In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of influence and persuasion—explains the psychology of why people say yes and how to apply these insights ethically in business and everyday settings. You'll learn Cialdini's Universal Principles of Influence, including new research and new uses so you can become an even more skilled persuader—and just as importantly, you'll learn how to defend yourself against unethical influence attempts.

For the better part of the last half century, the United States has been the world's police, claiming to defend ideologies, allies, and our national security through brute force. But is military action always the most appropriate response? Drawing on his vast experience, retired four-star general Tony Zinni argues that we have a lot of work to do to make the process of going to war-or not-more clear-eyed and ultimately successful.

Written with bracing wit and intelligence, Rachel Maddow's Drift argues that we've drifted away from America's original ideals and become a nation weirdly at peace with perpetual war, with all the financial and human costs that entails. To understand how we've arrived at such a dangerous place, Maddow takes us from the Vietnam War to today's war in Afghanistan.

America’s chaotic retreat from Afghanistan in 2021 was nothing short of a horror show. Women and children were trampled to death outside the gates of the Kabul airfield. Desperate Afghans fell from the landing gear of departing planes. Taliban fighters mercilessly whipped and humiliated U.S. civilians. Countless Afghan interpreters were abandoned to the mercy of the Taliban after risking their lives alongside American troops for years. And thirteen U.S. service members were murdered in an ISIS suicide bombing. Still, the full story is worse than anyone imagined.

In the not-too-distant future, the United States loses its status as a world Superpower. With the military cut to a barebones level and American leaders focused solely on the nation's internal struggles, the door will open for new powers to emerge on the world stage. In the wake of this power vacuum, China and Russia begin to flex their military muscles and expand their dominance in the world. They have the most up-to-date technological innovations ready for battle: railguns, unmanned drone tank vehicles, exoskeleton suits, and cyber warfare.

Resuming the narrative of his Pulitzer Prize-winning Ghost Wars, best-selling author Steve Coll tells for the first time the epic and enthralling story of America's intelligence, military, and diplomatic efforts to defeat Al Qaeda and the Taliban in Afghanistan and Pakistan since 9/11.

A legendary CIA spy and counterterrorism expert here tells the spellbinding story of his high-risk, action-packed career while illustrating the growing importance of America's intelligence officers and their secret missions. The Art of Intelligence draws from the full arc of Henry Crumpton's espionage and covert action exploits to explain what America's spies do and why their service is more valuable than ever.

In this illuminating memoir, McChrystal frankly explores the major episodes and controversies of his eventful career. He delves candidly into the intersection of history, leadership, and his own experience to produce a book of enduring value. Joining the troubled post-Vietnam army as a young officer, McChrystal witnessed and participated in some of our military’s most difficult struggles. He describes the many outstanding leaders he served with and the handful of bad leaders he learned not to emulate.

Surge is an insider's view of the most decisive phase of the Iraq War. Using newly declassified documents, unpublished manuscripts, interviews, author notes, and published sources, Surge explains how President George W. Bush, Prime Minister Nouri al-Maliki, Ambassador Crocker, General Petraeus, and other U.S. and Iraqi political and military leaders shaped the surge from the center of the maelstrom in Baghdad and Washington.

In Degrade and Destroy, the bestselling author and Wall Street Journal national security correspondent Michael R. Gordon reveals the strategy debates, diplomatic gambits, and military operations that shaped the struggle against the Islamic State. With extraordinary access to top U.S. officials and military commanders and to the forces on the battlefield, Gordon offers a riveting narrative that ferrets out some of the war’s most guarded secrets.

Fiasco, Thomas E. Ricks's #1 New York Times bestseller, transformed the political dialogue on the war in Iraq - The Gamble is the next news-breaking installment. Thomas E. Ricks uses hundreds of hours of exclusive interviews with top officers in Iraq and extraordinary on-the-ground reportage to document the inside story of the Iraq War since late 2005 as only he can, examining the events that took place as the military was forced to reckon with itself.

Dubbed by Barron's as "The Shadow CIA", Stratfor, George Friedman's global intelligence company, has provided analysis to Fortune 500 companies, news outlets, and even the U.S. government. Now Friedman delivers the geopolitical story that the mainstream media has been unable to uncover, the startling truth behind America's foreign policy and war effort in Afghanistan, Iraq, and beyond.

The real war on terror has happened largely behind closed doors, run by the White House, drawing on secret intelligence and operations around the world. There is no man who knows more about it than Richard Clarke, the former Counterterrorism Czar for both George W. Bush and Bill Clinton, the man who has led our efforts against al Qaeda and all other terrorist enemies for years.

The Endgame is Michael R. Gordon and General Bernard E. Trainor's most ambitious and news-breaking book to date. A peerless work of investigative journalism and historical recreation ranging from 2003 to 2012, it gives us the first comprehensive, inside account of arguably the most widely reported yet least understood war in American history - from the occupation of Iraq to the withdrawal of American troops.

Bob Woodward tells the behind-the-scenes story of how President George W. Bush and his top national security advisers led the nation to war. Woodward's virtual wiretap into the White House Situation Room reveals a stunning group portrait of an untested president.

Surge is an insider's view of the most decisive phase of the Iraq War. Using newly declassified documents, unpublished manuscripts, interviews, author notes, and published sources, Surge explains how President George W. Bush, Prime Minister Nouri al-Maliki, Ambassador Crocker, General Petraeus, and other U.S. and Iraqi political and military leaders shaped the surge from the center of the maelstrom in Baghdad and Washington.

