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In this episode, Ricky Howard, a former government procurement officer, shares critical insights on how to approach government contracting. Ricky guides viewers through the three key questions they need to ask during meetings with government officials to determine if they have a legitimate opportunity to win a contract. He emphasizes the importance of engaging with the government before solicitations are published and understanding the funding, timeline, and contract methodology. Additionally, the video offers tips on managing expectations and potential strategies if your business lacks required qualifications. Ricky also promotes govclose.com for further training and consultancy support.