Stories That F*cking Matter
Three Pillars of Epic Storytelling to Dominate Media Headlines, Win Clients and Grow Your Business
Failed to add items
Add to Cart failed.
Add to Wish List failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
Get 2 free audiobooks during trial.
Buy for $14.81
No default payment method selected.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrated by:
-
Josh Rivedal
About this listen
Stories That F*cking Matter
Three Pillars of Epic Storytelling to Dominate Media Headlines, Win Clients and Grow Your Business
A well-crafted story has the power to literally mold reality, win over hearts, and change minds! The story is the most powerful tool humans have ever discovered.
But what makes up a great, expertly constructed story? What’s the difference between a good story and really f--king great story?
In this book, PR and media industry experts Steven Le Vine and Garrett McClure share their secret formula and winning playbooks from over two decades of proven success in earned, owned and paid media.
This book reveals proven and effective PR & Media strategies, insider tips and growth hacks to tell a story that f--king matters in order to cut through the noise of today’s fragmented media landscape and get seen and heard.
Get an insider’s behind-the-scenes look into the world of PR, delivering proven methods and strategies along the way for entrepreneurs and experts (such as speakers, authors, coaches, solopreneurs) to take media outreach into their own hands, tell a f'n good story, make headlines, and succeed at growing their brands and businesses.
In these chapters, you’ll learn:
- The 3 pillars of the Stories That F--king Matter™ model of epic storytelling
- How business stars Steve Jobs, Richard Branson, Bruce Springsteen, Sheryl Sandberg and Tony Robbins used the STFM™ model
- Why you should not be afraid to show your vulnerability—find out how to do it the right way
- How to quickly grab your slice of the audience’s attention in today’s "attention economy”
- The insider tip of “Trendjacking” to capitalize on trending topics to increase the media exposure
- The step-by-step process to turn reporters, producers and other journalists into your partners to get covered by the media and grow your business
- Advanced storytelling and media growth hacks to quickly earn the exposure, credibility and trust you need and deserve
- And much, much more
Don’t get lost in the sea of noise and clutter in today’s media landscape. Learn to create a lasting impression through the tried-and-true technique of expert storytelling that gets media attention today.
For free templates, tools and video trainings visit: storiesmatterbook.com
©2022 Steven Le Vine & Garrett McClure (P)2022 Steven Le Vine & Garrett McClureListeners also enjoyed...
-
YouTube Secrets
- The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer
- By: Sean Cannell, Benji Travis
- Narrated by: Sean Cannell, Benji Travis
- Length: 5 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
YouTube sensations and best-selling authors Sean Cannell and Benji Travis take your YouTube channel from slow and dormant to accelerated and engaged, using premium and updated YouTube growth tips for creators, business owners, digital entrepreneurs, and influencers. This is the ultimate game plan to grow a following and make money with the power of video.
-
-
Don't use a credit on this. Moderately passable
- By Scott on 08-04-19
By: Sean Cannell, and others
-
One Million Followers: How I Built a Massive Social Following in 30 Days
- Growth Hacks for Your Business, Your Message, and Your Brand from the World's Greatest Minds
- By: Brendan Kane
- Narrated by: Brendan Kane
- Length: 6 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention. This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms. How can you make a significant impact in the digital world and stand out among all the noise?
-
-
So much fluff.
- By Daniella on 05-17-19
By: Brendan Kane
-
Personal Brand Business: Career Warfare
- By: John Carter
- Narrated by: Florin
- Length: 4 hrs and 19 mins
- Unabridged
-
Overall
-
Performance
-
Story
It iѕ a tоugh аnd competitive buѕinеѕѕ environment you live аnd it iѕ gеtting more аnd mоrе difficult tо асhiеvе уоur goals. You hаvе tо stand оut аmоng уоur соllеаguеѕ and competitors. Whether you аrе a ѕеniоr еxесutivе, аn еntrерrеnеur, оr аn еmрlоуее, this audiobооk will show уоu the bеѕt wау tо succeed, accomplish уоur personal and саrееr goals, оutѕhinе уоur соmреtitiоn, and differentiate yourself frоm the pack.
