Biz Book Publishing Hub Podcast

By: Robbie Samuels - business growth strategy coach and book launch strategist
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  • Summary

  • Are you writing a book to help grow your business as a speaker, coach, or consultant? Have you already published a business book and are looking for new marketing ideas? Tune in to listen to interviews with Hub Partners, experts who help entrepreneurs navigate the complexities of writing, editing, publishing, and marketing their business books. If you're wondering about the ROI of publishing a business book, check out our author panel episodes to learn about strategies that have increased business revenue and what authors wish they had done to make their book launches more successful. Guiding these conversations is award-winning indie author and book launch strategist Robbie Samuels. His three books have received over 650 Amazon reviews and reached #1 Best Seller in 30 categories across four countries. He coaches entrepreneurs to build profitable book launches that lead to 50+ Amazon reviews and create a pipeline for the author's offers. Don't just hit publish—LAUNCH your book! Complete this form - www.robbiesamuels.com/booklaunchsupport - to schedule a complimentary book launch brainstorming session with Robbie. Robbie founded the Biz Book Publishing Hub, which has more than 50 experts ready to help entpreneurs become successful authors. He also hosts a free virtual networking event for writers and authors 6x a year so they can meet each other and Hub Partners. Find out more at www.BizBookPublishingHub.com.
    Copyright Robbie Samuels LLC 2016-2024
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Episodes
  • HUB 395: AUTHOR PANEL - Morag Barrett, Rhodes Perry, Stacey Larsen

    HUB 395: AUTHOR PANEL - Morag Barrett, Rhodes Perry, Stacey Larsen
    Nov 7 2024
    Think writing a book will make you rich overnight? Think again. The path from penning a manuscript to becoming a successful author is filled with challenges and surprises (some fantastic and some not so much). Join us today as we explore the realities of being a business author. I met these talented authors through a Kindle Cross-Promotion campaign I organized with dozens of discounted business books for as low as 99 cents. Are you a business author? Sign up for a future campaign at www.BizKindlePromo.com. Today’s discussion will delve into the experience of being a business author and the benefits of publishing a business book. Let's hear from our amazing panelists and get their insights! With me today are three authors: Morag Barrett wrote “You, Me, We: Why We All Need a Friend at Work (and How to Show Up As One!),” which has received ten awards, including the 2023 Literary Titan Book Award. Rhodes Perry wrote “Belonging At Work: Everyday Actions You Can Take to Cultivate an Inclusive Organization,” which offers practical strategies and tools for creating a more inclusive and supportive workplace. It emphasizes the importance of fostering a sense of belonging and provides actionable steps for organizations to implement inclusive practices. Stacey Larsen wrote “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People Leader.” This book offers a transformative approach to leadership. Drawing parallels between leadership and dancing, it guides leaders to find their unique rhythm, reducing burnout and fostering authenticity in their leadership style. Please join me in welcoming Morag, Rhodes, and Stacey. In this episode, we discuss: 📝 Importance of Reviews: Book reviews are not just validation; they're an author's "love language" and a powerful marketing tool. Stacey shared her successful email campaign, interactive sessions, and the close ratio of star ratings to written reviews on Amazon. Robbie shared how he worked with Stacey to collect pre-publication reviews from her launch team, including an email nurture campaign and step-by-step guidance for posting reviews on Amazon. Rhodes emphasized the importance of knowing the purpose and audience for your book. His approach to integrating books with broader business goals is pure genius! Morag's book advisory board and early copy strategy highlight the importance of a structured, collaborative approach to book launches. Links for Morag Barett Morag Barett on LinkedIn, Instagram, and YouTube. www.skyeteam.com “You, Me, We: Why We All Need a Friend at Work (and How to Show Up As One!)” “Cultivate: The Power of Winning Relationships” “The Future-Proof Workplace: Six Strategies to Accelerate Talent Development, Reshape Your Culture, and Succeed with Purpose” Links for Rhodes Perry Rhodes Perry on LinkedIn, Instagram, and YouTube. www.RhodesPerry.com Imagine Belonging at Work podcast The Out Entrepreneur podcast “Belonging At Work: Everyday Actions You Can Take to Cultivate an Inclusive Organization” Links for Stacey Larsen Stacey Larsen on LinkedIn. www.AuthenticEdge.com “Reframing The Leadership Dance: The Secret to Finding Your Rhythm as a People Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport 50+ experts ready to help entrepreneurs become successful authors: www.BizBookPublishingHub.com Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    51 mins
  • HUB 394: EXPERT INTERVIEW - Kate Colbert

