Your First Kickstarter Campaign
Step by Step Guide to Launching a Successful Crowdfunding Project
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Narrated by:
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Russell Newton
About this listen
Sixty-three percent of Kickstarter campaigns fail. Do this one thing, and you’ll be among the 37 percent who succeed.
The one thing is pre-launch. Ask any crowdfunding creator, and they will confirm that it is the key to success.
You will learn how to prepare for your first crowdfunding campaign and do a pre-launch with a minimal budget by using personal efforts and delegating some work to others.
This audiobook is for Kickstarter newbies and first-time creators. It will teach and show you how to collect potential backers early, in advance, and how to plan a Kickstarter campaign from start to finish with the aim of ensuring that you get fully funded.
You will understand the basics of crowdfunding, the main differences between the two most popular reward-based crowdfunding platforms: Kickstarter and Indiegogo, how to turn your idea, passion, or skill into a product, and how to evaluate if there’s a market demand for it.
The core part of this book is about preparation for the crowdfunding campaign:
- How to set crowdfunding goals and why it is important to set a low goal
- How to analyze similar campaigns
- How to define your target audience
- How to gather your crowd using free methods
- How to create a landing page that turns visitors into subscribers
- What are the best tools to build landing pages
- How to integrate your landing page with your mailing list
- How to “warm up” leads with automated email sequence
- How to engage your audience
- How to run Facebook Ads to collect leads
- How to use “smoke testing” method to see if someone buys your product
- What is a pre-launch funnel and what stages it has
- Conversion rates that you can expect
- How to do media and influencer outreach
- How to submit your video to viral video publishers
You will also learn and be exposed to best practices when it comes to selecting attractive project images, how to create a title that sells, how to build engaging project video, and how to brainstorm ideas for your rewards.
Finally, the book explains how to launch and manage a Kickstarter campaign, when it’s live:
- Reasons why project launch timing is important
- The steps you need to do during the launch day
- Preparation for refusing offers
- Communication with backers (project updates and direct messages)
- Stretching goals
- Get traffic from Kickstarter (“Projects we love,” trending, popularity rankings)
- Last days of your project
- Wrap-up and action plan
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Why have history's greatest minds - from George Washington to Frederick the Great to Ralph Waldo Emerson along with today's top performers, from Super Bowl-winning football coaches to CEOs and celebrities - embraced the wisdom of the ancient Stoics? Because they realize that the most valuable wisdom is timeless and that philosophy is for living a better life, not a classroom exercise. The Daily Stoic offers a daily devotional of Stoic insights and exercises, featuring all-new translations.
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Not well made as audio
- By Andreas on 12-27-16
By: Ryan Holiday, and others
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Worthy
- How to Believe You Are Enough and Transform Your Life
- By: Jamie Kern Lima
- Narrated by: Jamie Kern Lima
- Length: 11 hrs and 26 mins
- Unabridged
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Author Jamie Kern Lima's first, instant New York Times bestselling book Believe It, captured her journey of going from Denny's waitress to billion-dollar entrepreneur by learning to believe in herself. And now her second, much-anticipated, upcoming book Worthy, is the playbook for how YOU can believe in YOU! If you've ever struggled with self-doubt, felt like you don't have what it takes...or that who you truly are isn't enough, even if you're really good at hiding it from the world, WORTHY is for you.
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💫 We're so WORTHY! 🦋 Listen - Read - Share 🔆
- By Diana Yin on 02-22-24
By: Jamie Kern Lima
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Take Control of Your Life
- How to Silence Fear and Win the Mental Game
- By: Mel Robbins
- Narrated by: Mel Robbins
- Length: 10 hrs and 3 mins
- Unabridged
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Mel Robbins is back! The international bestselling phenomenon and creator of The Five Second Rule and Kick Ass with Mel Robbins returns to help you tackle the single biggest obstacle you face: fear. This life-changing Audible Original features a powerful mix of one-on-one life-coaching sessions and a personal narrative with vital take-aways that you can start using immediately.
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Stop living in fear
- By Nike7 on 02-08-19
By: Mel Robbins
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The Creature from Jekyll Island
- A Second Look at the Federal Reserve
- By: G. Edward Griffin
- Narrated by: Mark Bramhall
- Length: 24 hrs and 21 mins
- Unabridged
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This classic expose of the Fed has become one of the best-selling books in its category of all time. Where does money come from? Where does it go? Who makes it? The money magician's secrets are unveiled. Here is a close look at their mirrors and smoke machines, the pulleys, cogs, and wheels that create the grand illusion called money. A boring subject? Just wait. You'll be hooked in five minutes. It reads like a detective story - which it really is, but it's all true.