By: John Carter
-
Social Media Marketing 2021: Facebook Advertising
- Learn Top Methods, Secrets, & Strategies to Becoming an Influencer of Millions on Facebook – How to Advertise and Build Your Personal Business Brand
- By: George Allan, James Miller
- Narrated by: George Johnson
- Length: 3 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
The world of marketing has made a dramatic shift in recent years, and it’s all thanks to social media! Facebook is a great way to showcase your brand. If your business is not on Facebook, you’re already missing out on a lot. Your customers will enjoy being part of a business that is proactively working on building an active, engaged community. Establishing meaningful, long-term relationships with your audience is essential for your success. How do you that? Social Media Marketing 2021: Facebook Advertising will walk you through it.
By: George Allan, and others
-
Social Media Marketing 2019
- How Great Marketers Stand Out from the Crowd, Reach Millions of People, and Grow Their Business with Facebook, Twitter, YouTube, and Instagram - and How You Can, Too
- By: Chandler Wright
- Narrated by: Sam Slydell
- Length: 3 hrs and 26 mins
- Unabridged
-
Overall
-
Performance
-
Story
Social media is growing at an exponential rate and is quickly becoming the best and cheapest way for businesses to advertise on. Reaching potential customers through social media sites is fairly straightforward, and you don’t need a marketing degree to learn how. As of 2018, there are an estimated 2.46 billion social media users around the world distributed across sites like Facebook, Instagram, Twitter, and even YouTube. With such a wide potential market, it would be foolish not to tap into this new segment!
-
-
It explains almost everything you needed
- By Javier S. McDonnell on 11-11-19
By: Chandler Wright
-
Social Media Marketing Mastery
- 3 in 1: Proven Strategies to Stay Ahead of Your Competition, Leverage the New Viral Trends, and Build a Massive Brand Using Facebook, Instagram, YouTube, Twitter
- By: Chandler Wright
- Narrated by: Sam Slydell, Lee Jagow
- Length: 10 hrs and 5 mins
- Unabridged
-
Overall
-
Performance
-
Story
Do you want your business or brand on social media to thrive but find yourself struggling to get a sale, engagement, or even an endorsement? Are you sick of watching other businesses successfully grow their online presence, but you are unable to even get a follow? Have you tried applying the so-called “tricks” of the trade, but nothing seems to get you the kind of results that you desire?
-
-
Well-explained!
- By Betty K. Young on 08-26-20
By: Chandler Wright
-
YouTube Secrets
- The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer
- By: Sean Cannell, Benji Travis
- Narrated by: Sean Cannell, Benji Travis
- Length: 5 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
YouTube sensations and best-selling authors Sean Cannell and Benji Travis take your YouTube channel from slow and dormant to accelerated and engaged, using premium and updated YouTube growth tips for creators, business owners, digital entrepreneurs, and influencers. This is the ultimate game plan to grow a following and make money with the power of video.
-
-
Don't use a credit on this. Moderately passable
- By Scott on 08-04-19
By: Sean Cannell, and others
-
One Million Followers: How I Built a Massive Social Following in 30 Days
- Growth Hacks for Your Business, Your Message, and Your Brand from the World's Greatest Minds
- By: Brendan Kane
- Narrated by: Brendan Kane
- Length: 6 hrs and 15 mins
- Unabridged
-
Overall
-
Performance
-
Story
Over 60 billion online messages are sent on digital platforms every day, and only a select few succeed in the mad scramble for customer attention. This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms. How can you make a significant impact in the digital world and stand out among all the noise?
-
-
So much fluff.
- By Daniella on 05-17-19
By: Brendan Kane
-
Personal Brand Business: Career Warfare
- By: John Carter
- Narrated by: Florin
- Length: 4 hrs and 19 mins
- Unabridged
-
Overall
-
Performance
-
Story
It iѕ a tоugh аnd competitive buѕinеѕѕ environment you live аnd it iѕ gеtting more аnd mоrе difficult tо асhiеvе уоur goals. You hаvе tо stand оut аmоng уоur соllеаguеѕ and competitors. Whether you аrе a ѕеniоr еxесutivе, аn еntrерrеnеur, оr аn еmрlоуее, this audiobооk will show уоu the bеѕt wау tо succeed, accomplish уоur personal and саrееr goals, оutѕhinе уоur соmреtitiоn, and differentiate yourself frоm the pack.