    HUB 394: EXPERT INTERVIEW - Kate Colbert
    Nov 5 2024
    I’m pleased to interview one of our Biz Book Publishing Hub's Founding Partners. Our Hub Partners are experts who support entrepreneurs along their author journey. Today’s guest is a powerhouse in publishing and marketing, known for her ability to transform ideas into best-selling books and compelling brand stories. A writer whose stories emanate from market research, she’s “part word nerd and part data junkie.” With decades of experience as a professional writer, market researcher, marketing strategist, higher-education expert, book author, keynote speaker, executive coach, and owner of a collaborative publishing company, she brings a unique blend of expertise to every project she undertakes. She is a trusted guide who works with authors of business books, memoirs, and creative nonfiction, helping those authors navigate the complexities of writing and publishing with integrity and insight. Her passion for storytelling extends “beyond books” to all forms of marketing and communications; she works with world-class organizations to craft memorable brand narratives that resonate with customers and drive results to the bottom line. As the President and Founder of Silver Tree Communications, she gathers and leverages data-driven insights to help businesses achieve profitable growth and stay ahead of market trends. A prolific author, she has written three successful books — the first, a poetry collection emanating from her early career as a college English professor; the second, entitled "Think Like a Marketer," which debuted in the top 1% of all business marketing books on Amazon; and the third, entitled “Commencement,” which has positioned her as one of the most sought-after experts on the future of higher education. Her work has been featured in prestigious outlets like Forbes, NPR, CBS, NBC, Business Insider, the Chronicle of Higher Education, CEO World magazine, and Harvard Business Review. She recently spoke at SXSW EDU, one of the most prestigious speaking venues in the world. Her dedication to clients is unwavering. She helps produce high-quality books and empowers others to confidently share their stories and insights with the world. Today, she is here to share some wisdom on the intricacies of publishing and how to leverage marketing strategies for long-term success. Please join me in welcoming Kate Colbert. In this episode, we discuss: 💼 Expert Insights: She shares success stories of authors who gained speaking opportunities and business inquiries post-publication, using strategic marketing techniques. 🛡️ Avoiding Pitfalls: Kate warns against predatory publishing practices and emphasizes working with reputable partners to ensure a successful and stress-free publishing journey. 📈 Broad Distribution: Emphasizing bulk sales and accessibility, Kate and Robbie discuss distributing books beyond Amazon to platforms like Apple Books, Nook, Kobo, etc. Listen in to understand how strategic marketing, proper distribution, and speaking opportunities can elevate your authorship journey! 🌟📚🌐 Links Kate Colbert on LinkedIn and Instagram. www.SilverTreeCommunications.com Biz Book Publishing Hub Founding Hub Partner “Commencement: The Beginning of a New Era in Higher Education” “Think Like a Marketer: How a Shift in Mindset Can Change Everything for Your Business” Other Resources Listen to my episode with Dorie Clark. Learn more about South by Southwest (SXSW). Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport Check out the Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Biz Book Publishing Hub features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    59 mins
  • HUB 393: AUTHOR PANEL - Helene Cahen, Kate Colbert, and Sandra Long

    HUB 393: AUTHOR PANEL - Helene Cahen, Kate Colbert, and Sandra Long
    Oct 31 2024
    Writing a book can be a lonely experience, but it doesn’t have to be! Surrounding yourself with fellow writers & authors could be what helps you get to the finish line. Connect with experts who can help you navigate the complexities of writing, editing, publishing, & marketing your business book - & you will realize that publishing is NOT the finish line. It’s the latest you should start marketing your business book. I’ve created resources to help you find your author community & meet these experts. The Biz Book Publishing Hub has over 50 Hub Partners ready to help entrepreneurs become successful authors. This free resource is available at www.BizBookPublishingHub.com, which is also where you’ll find out about the free Hub Community virtual networking events I host throughout the year and the Biz Book Publishing Hub Podcast, which features interviews with Hub Partners and author panels discussing the ROI of publishing a business book. With me today are three authors: Helene Cahen is the author of “Fire Up Innovation: Sparking and Sustaining Innovation Teams.” She’s also a publisher and one of the Biz Book Publishing Hub's Founding Partners. She’s an innovation expert passionate about helping others unlock their creative potential and tackle team challenges. Kate Colbert, author of “Think Like a Marketer: How a Shift in Mindset Can Change Everything for Your Business,” is an acclaimed marketing expert who provides actionable insights, showing how adopting a marketing mindset can transform any business by enhancing customer connections and driving profitable growth. Sandra Long, author of “LinkedIn for Personal Branding: The Ultimate Guide” and co-author of “Supercharge Your Notary Business With LinkedIn: How Mobile Notaries and Loan Signing Agents Build Their Brand, Get Known, and Connect With Their Dream Clients.” She is a LinkedIn expert and a LinkedIn Top Voice specializing in LinkedIn education and thought leadership. Please join me in welcoming Helene, Kate, and Sandra. In this episode, we discuss: Sandra Long shares her strategy for creating a price sheet and simplifying the payment process to streamline bulk book orders, emphasizing the power of conversations to unlock bigger opportunities. Helene Cahen talks about juggling writing, marketing, rebranding, and website updates all at once, underscoring the need for planning and focusing on marketing from the very beginning. Kate Colbert highlights her successful promotional strategy, which involved giving away customized copies of her book to VIPs, leading to significant engagement and ROI. Links for Helene Cahen LinkedIn www.fireupinnovation.com “Fire Up Innovation: Sparking and Sustaining Innovation Teams” Links for Kate Colbert Kate Colbert on LinkedIn and Instagram. www.SilverTreeCommunications.com Biz Book Publishing Hub Founding Hub Partner “Commencement: The Beginning of a New Era in Higher Education” “Think Like a Marketer: How a Shift in Mindset Can Change Everything for Your Business” Links for Sandra Long LinkedIn and Instagram www.postroadconsulting.com Biz Book Publishing Hub Founding Hub Partner “LinkedIn for Personal Branding: The Ultimate Guide” “Supercharge Your Notary Business With LinkedIn: How Mobile Notaries and Loan Signing Agents Build Their Brand, Get Known, and Connect With Their Dream Clients” Robbie’s Resources Schedule a complimentary book launch brainstorming session: www.robbiesamuels.com/booklaunchsupport Register for a free virtual networking event for writers and authors: www.robbiesamuels.com/HubCommunity Join the next Kindle Cross-Promotion Campaign for business authors: www.BizKindlePromo.com Archived episodes of Biz Book Publishing Hub and On the Schmooze: www.robbiesamuels.com/HubPodcast Subscribe to the Biz Book Publishing Hub wherever you listen to podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    1 hr and 1 min

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