Twisted Business Audiobook By Jay Jay French, Steve Farber cover art

Twisted Business

Lessons from My Life in Rock 'n Roll

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Twisted Business

By: Jay Jay French, Steve Farber
Narrated by: Phil Thron
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About this listen

In addition to founding Twisted Sister, a world-famous heavy metal band that has sold more than 20 million records worldwide, Jay Jay French is one of the top entrepreneurs in entertainment. After taking over as manager in the 70s, French developed Twisted Sister into the most heavily licensed heavy metal band in history.

Part business book, part memoir, Twisted Business is an unexpected, inspiring, whirlwind story of transformation and redemption. Twisted Business follows French's adventure-filled life—from growing up in New York City in the sixties, to working as a drug dealer and struggling as an addict before quitting cold-turkey, and finally, to creating and cultivating Twisted Sister and turning it into one of the most successful brands in the world.

Together with his mentor, Steve Farber, a best-selling author and one of the world's top leadership and management experts, French offers unique, hard-earned tips and advice from his nearly fifty years as a musician, music business manager, and entrepreneur. French shows how anyone can create their own brand, grow a successful business, reinvent themselves, or simply find success in what they love to do. Entertaining, provocative, funny, and informative, this book is the trip of a lifetime and a treasured guide for entrepreneurs, business people, and music fans alike.

©2021 John French (P)2022 Tantor
Business Aspects Music Funny
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Well done and his philosophy on business is 100% correct. I have done business the same as JJ for 30 years.

Great book and advice.

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I WISH "JAY JAY FRENCH"
(John Segal) would've narrated this book himself. An Amazing Story!

AMAZING STORY!

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Well written and very informative, a must for all Twisted Sister fans, puts their story in perspective…

Insightful

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I’ve read 100s of musical biographies. I have to say JJ wrote a thought provoking true biography/business book. I worked in Radio on Long Island after twist his heyday but grew up when they were still playing the clubs. I was never a huge fan but had respect for them. This book truly shows what a great band they were and how astute JJ is.

Didn’t expect much. I was wrong

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