By: John Carter
-
Social Media Marketing 2021: Facebook Advertising
- Learn Top Methods, Secrets, & Strategies to Becoming an Influencer of Millions on Facebook – How to Advertise and Build Your Personal Business Brand
- By: George Allan, James Miller
- Narrated by: George Johnson
- Length: 3 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
The world of marketing has made a dramatic shift in recent years, and it’s all thanks to social media! Facebook is a great way to showcase your brand. If your business is not on Facebook, you’re already missing out on a lot. Your customers will enjoy being part of a business that is proactively working on building an active, engaged community. Establishing meaningful, long-term relationships with your audience is essential for your success. How do you that? Social Media Marketing 2021: Facebook Advertising will walk you through it.
By: George Allan, and others
-
Social Media Marketing 2019
- How Great Marketers Stand Out from the Crowd, Reach Millions of People, and Grow Their Business with Facebook, Twitter, YouTube, and Instagram - and How You Can, Too
- By: Chandler Wright
- Narrated by: Sam Slydell
- Length: 3 hrs and 26 mins
- Unabridged
-
Overall
-
Performance
-
Story
Social media is growing at an exponential rate and is quickly becoming the best and cheapest way for businesses to advertise on. Reaching potential customers through social media sites is fairly straightforward, and you don’t need a marketing degree to learn how. As of 2018, there are an estimated 2.46 billion social media users around the world distributed across sites like Facebook, Instagram, Twitter, and even YouTube. With such a wide potential market, it would be foolish not to tap into this new segment!
-
-
It explains almost everything you needed
- By Javier S. McDonnell on 11-11-19
By: Chandler Wright
-
Social Media Marketing Mastery
- 3 in 1: Proven Strategies to Stay Ahead of Your Competition, Leverage the New Viral Trends, and Build a Massive Brand Using Facebook, Instagram, YouTube, Twitter
- By: Chandler Wright
- Narrated by: Sam Slydell, Lee Jagow
- Length: 10 hrs and 5 mins
- Unabridged
-
Overall
-
Performance
-
Story
Do you want your business or brand on social media to thrive but find yourself struggling to get a sale, engagement, or even an endorsement? Are you sick of watching other businesses successfully grow their online presence, but you are unable to even get a follow? Have you tried applying the so-called “tricks” of the trade, but nothing seems to get you the kind of results that you desire?
-
-
Well-explained!
- By Betty K. Young on 08-26-20
By: Chandler Wright
-
Tiktok Mastery 2-in-1 Bundle
- Grow Your Personal Brand, Master Influencer Marketing and Grow Your Business on the Newest Social Media Platform
- By: Samson Floyd
- Narrated by: Kevin Wagner
- Length: 6 hrs and 18 mins
- Unabridged
-
Overall
-
Performance
-
Story
With over 800 million users and growing, TikTok is quickly becoming the most popular social media platform, leading influencers, brands and average joe’s to wonder “How can I use TikTok to grow my following?” If you haven’t used TikTok before, it may seem a bit frightening, or maybe even a bit weird and irrelevant. You find yourself thinking.... What even is this whole TikTok thing? Where do I start? I only see kids on the platform, will this work for my company? I can’t dance, how can I ever become an influencer?
-
-
Constant references to things we cannot see
- By QueenOAmazon on 06-21-22
By: Samson Floyd
-
The Referral Engine
- Teaching Your Business to Market Itself
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 6 hrs and 49 mins
- Unabridged
-
Overall
-
Performance
-
Story
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....
-
-
A misleading Title results in a hidden gem
- By Dean on 10-13-10
By: John Jantsch
-
Duct Tape Marketing (Revised and Updated)
- The World's Most Practical Small Business Marketing Guide
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 7 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
Learn to make your small business marketing as simple, effective, and affordable as duct tape. In Duct Tape Marketing, renowned small business marketing guru John Jantsch shows you how to develop and execute a marketing plan that will give your business the life and longevity you want. In this audiobook you will learn the Duct Tape Marketing system and how to apply its principles to your business by following three steps. This audiobook provides proven, yet elegantly simple tools to help you grow your small business.
