Behind the Review

By: Entrepreneur Media Inc.
  • Summary

  • It’s no secret that business owners want to receive positive reviews and customers want to have a positive experience. In Behind the Review, Yelp and Entrepreneur dig a little deeper on both accounts. Hosted by Yelp’s Small Business Expert, Emily Washcovick, Behind the Review features conversations with reviewers and business owners about their experiences—whether it was one star or five stars—giving listeners behind-the-scenes insights into what was really going on. Restaurants, plumbers, florists, salon owners, fitness entrepreneurs, and more share how they create unique customer experiences that generate reviews and offer real-life lessons that business owners in any industry can apply to their own operations.
    Entrepreneur Media, Inc
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Episodes
  • Flavor, Feedback, and Flat Croissants: Alexander’s Patisserie Innovates Through Pastry
    Apr 24 2025
    Alexander’s Patisserie combines traditional culinary technique with innovation to create pastries that delight customers—and sometimes go viral. Chef Shu and Vice President David Brungard share how team culture, quality ingredients, and customer feedback keeps them on a path to success; also, Yelp Elite reviewer Taylor P dishes on the flat croissants that drew her in and why her experience left a lasting impression. Alexander's Patisserie More about the episode Theme Music by Ali Schwartz and Meserole Sound
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    29 mins
  • Influencer Marketing 101: Building Authentic Brand Relationships
    Apr 17 2025
    What is influencer marketing—and how can small businesses use it effectively? Emily Washcovick sits down with Julianne Fraser, founder of Dialogue NYC, to break down the types of influencers, how to build lasting partnerships, and why authenticity and creativity are key. Whether you're just starting or scaling your strategy, this episode is packed with actionable insights to help you grow your brand through partnerships, collaborations and influencer marketing. Dialogue NYC More about the episode Theme Music by Ali Schwartz and Meserole Sound
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    35 mins
  • Junkluggers Turns Curbside Chaos to a Customer-Centered Franchise
    Apr 10 2025
    Fast, reliable service and a commitment to sustainability sets Junkluggers apart from other junk hauling providers. President Justin Waltz shares how responsiveness, customer connection, and eco-friendly practices have fueled the company’s growth as a nationwide franchise, while Yelp Elite reviewer Vanessa H. shares how the team’s problem-solving professionalism made her move stress-free. Learn how great customer service and community impact can drive business success. junkluggers.com More about the episode Theme Music by Ali Schwartz and Meserole Sound
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    33 mins
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