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SHOW QUOTES

“I get emails every week from people saying, oh, ‘I'd love to come and judge, I'd love to learn a bit more about these drinks’. Whilst we’re keen on educating and teaching people. they have to come to us already having some background and some proof that they are making an effort and learning and have experience with these drinks.”

“Progression of the AF space is really interesting. I think if we'd done this competition even four years ago (if there were enough drinks out there then to do this), I think the drinks that would have scored really well then would now be surpassed by almost everything that's coming out now.”

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SHOW NOTES

This episode was a pure delight as I got to hear all about the entire judging process for the World Alcohol-Free Awards – the WAFAs!

Chris and Chrissie don’t hold anything back, making this one not to be missed!

WE CHAT ABOUT

0:35 The WAFAs story

6:37 Categories!

9:21 Who can enter the WAFAs?

13:09 How many entries did you have?

15:32 New & unique drinks

22:25 Judging

30:44 Progression

34:44 Trophy winners

42:54 WAFAs 2025 (+best range winner)

46:00 Going international

49:34 AF is not a zero-sum game

54:26 How to enter for 2025

56:26 The BBQ-Q

VISIT WAFA - WORLDAFAWARDS.COM / @WORLDAFAWARDS

WE ALSO TALK ABOUT:

Free Spirit

Best beer: Ramon

Best spirit: Night Orient

Best halal drink: ASDA

Best cocktail: Bloody Drinks

Best alcohol-free range: Jukes

Best organic: Kombustache

Best wine: Edenvale

Join the waiting list for updates on the first-ever course from Low No Drinker to help you become more confident when it comes to the ABCs of low/no-&-light ABV drinks.
lownodrinkermagazine.com/curious-to-confident-course-waitlist

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ABOUT THE SHOW:
The Low No Drinker Podcast is hosted by Denise Hamilton-Mace, the founder and editor of Low No Drinker Magazine.

Bringing you closer to the people, places and brands leading the low-&-no-alcohol revolution!

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