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Lost confidence in author
- By Amazon Customer on 07-11-20
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The High 5 Habit
- Take Control of Your Life with One Simple Habit
- By: Mel Robbins
- Narrated by: Mel Robbins
- Length: 6 hrs and 57 mins
- Unabridged
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Don't let the title fool you. This isn't a book about high fiving everyone else in your life. You're already doing that. Cheering for your favorite teams. Celebrating your friends. Supporting the people you love as they go after what they want in life. Imagine if you gave that same love and encouragement to yourself. Or even better, you made it a daily habit. You'd be unstoppable. In this book, Mel teaches you how to start high fiving the most important person in your life, the one who is staring back at you in the mirror: YOURSELF.
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Narrator issues.
- By Jesse on 10-05-21
By: Mel Robbins
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Caffeine
- How Caffeine Created the Modern World
- By: Michael Pollan
- Narrated by: Michael Pollan
- Length: 2 hrs and 2 mins
- Original Recording
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Michael Pollan, known for his best-selling nonfiction audio, including The Omnivores Dilemma and How to Change Your Mind, conceived and wrote Caffeine: How Caffeine Created the Modern World as an Audible Original. In this controversial and exciting listen, Pollan explores caffeine’s power as the most-used drug in the world - and the only one we give to children (in soda pop) as a treat.
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Leaves much to be desired
- By Melody H on 02-02-20
By: Michael Pollan
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F--k Your Feelings: Master Your Mind, Accomplish Anything and Become a More Significant Human
- By: Ryan Munsey
- Narrated by: Ryan Munsey
- Length: 9 hrs and 15 mins
- Unabridged
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95 percent of decisions are based on feelings. Not logic. Not rational thought. Feelings. Can you feel the pull of emotions, hunger, guilt, pain, jealously, depression, and everything else weighing on every decision that you make? Business owners, entrepreneurs, regular people looking to get in shape, anyone with a goal that isn't terrified of tough love - you need to listen to F--k Your Feelings - as soon as possible! In this audiobook you'll learn how to use personal mind control techniques to control the way your brain is wired and much more.
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Science heavy for those of us who want the why
- By Beth T. Irwin on 10-29-18
By: Ryan Munsey
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How to Day Trade for a Living
- A Beginner's Guide to Trading Tools and Tactics, Money Management, Discipline and Trading Psychology
- By: Andrew Aziz
- Narrated by: Kevin Foley
- Length: 6 hrs and 56 mins
- Unabridged
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Very few careers can offer you the freedom, flexibility, and income that day trading does. As a day trader, you can live and work anywhere in the world. You can decide when to work and when not to work. You only answer to yourself. That is the life of the successful day trader. Many people aspire to it, but very few succeed. In the audiobook, I describe the fundamentals of day trading, explain how day trading is different from other styles of trading and investment, and elaborate on important trading strategies that many traders use every day.
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Its a sales pitch
- By Xavier Foley on 02-08-18
By: Andrew Aziz
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The Ideal Team Player
- How to Recognize and Cultivate the Three Essential Virtues: A Leadership Fable
- By: Patrick M. Lencioni
- Narrated by: Stephen Hoye
- Length: 5 hrs and 3 mins
- Unabridged
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In The Ideal Team Player, Lencioni tells the story of Jeff Shanley, a leader desperate to save his uncle's company by restoring its cultural commitment to teamwork. Jeff must crack the code on the virtues that real team players possess and then build a culture of hiring and development around those virtues. Beyond the fable, Lencioni presents a practical framework and actionable tools for identifying, hiring, and developing ideal team players.
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Lot of talk about a simple concept
- By Andrea on 09-05-16
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Manifest Now
- By: Idil Ahmed
- Narrated by: Idil Ahmed
- Length: 4 hrs and 23 mins
- Unabridged
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Manifest Now provides a step-by-step guide with tools, techniques, and proven strategies to raise your frequency and create the reality you want. This audiobook is designed to guide you through the mental, physical, and spiritual aspects of manifesting and creating all that your heart desires. You'll learn how to start removing mental and emotional blocks so you can rediscover that manifesting is your natural birthright. You'll feel more confident, reconnected, and powerful as you listen.
