
The Business Artist
A Human Approach to Sales, Storytelling, and Creativity in a Data-Driven World
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Narrated by:
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Adam Boggs
About this listen
Have we lost our way as business leaders?
Algorithms. Artificial intelligence. Big data. No matter what your industry, you can't escape the influence of technology in every facet of your business. But in spite of their incredible potential, these and similar technologies are forcing us to face a vital question: are we in danger of gaining the world but losing our souls?
Using stories and case studies from business, entertainment, psychology, and history, seasoned sales leader Adam Boggs uses the metaphor of jazz to remind us that storytelling, innovation, and human connection are crucial for good business. If you're in business, you're also an artist with the potential to craft meaningful work.
In The Business Artist, you'll come face-to-face with a simple truth: as we head into a data-driven future, the only way forward is by becoming more human.
This read a lot like Malcolm Gladwell's Blink and Outliers to me. Taking topics I thought I knew or were too ambiguous to make objective and then bringing them together in an 'action plan' sort of way. Definitely recommend The Business Artist.
Learn a new approach to making things happen
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The other thing that made this audiobook amazing was the fact that it sounded like it was read from a podium. It gave it the life of an education seminar. One that would be costly to attend.
Well Done Gents!!!
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Interesting
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Exactly What I Needed to Hear!
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makes you think
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Fresh approach to sales and sales tactics.
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you can't lose that human touch
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