This episode of The All Mats Taken Podcast is with the mesmerizing Indu Arora an Ayurveda and Yoga Teacher, mentor and author who considers herself a student for life. Her core philosophy is, ‘Yoga is work-in not work-out!”

She is the author of Mudra: The Sacred Secret (2015), Yoga: Ancient Heritage, Tomorrow’s Vision (2005, 2019), and SOMA: 100 Heritage Recipes for Self-Care (e-book, 2020; updated hard copy, 2022).

We discuss:

• The glamorization of asana and how to combat this as a community
• The real meaning of yoga
• The importance of subtle in yoga
• Furthering your yoga studies with reliable resources

And more!

I've had the pleasure of talking with Indu a few times now and each time hearing her speak is like listening to a poem—full of wisdom and each time I listen to the conversation I get something new from it. Enjoy :)

Links:

Showit Website Design & Templates: https://jerrettdigital.com All Mats Taken Home: https://allmatstaken.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

Watch the Episode on YouTube https://www.youtube.com/channel/UC16LCuYhKAay9MErDMXjz7g

Indu's Book Shop (Hard-copy and e-books): https://www.yogsadhna.com/shop/list/for_your_mind

Get SOMA - 100 Heritage Recipes for Self-Care in E-Book format on Amazon*: https://amzn.to/4cZpLsQ

Check Out Indu's Website: https://www.yogsadhna.com/

Follow Indu on Instagram: https://www.instagram.com/induaroraofficial/

*By purchasing using this link I may make a small commission. This won’t cost you any more but you will support the show. Thank you 🙏🏻

In this episode, we dive into a question many yoga teachers face when building their online presence: Should you start with a landing page or a full website? We break down the key differences between these two options and explore which is best for attracting new students, building your brand, and growing your business online. Tune in to discover how to make the best choice based on your current goals, resources, and offerings.

In this episode, we cover:

• The main differences between a landing page and a website
• When to use a landing page vs. a website as a yoga teacher
• Examples of effective uses for each to grow your yoga business
• Practical steps and tools to get started today

Links:

All Mats Taken Resources: https://allmatstaken.com/resources

Showit Website Design & Templates: https://jerrettdigital.com

All Mats Taken Home: https://allmatstaken.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

Since having my boy the majority of my yoga practice has been introspective and I've focused on the limbs outside of asana in more depth. This week Saucha (cleanliness or purity) came front and centre in my mind and I got to pondering how I can embody it into my business to make my life easier and become more productive. Today's episode is all about the Niyama Saucha and how it may apply to your business.

Links:

The Yamas & Niyamas: Exploring Yoga's Ethical Practice by Deborah Adele*: https://amzn.to/4eRZgXU

Showit Website Design & Templates: https://jerrettdigital.com

All Mats Taken Home: https://allmatstaken.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

*By purchasing using this link I may make a small commission. This won’t cost you any more but you will support the show. Thank you 🙏🏻

If I could count the number of times someone asked me to "make me a website quickly, it won't take you long" I would be rich. While yes, building a website doesn't take long if you know what you're doing OR you have a solid support. BUT regardless of what platform you're using or whether you're hiring a designer or building it yourself with a template there are four key ingredients you need to have before you can get started. Once you have these four things you'll not only have a great foundation for your business and marketing set but you'll also be ready to build your website easy-breezy.

Links:

Get the DIY Branding Workshop: https://allmatstaken.com/resources

Access the All Mats Taken Strategic Pricing Cheat Sheet (free), workbook & spreadsheet: https://allmatstaken.com/resources

Showit Website Design & Templates: https://jerrettdigital.com/shop

Try OfferingTree on a free trial then get 50% off your first three months or 15% off your first annual subscription by visiting allmatstaken.com/tree

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

Today we're exploring the psychology of pricing and how yoga teachers can use it strategically in their yoga business. Whether you're teaching in-person at a studio, hosting private sessions, or running online classes, understanding your expenses and your audience is the foundation for a sustainable business that pays the bills. This episode explores pricing basics then jumps into advanced strategies you can play with to encourage your students to dive further and commit more.

We cover:

• Charm Pricing and the Left-Digit Effect
• Anchoring Effect & Decoy Pricing
• Odd vs. Even Pricing
• Free and Limited-Time Offers
• Quantity Discounts and Bundling Strategies

And more!