-
-
How to be a Jack of All Trades Marketer
- By Steven on 07-04-13
By: John Jantsch
-
Content Inc.
- How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses
- By: Joe Pulizzi
- Narrated by: Joe Pulizzi
- Length: 6 hrs and 50 mins
- Unabridged
-
Overall
-
Performance
-
Story
A pioneer of content marketing, Joe Pulizzi has cracked the code when it comes to the power of content in a world where marketers still hold fast to traditional models that no longer work. In Content Inc., he breaks down the business-startup process into six steps, making it simple for you to visualize, launch, and monetize your own business.
-
-
Don't believe the hype.
- By Mariam on 11-20-15
By: Joe Pulizzi
-
Social Media Marketing 2020
- How to Crush It with Instagram Marketing - Proven Strategies to Build Your Brand, Reach Millions of Customers, and Grow Your Business Without Wasting Time and Money
- By: Chandler Wright
- Narrated by: Sam Slydell
- Length: 3 hrs and 38 mins
- Unabridged
-
Overall
-
Performance
-
Story
Instagram is one of, if not THE, best platforms you can use to market your business. It provides any user a variety of ways to create content and to reach an audience. For a business, these are all that you would need to make people aware of your brand, create relationships with them, retain existing customers, manage brand reputation, and lead prospective customers to channels for conversion.
-
-
This was a great book.
- By James J. Albright on 05-10-20
By: Chandler Wright
-
Social Media Marketing Algorithms
- Step by Step Workbook Secrets to Make Money Online for Beginners, Passive Income, Advertising and Become an Influencer Using Instagram, Facebook & YouTube
- By: Jordan Connery
- Narrated by: Tom Brooks
- Length: 3 hrs and 33 mins
- Unabridged
-
Overall
-
Performance
-
Story
Social media is a rapidly growing arena for everything from the posting of videos to car sales, so it should come as no surprise that big business is growing on there, too. However, what can it actually do to help grow your business? Before selling any product, you have to get your name out there and spread the word of your new social media presence.
-
-
Fantastic
- By Jeffrey D. on 04-04-21
By: Jordan Connery
-
Hacks of Copywriting: A Book to Create Persuasive Content to Attract More Traffic for Sales in 2021
- By: Ryan Farrell
- Narrated by: Jim Clark
- Length: 6 hrs and 11 mins
- Unabridged
-
Overall
-
Performance
-
Story
Do you want to learn copywriting hacks? Do you want to increase sales with persuasive content? Then this audiobook is for you. Nobody is born knowing how to sell. But the truth is, you can learn how to sell more, a lot more, when you discover the right words that make people buy. Putting the right words on paper and online is the single most profitable skill everyone can learn. If you want to make a lot more money, have a lot more time off, and enjoy a lot more freedom, this audiobook is for you, especially if you're not making as many sales as you want to right now.
-
-
not horrible
- By Mike on 01-30-21
By: Ryan Farrell
-
Branding
- What You Need to Know About Building a Personal Brand and Growing Your Small Business Using Social Media Marketing and Offline Guerrilla Tactics
- By: Chase Barlow
- Narrated by: Ivan Busenius
- Length: 3 hrs and 29 mins
- Unabridged
-
Overall
-
Performance
-
Story
In a market dominated by conglomerates, competition between small businesses is at its peak. Branding is a way for a business to make it to the top, plus improve its operations. It’s all right if you suddenly feel overwhelmed by the almost infinite branding techniques available. Fortunately for you, this audiobook is here to set the record straight for branding.
-
-
Awesome Book
- By Elizabth King on 11-12-21
By: Chase Barlow
-
Kickstarter Launch Formula
- The Crowdfunding Handbook for Startups, Filmmakers, and Independent Creators
- By: Salvador Briggman
- Narrated by: Salvador Briggman
- Length: 3 hrs and 48 mins
- Unabridged
-
Overall
-
Performance
-
Story
If you're looking for a step-by-step launch framework for your upcoming Kickstarter or Indiegogo campaign, this is the handbook for you! I'll teach you how to use crowdfunding to raise money online and bring your project to life. We're at the beginning of a movement as transformative as the industrial revolution. Never before in history have authors, musicians, artists, and film producers been able to connect with massive online audiences and get funding for their creative work.