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This is my first review of 2 years subscribed!
- By Rodrigo on 02-22-19
By: Idil Ahmed
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How I Get It Done
- By: Shereen Marisol Meraji
- Narrated by: Shereen Marisol Meraji
- Length: 9 hrs and 53 mins
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In a series of deeply moving and inspiring conversations, host Shereen Marisol Meraji connects with successful women from all walks of life to reveal how they manage their careers and every aspect of their lives. Based on the long-running column from The Cut and New York Magazine.
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Relatable, helpful, and beautifully produced.
- By Anonymous User on 09-07-24
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Los secretos de la mente millonaria (Narración en Castellano) [Secrets of the Millionaire Mind]
- Domina el juego de la riqueza [Mastering the Inner Game of Wealth]
- By: T. Harv Eker
- Narrated by: Ivan Villanueva
- Length: 2 hrs and 17 mins
- Unabridged
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El autor estaba en bancarrota, en solo dos años y medio se convirtió en millonario y construyó una de las más grandes firmas de consultoría para el éxito. Con sus enseñanzas ha tocado la vida de millones de personas. Este audiolibro te enseña a observar como piensas. Es un reto a tus ideas que te limitan, a los razonamientos que no te apoyan y a tus acciones con respecto al dinero.
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El libro está bien, pero ES VERSION RESUMIDA
- By alexnvlp on 08-24-23
By: T. Harv Eker
What listeners say about Your First Kickstarter Campaign
Average customer ratingsReviews - Please select the tabs below to change the source of reviews.
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- Daniel S.
- 11-03-22
Well Structured and Informative
This book follows a very logical progression of every little detail you might need to know when starting your first kickstarter campaign
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- Buyer
- 07-06-20
Brilliant! The science behind Crowdfunding!
I recommend this book to anyone who will run a crowdfunding campaign!
Almost finished the book and already changed fundamental parts of our crowdfunding campaign!
Long story short, this book its all about the science behind crowdfunding, the best tools and tactics that someone can use.
Will definitely listen to it twice, before we launch our campaign!
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- Karin KL
- 03-03-21
Excellent guide
My only recommendation is to not get the audible version for several reasons: it's like drinking from a firehose, and you will want to go back over chapters and parts multiple times which is much more difficult with an audiobook. I am going to be purchasing the physical copy soon.
On the book: if you do any amount of searching for other information on kickstarter 95% is thinly veiled (or bare faced) advertisement for a firm's services. This is one of the rare resources that isn't the author's attempt to get you to convert to using an agency. He goes through the process himself and also takes the time to fact check and compare different methods and ideas you can use while crowdsourcing. He also compiled takeaways from many other interviews with companies that used kickstarter. The author has a very friendly and approachable manner and responds to emailed questions as well. One of the best business books I've read in a while as it is informative, to the point, well researched, and very comprehensive.
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- Khanh
- 03-09-20
A very helpful book and nice listening
I have read/heard quite a few articles/audiobooks about Kickstarter / Indiegogo crowdfunding and this one was the most in depth resource of information I found. It was useful especially for what I have been looking for = how to prepare and to launch a campaign from an unsupported country by Kickstarter using a limited budget and time. The information of how to acquire backers and how to get in touch with the influencers are very useful and are discussed in details.
The author shares quite a lot of experiences and interview of successful and unsuccessful campaigns. That really helped to create a good overview and to prepare for the campaign. It contains helpful information about how to create a campaign from a country unsupported by Kickstarter platform.
The book is separated in phases important for the campaign, step by step, so it is easy to follow and to implement. It definitely worth reading if you are preparing for a campaign for the first time.
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- Anonymous User
- 10-27-20
Thorough yet simple read.
Vilius holds your hand through the entire planning process for a crowdfunding campaign. His free list of resources is an invaluable bonus.
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- Dale Herard
- 10-12-23
was this read by a bot
felt that the audio was very bot like. could get over it to pay attention.
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- Noah
- 12-30-21
Really weak sauce
This book I guess could be helpful for someone who has no experience with digital marketing or Kickstarter, but for me it was a snooze.
I’m a marketer and wanted to read this book to see ways I can specifically launch a Kickstarter, things like dos and donts, effective ads, better ways to launch to your list, hacks, but this was so basic I learned barley anything.
I’m launching a Kickstarter this year and was kinda disappointed.
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