After he was selected to be NATO's 16th Supreme Allied Commander, the New York Times described Jim Stavridis as a "Renaissance admiral." A US Naval Academy graduate with a master's degree and doctorate from Tufts University, conversant in both French and Spanish, this author of numerous books and articles impressed the Navy's leaders and senior Pentagon civilians. The Accidental Admiral offers an intimate look at the challenges of directing NATO operations in Afghanistan, military intervention in Libya, and preparation for possible war in Syria.

Fiasco, Thomas E. Ricks's #1 New York Times bestseller, transformed the political dialogue on the war in Iraq - The Gamble is the next news-breaking installment. Thomas E. Ricks uses hundreds of hours of exclusive interviews with top officers in Iraq and extraordinary on-the-ground reportage to document the inside story of the Iraq War since late 2005 as only he can, examining the events that took place as the military was forced to reckon with itself.

Resuming the narrative of his Pulitzer Prize-winning Ghost Wars, best-selling author Steve Coll tells for the first time the epic and enthralling story of America's intelligence, military, and diplomatic efforts to defeat Al Qaeda and the Taliban in Afghanistan and Pakistan since 9/11.

The Endgame is Michael R. Gordon and General Bernard E. Trainor's most ambitious and news-breaking book to date. A peerless work of investigative journalism and historical recreation ranging from 2003 to 2012, it gives us the first comprehensive, inside account of arguably the most widely reported yet least understood war in American history - from the occupation of Iraq to the withdrawal of American troops.

For the better part of the last half century, the United States has been the world's police, claiming to defend ideologies, allies, and our national security through brute force. But is military action always the most appropriate response? Drawing on his vast experience, retired four-star general Tony Zinni argues that we have a lot of work to do to make the process of going to war-or not-more clear-eyed and ultimately successful.

On September 6, 2007, shortly after midnight, Israeli fighters advanced on Deir ez-Zour in Syria. Israel often flew into Syria as a warning to President Bashar al-Assad. But this time, there was no warning and no explanation. This was a covert operation, with one goal: to destroy a nuclear reactor being built by North Korea under a tight veil of secrecy in the Syrian desert. Shadow Strike tells, for the first time, the story of the espionage, military might and psychological warfare behind Israel’s operation to stop one of the greatest known acts of nuclear proliferation.

The American military is a tightly sealed community, and few outsiders have reason to know that a great many senior officers view the Iraq war with incredulity and dismay. But many officers have shared their anger with renowned military reporter Thomas E. Ricks, and in Fiasco, Ricks combines these astonishing on-the-record military accounts with his own extraordinary on-the-ground reportage to create a spellbinding account of an epic disaster.

For the past three decades, the United States and Iran have been engaged in an unacknowledged secret war. This conflict has frustrated five American presidents, divided administrations, and repeatedly threatened to bring the two nations to the brink of open warfare. Drawing upon unparalleled access to senior officials and key documents of several US administrations, David Crist, a senior historian in the federal government, breaks new ground in virtually every section of The Twilight War.

In Your Government Failed You, Clarke looks at why failures have continued and how America and the world can succeed against the terrorists. But Clarke goes beyond terrorism to examine the recurring U.S. government disasters. Despite the lessons of Vietnam, we've gotten involved in Iraq. Drawing on his 30 years in the White House, Pentagon, State Department, and Intelligence Community, Clarke discovers patterns in the failure and suggests ways to stop the cycle.

From drones to satellites, missile defense systems to cyber warfare, Israel is leading the world when it comes to new technology being deployed on the modern battlefield. The Weapon Wizards shows how this tiny nation of 8,000,000 learned to adapt to the changes in warfare and in the defense industry and become the new prototype of a 21st century superpower, not in size, but rather in innovation and efficiency - and as a result of its long war experience.

From one of the most important army officers of his generation, a memoir of the revolution in warfare he helped lead, in combat and in Washington. When John Nagl was an army tank commander in the first Gulf War of 1991, fresh out of West Point and Oxford, he could already see that America’s military superiority meant that the age of conventional combat was nearing an end.

Plan of Attack is the definitive account of how and why President George W. Bush, his war council, and allies launched a preemptive attack to topple Saddam Hussein and occupy Iraq. Bob Woodward's latest landmark account of Washington decision making provides an original, authoritative narrative of behind-the-scenes maneuvering, examining the causes and consequences of the most controversial war since Vietnam.

The Middle East is the beginning and the end of U.S. foreign policy: events there influence our alliances, make or break presidencies, govern the price of oil, and draw us into war. But it was not always so - and as Patrick Tyler shows in this thrilling chronicle of American misadventures in the region, the story of American presidents' dealings there is one of mixed motives, skulduggery, deceit, and outright foolishness, as well as of policymaking and diplomacy.

In the summer of 2000, the most decorated soldier in Israel's history - Ehud Barak - set himself a challenge as daunting as any he had faced on the battlefield: to secure a final peace with the Palestinians. He would propose two states for two peoples, with a shared capital in Jerusalem. He knew the risks of failure. But he also knew the risks of not trying: letting slip perhaps the last chance for a generation to secure genuine peace. It was a moment of truth.