. Adopt the eight ownership mindsets in this book to ensure a positive relationship with both dogs and technology.

The Trust Formula will guide you through the research, stories, and specific strategies to move your leads, customers, and audience into action. Creating greater influence, impact, sales, and persuasion requires building trust. Dr. Dan Sullivan will show you the simple strategies to influence the "decision-making" brain every time. Learn the effortless approach to building trust and using authentic integrity to influence today's market. Building genuine trust in a short window of time will separate you from the pack.

Everyone complains about time speeding up, so we've done something fast, easy, and simple to solve this problem for entrepreneurs around the world. The 25-Year Framework is a single solution for dozens of the most irritating and energy-draining time pressures that plague the business and personal lives of even the most successful entrepreneurs and their teams. What's even better, the transformation from "time scarcity" to "time abundance" begins to occur in the 60 minutes it will take you to listen to this book.

Most people’s notion about how long they’re going to live is an oppressive thought. They feel confined by a certain number of years, an age expectation based on family history and averages. But what if you could extend your lifetime? How would adding extra years impact the way you live now? Dan Sullivan's goal of living to 156 may sound outrageous at the outset. But you’ll soon find that the imagination can have a huge impact on your behavior, and a simple mindset shift can literally change every thought you think.

In my Strategic Coach® workshops, I’ll draw a circle on the white board, and in the center, I’ll write, “Self-Managing Company”. I’ll say to the group, “You don’t know exactly what I’m going to say about this, but right off the bat, how many of you want one of these”? Every hand in the room goes up. Every ambitious entrepreneur in the world wants to have their own self-managing company. This 60-minute audiobook will provide you and your Unique Ability® Team with the eight crucial entrepreneurial mindsets necessary to make this.

The US is unique and so are its citizens. Founded on the principles of freedom and democracy, it encourages and incentivizes individualism, ingenuity, and entrepreneurism. So, how do you find success and happiness in a place built on individual aspiration and responsibility? Discover the eight key mindsets of a happy American - mindsets that anyone can adopt and grow to achieve success and fulfillment in this exceptional country.

For David Goggins, childhood was a nightmare--poverty, prejudice, and physical abuse colored his days and haunted his nights. But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a US Armed Forces icon and one of the world's top endurance athletes. The only man in history to complete elite training as a Navy SEAL, Army Ranger, and Air Force tactical air controller, he went on to set records in numerous endurance events.

The 13 chapters of The Art of War, each devoted to one aspect of warfare, were compiled by the high-ranking Chinese military general, strategist, and philosopher Sun-Tzu. In spite of its battlefield specificity, The Art of War has found new life in the modern age, with leaders in fields as wide and far-reaching as world politics, human psychology, and corporate strategy finding valuable insight in its timeworn words.

The world’s leading high-performance coach and multiple New York Times best-selling author Brendon Burchard delivers the six habits of personal growth that will help you create the life of your dreams. Forged from Brendon Burchard’s personal experiences, data from his GrowthDay app, and his many years as a high-performance coach, The 6 Habits of Growth presents the tools you need to construct the life of your dreams.

By cutting out the noise and providing a clear and proven plan, this road map helps even brand-new entrepreneurs make decisions quickly, get their product up for sale, and launch it to a crowd that is ready and waiting to buy. This one-year plan will guide you through the three stages to your first $1 million: the Grind (months 0-4), the Growth (months 5-8), and the Gold (months 9-12). If your goal is to be a full-time entrepreneur, get ready for one chaotic, stressful, and rewarding year. If you have the guts to complete it, you will be the proud owner of a million-dollar business.

Meditation makes you more productive because it lets you earn back time. For each minute you spend meditating, you'll earn around nine minutes back, as Chris Bailey - author of The Productivity Project and Hyperfocus - will show in this candid and counter-intuitive guide to the productivity benefits of meditation.

Why have history's greatest minds - from George Washington to Frederick the Great to Ralph Waldo Emerson along with today's top performers, from Super Bowl-winning football coaches to CEOs and celebrities - embraced the wisdom of the ancient Stoics? Because they realize that the most valuable wisdom is timeless and that philosophy is for living a better life, not a classroom exercise. The Daily Stoic offers a daily devotional of Stoic insights and exercises, featuring all-new translations.

A lack of quality sleep can hinder your alertness and quality of life while awake, as anyone with sleeping issues already knows. Suffering through sleepless nights does not have to be your reality. Instead you can fall asleep fast and get quality sleep tonight and every night. Hypnosis has been used for centuries to cure many ailments, including the inability to get better sleep. You can help yourself improve the quality of your life with hypnotherapy.

The ancient Toltecs believed that life, as we perceive it, is a dream. We each live in our own personal dream, and these come together to form the dream of the planet, or the world in which we live. Problems arise when our perception of the dream becomes clouded with negativity, drama, and judgment (of ourselves and others), because it's in these moments of suffering that we have forgotten that we are the architects of our own reality and we have the power to change our dream if we choose.

One day, Lori Gottlieb is a therapist who helps patients in her Los Angeles practice. The next, a crisis causes her world to come crashing down. Enter Wendell, the quirky but seasoned therapist in whose of­fice she suddenly lands. With his balding head, cardigan, and khakis, he seems to have come straight from Therapist Central Casting. Yet he will turn out to be anything but.

Words. We use them all the time, every day, mostly without giving them much thought at all. We take for granted that they’re here at our disposal whenever we need them. But if you’ve ever wished you could communicate more effectively, words are the place to start. It’s incumbent upon you to choose the best words to accomplish your goals, because how you choose to communicate influences—well, everything! The power of communication shapes our professional goals, our relationships, and our lives—so the words we choose to use carry a great deal of power.

Have you ever wondered why some people are super-achievers and seem to go from success to success while others never seem to get out of the starting blocks? In my 40 years of coaching high-achieving entrepreneurs, I’ve noticed that they all go through a process to help them break through to the next level of success. I call this process "The 4 C’s Formula". The 4 C’s Formula is a universal process that can be used by anyone who wants to achieve greater success in any part of their life.

Most people’s thinking ability is limited. But there’s a dimension of thinking called Thinking About Your Thinking where you step back and observe your own mind. It’s a subtle mental shift that creates a massive change in perception and possibilities — a shift that Dan Sullivan discovered early in life, which went on to become the basis for every concept and tool in The Strategic Coach® Program.

Every day, there are multiple things vying for our attention - people, businesses, technologies, apps. But many of us don’t realize that our attention is our property. It belongs to us just like any other resource we own. And when we choose what we give our attention to, we can focus fully on our own purpose and on what’s best for us. When you take a step back and think about your thinking, you can take control of your attention, as well as your time and your purpose, rather than allowing others to be in control. It’s up to you.

Not all heroes wear capes. You might not think of yourself as a hero, but every time you create value for others, you're benefiting people and making life easier or better for them in some way. The question is, "Who do you want to be a hero to?" By identifying the key audience you want to create value for, you focus yourself on the most crucial people in your life, helping them to grow their capabilities - and growing your own as well.

As he did in Who Not How, Dr. Benjamin Hardy shares one of Dan Sullivan's simple yet profound teachings that until now has been known only to his Strategic Coach clients: unsuccessful people focus on "The Gap", but successful people focus on "The Gain".