-
-
It has the information you can find everywhere
- By Aaron on 01-14-20
-
Branding & Marketing for Startups
- The Do-It-Yourself Plan to Launch and Promote Your New Small Business or Personal Brand Today! The Secret Strategy for Rapid Growth and Advertising Success
- By: David Marcel
- Narrated by: William Blogs
- Length: 3 hrs and 7 mins
- Unabridged
-
Overall
-
Performance
-
Story
Filled with real-world examples and actionable advice, this audiobook is perfect for newly minted startups or current entrepreneurs who wish to increase their customer base. Even if you have no marketing experience at all, you can still master the basics of cost-effective and profitable digital marketing. You simply need the right guide to lead you through the process.
-
-
Great book full of information
- By Samaria on 05-19-23
By: David Marcel
-
Marketing Rebellion
- The Most Human Company Wins
- By: Mark Schaefer
- Narrated by: Mark Schaefer
- Length: 7 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
Are you overwhelmed by the breathtaking rate of change in the business world? Are confusing consumer trends, the unrelenting pace of technology, and the breakneck speed of digital marketing making you feel irrelevant and lost? Path-finding author Mark Schaefer provides an achievable and realistic framework to help you stay ahead of the curve by re-imagining marketing in a world where hyper-empowered consumers drive the business results.
-
-
To Succeed, Follow the Customer's Lead
- By jwsteiert on 03-25-19
By: Mark Schaefer
-
Social Media Marketing Strategy
- Platforms Your Business Should Leverage
- By: S. M. H. Gibson
- Narrated by: Treg Monty
- Length: 3 hrs and 22 mins
- Unabridged
-
Overall
-
Performance
-
Story
Since its creation, social media has dominated the headlines, and more apps are popping up every day. MySpace and Friendster paved the way for Facebook, Twitter, Instagram, and TikTok…and there’s always a new evolution just around the corner. That’s the beauty of social media. The most successful businesses are utilizing trends to attract new customers, speak to their loyal ones, and maximize their potential. And if you’re going to live up to the competition, your business needs to join them. You need a medium for interacting with customers…and social media is the answer.
-
-
Top Notch!
- By Ken Fornari on 07-12-22
By: S. M. H. Gibson
Related to this topic
-
Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- By: Geoffrey Colon
- Narrated by: Geoffrey Colon
- Length: 6 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.
-
-
Needed. Valuable. Welcome contribution.
- By Oliver Nielsen on 04-26-17
By: Geoffrey Colon
-
The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- By: Chris Brogan, Julien Smith
- Narrated by: Chris Brogan, Julien Smith
- Length: 6 hrs and 41 mins
- Unabridged
-
Overall
-
Performance
-
Story
Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
-
-
Almost as good as Contagious
- By Bruce on 05-15-13
By: Chris Brogan, and others
-
The Referral Engine
- Teaching Your Business to Market Itself
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 6 hrs and 49 mins
- Unabridged
-
Overall
-
Performance
-
Story
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....
-
-
A misleading Title results in a hidden gem
- By Dean on 10-13-10
By: John Jantsch
-
Break Through the Noise
- The Nine Rules to Capture Global Attention
- By: Tim Staples, Josh Young
- Narrated by: Luis Moreno
- Length: 7 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story
The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views.
-
-
NOT A GOOD BOOK TO BE
- By FABIO HART on 05-08-22
By: Tim Staples, and others
-
Duct Tape Selling
- Think Like a Marketer - Sell Like a Superstar
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 7 hrs and 53 mins
- Unabridged
-
Overall
-
Performance
-
Story
Many of the areas that salespeople struggle with these days have long been the domain of marketers, according to best-selling author John Jantsch. The traditional business model dictates that marketers own the message while sellers own the relationships. But now, Jantsch flips the usual sales approach on its head. It's no longer enough to view a salesperson's job as closing. Today's superstars must attract, teach, convert, serve, and measure while developing a personal brand that stands for trust and expertise.