Ready to build a strategic and profitable pricing system for your yoga business? Head over to allmatstaken.com/resources and download my pricing cheat sheet, workbook, and spreadsheet. These tools will guide you in confidently pricing your offerings to cover your costs and set the foundation for a sustainable, profitable business.

Links:

Access the All Mats Taken Strategic Pricing Cheat Sheet (free), workbook & spreadsheet: https://allmatstaken.com/resources

Showit Website Design & Templates: https://jerrettdigital.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

On today’s episode, we have the inspiring Johanna Liana a mindset coach, author and host of The Girl That Went For It Podcast. She is passionate about helping entrepreneurs live their best life, however that looks for them in both their business and personal lives. She is also an advocate for the idea that running your own business doesn't have to feel hard.

We’ll cover:

• How to know when you’re ready to jump all in on your business

• Common beliefs holding entrepreneurs back

• Unconscious vs. conscious beliefs and how to overcome them

• How to prepare yourself for transitioning from an employee to a full-time business owner

And more!

This episode is packed with practical advice and actions you can take to transform your mindset and get you ready to step into being the CEO of your business and life!

Links:

Showit Website Design & Templates: https://jerrettdigital.com

All Mats Taken Home: https://allmatstaken.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

Check out Johanna’s Course: https://johannaliana.thrivecart.com/aligned-life-mastery-online-course/

Connect with Johanna on Instagram: https://www.instagram.com/johanna_liana/ and https://www.instagram.com/johanna.liana.coaching/

Subscribe to Johanna’s Podcast on YouTube: https://www.youtube.com/c/Johannaliana

Listen to Johanna’s Podcast on Spotify: The Girl That Went For It Podcast https://open.spotify.com/show/11ZHMoEH1oCj8wRiSo8dcu?si=54738d72ccb34621

Check out Johanna’s book Living With Purpose: Daily Reflections For Personal Empowerment*: https://amzn.to/3RSRqUn

Check out Johanna’s book Believe in Life: How to dance in the rain*: https://amzn.to/4cwawYW

Check out Johanna’s Gratitude Journal*: https://amzn.to/45SFFDr

*By purchasing using this link I may make a small commission. This won’t cost you any more but you will support the show. Thank you 🙏🏻

Have you ever asked for referrals to a service? Did you take someone up on their recommendation? The answer is probably yes. In today's episode we discuss how to incorporate referral marketing and leveraging them to grow your yoga business in a low-effort manner.

Links:

Showit Website Design & Templates: https://jerrettdigital.com

All Mats Taken Home: https://allmatstaken.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

Today’s interview is with the marvellous Manu Molina a nomadic wellness enthusiast on a mission to elevate your yoga and wellness biz journey. A former yoga teacher turned Retreats Director, Manu brings a wealth of experience — from teaching internationally to directing retreats at Six Senses Ibiza.

In 2018, Manu embraced entrepreneurship in Thailand, navigating hurdles with resilience. Despite the challenges of COVID, a new purpose emerged — empowering yoga and wellness pros in online business and marketing. Now, Manu is here to guide others in upleveling their game.

We’re going to discuss:

• The benefits of running a retreat

• We answer whether or not the retreat space is overly saturated

• How to stand out as a retreat leader

• 10 methods for selling out your retreat

And more!

But even if you’re not planning on running a retreat stick around because the sales strategies Manu shares are all highly valuable tools you can adapt to whatever high or low ticket offer, course or workshop you may be selling.

He is such a star and I’ve loved getting to know Manu over the past few months as friends on Instagram then as a speaker at this years summit. I know you’ll enjoy this fun chat.

Links:

Showit Website Design & Templates: https://jerrettdigital.com

All Mats Taken Home: https://allmatstaken.com

Connect with Adrianne on Instagram: https://www.instagram.com/jerrettdigital

Follow Adrianne on Pinterest: https://www.pinterest.com/jerrettdigital

Check out Manu's 2025 ZenPreneur Biz Bootcamp to elevate your yoga and wellness business from stunning Thailand. Use the code AJ2024 at checkout or in your discovery call for a bonus gift exclusive to All Mats Taken listeners*: https://yogabizmentor.com/bootcamp-thailand/

Check out Manu’s Website: https://yogabizmentor.com/

Connect with Manu on Instagram: https://www.instagram.com/yoga.biz.mentor/

Learn more from Manu on YouTube: https://www.youtube.com/@yoga.biz.mentor

*By purchasing using this link I may make a small commission. This won’t cost you any more but you will support the show. Thank you 🙏🏻