-
-
not quite for audible
- By Andrea on 05-08-16
By: John Jantsch
-
Book Yourself Solid, Third Edition
- The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
- By: Michael Port
- Narrated by: Michael Port
- Length: 9 hrs and 54 mins
- Unabridged
-
Overall
-
Performance
-
Story
Book Yourself Solid has been one of the most popular marketing guides in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits.
-
-
One of the best.
- By Amazon Customer on 02-02-19
By: Michael Port
-
Disruptive Marketing
- What Growth Hackers, Data Punks, and Other Hybrid Thinkers Can Teach Us About Navigating the New Normal
- By: Geoffrey Colon
- Narrated by: Geoffrey Colon
- Length: 6 hrs and 14 mins
- Unabridged
-
Overall
-
Performance
-
Story
Now that 75 percent of screen time is spent on connected devices, digital strategies have moved front and center of most marketing plans. But what if that's not enough? What if most people ignore company messages? What if consumer engagement never goes further than the "like" button? A sobering reality is hitting marketers. Technology hasn't just reshaped mass media, it's altering behavior as well. And getting through to customers will take some radical rethinking.
-
-
Needed. Valuable. Welcome contribution.
- By Oliver Nielsen on 04-26-17
By: Geoffrey Colon
-
The Impact Equation
- Are You Making Things Happen or Just Making Noise?
- By: Chris Brogan, Julien Smith
- Narrated by: Chris Brogan, Julien Smith
- Length: 6 hrs and 41 mins
- Unabridged
-
Overall
-
Performance
-
Story
Three short years ago, when Chris Brogan and Julien Smith wrote their best seller, Trust Agents, being interesting and human on the Web was enough to build a significant audience. But now, everybody has a platform. The problem is that most of them are just making noise. In The Impact Equation, Brogan and Smith show that to make people truly care about what you have to say - you need more than just a good idea, trust among your audience, or a certain number of followers.
-
-
Almost as good as Contagious
- By Bruce on 05-15-13
By: Chris Brogan, and others
-
The Referral Engine
- Teaching Your Business to Market Itself
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 6 hrs and 49 mins
- Unabridged
-
Overall
-
Performance
-
Story
The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....
-
-
A misleading Title results in a hidden gem
- By Dean on 10-13-10
By: John Jantsch
-
Break Through the Noise
- The Nine Rules to Capture Global Attention
- By: Tim Staples, Josh Young
- Narrated by: Luis Moreno
- Length: 7 hrs and 1 min
- Unabridged
-
Overall
-
Performance
-
Story
The odds of getting a video onto YouTube's front page are 1-in-2,000,0000, but Tim Staples, founder and CEO of Shareability, knows how to make the algorithms of Youtube, Google, Facebook and Instagram work for you - and he has the results to prove it, with a thriving business that has gotten their videos onto YouTube's front page an amazing 25 times. Here he shows savvy marketers, entrepreneurs, and online celebrity wannabes how they, too, can develop clever videos that amass millions of views.
-
-
NOT A GOOD BOOK TO BE
- By FABIO HART on 05-08-22
By: Tim Staples, and others
-
Duct Tape Selling
- Think Like a Marketer - Sell Like a Superstar
- By: John Jantsch
- Narrated by: John Jantsch
- Length: 7 hrs and 53 mins
- Unabridged
-
Overall
-
Performance
-
Story
Many of the areas that salespeople struggle with these days have long been the domain of marketers, according to best-selling author John Jantsch. The traditional business model dictates that marketers own the message while sellers own the relationships. But now, Jantsch flips the usual sales approach on its head. It's no longer enough to view a salesperson's job as closing. Today's superstars must attract, teach, convert, serve, and measure while developing a personal brand that stands for trust and expertise.
-
-
not quite for audible
- By Andrea on 05-08-16
By: John Jantsch
-
Book Yourself Solid, Third Edition
- The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
- By: Michael Port
- Narrated by: Michael Port
- Length: 9 hrs and 54 mins
- Unabridged
-
Overall
-
Performance
-
Story
Book Yourself Solid has been one of the most popular marketing guides in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits.
-
-
One of the best.
- By Amazon Customer on 02-02-19
By: Michael Port