Branded Search (and Beyond) with Jason Barnard Podcast By Jason Barnard cover art

Branded Search (and Beyond) with Jason Barnard

Branded Search (and Beyond) with Jason Barnard

By: Jason Barnard
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The smartest people in marketing talk to Jason Barnard about brand-related digital marketing topics they know inside out. The podcast slogan: The conversations are always intelligent, always interesting and always fun!© Kalicube SAS Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • Joel Friedland with Jason Barnard on Fastlane Founders And Legacy. Debt-Free Empire

    Joel Friedland with Jason Barnard on Fastlane Founders And Legacy. Debt-Free Empire
    Jul 22 2025
    Joel Friedland talks with Jason Barnard about the debt-free empire. Debt-Free Empire! Joel Friedland, CEO of Brit Properties, reveals his proven strategies for building a $100M industrial real estate syndication without debt. Drawing from his 43+ years of experience in Chicago's industrial market, Joel shares how he transformed relationship-based investing into a scalable online business model. Learn why debt-free investing creates "Steady Eddie" passive income and discover how to leverage AI and digital presence to attract accredited investors. In this value-packed episode, you'll discover:- The debt-free syndication model that survived the 2008 financial crisis- Why industrial real estate generates consistent 7-8% annual returns with 20-year tenant retention- How to transition from offline networking to digital investor acquisition- The "Claim, Frame, and Prove" method for building credible online authority This conversation delivers actionable insights for real estate professionals looking to scale their investor base through strategic digital marketing and personal branding. #RealEstateInvesting #IndustrialRealEstate #RealEstateSyndication #PassiveIncome #DebtFreeInvesting #AccreditedInvestors #RealEstateMarketing #DigitalMarketing #PersonalBranding #WealthBuilding What you’ll learn from Joel Friedland This episode was recorded live on video July 22nd 2025 https://www.youtube.com/watch?v=B777ak0xoiI Links to pieces of content relevant to this topic:https://youtu.be/iS2gk69Zfdw?si=et9BciRxo4OFs_YYhttps://youtu.be/Df3qxQhC9ng?si=hmWscw8XtUum5ORxhttps://www.youtube.com/@investingwithjoel/shortsJoel Friedland Transcript from Joel Friedland with Jason Barnard on Fastlane Founders And Legacy. Debt-Free Empire [00:00:00] Joel Friedland: One guy told me yesterday, 60% of his investible money is with me. That's bad. That's dangerous. That's dangerous because there's no diversification. What happens if, God forbid, industrial real estate becomes like office real estate where you can't fill an office building 'cause people are working at home. [00:00:22] Joel Friedland: I don't think that's gonna happen in industrial 'cause people have to actually work with their hands and be on site. In industrial manufacturing operation, there's trained labor. So industrials likely not to have an implosion like office did 'cause of COVID. But the message that I want to get to people is, yeah, you should put three or 4% of your net worth in my safe stuff. [00:00:52] Joel Friedland: That's a steady Eddie that gives you passive income but not 60%. But some people do that with me and I'm grateful to have them. But I wish that it would be more diversified. [00:01:06] Narrator: Fastlane Founders and Legacy with Jason Barnard. Each week. Jason sits down with successful entrepreneurs, CEOs and executives, and get them to share how they mastered the delicate balance between rapid growth and enduring success in the business world. [00:01:24] Narrator: How can we quickly build a profitable business that stands at test of time and becomes their legacy? A legacy we're proud of. Fastlane Founders and Legacy with Jason Barnard. [00:01:36] Jason Barnard: Hi everybody, and welcome to another Fastlane Founders and Legacy. I'm Jason Barnard, and a quick hello and we're good to go. [00:01:43] Jason Barnard: Welcome to the show, Joel Friedland. [00:01:48] Joel Friedland: I love it, Jason. I love when you sing. [00:01:50] Jason Barnard: Thank you. You said you watched a couple of episodes and that's what caught your attention. Not the content and the interesting insights you get but the song. Lovely to meet you, Joel. You've built a hundred million dollar empire of debt-free investment in industrial real estate. And you've done it mostly through your network and the people you knew. And you've made the step to move all of this online. And created a social profile or social presence.
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    24 mins
  • Daniel Ramsey with Jason Barnard on Fastlane Founders And Legacy. Virtual Empire

    Daniel Ramsey with Jason Barnard on Fastlane Founders And Legacy. Virtual Empire
    Jul 15 2025
    Daniel Ramsey talks with Jason Barnard about the virtual empire. Virtual Empire! Daniel Ramsey, founder and CEO of MyOutDesk, reveals the I-We-They framework that transformed his company into a 3,000-employee virtual staffing empire. Drawing from his experience scaling multiple businesses and running a global workforce, Daniel shares his proven strategies for building sustainable systems, creating strong company culture, and leveraging international talent without sacrificing quality. Discover why "virtual professionals" outperform traditional assistants, how to implement the sticky challenge for maximum productivity, and the critical importance of audit processes in scaling your business. In this episode, you'll discover:- The I-We-They framework for systematic business scaling- How to build a blended business model with global talent- Why culture matters more than cost when hiring internationally- The sticky challenge method for identifying revenue-generating activities- How to future-proof your business through proper systems and processes- Why audit processes are essential for sustainable growth This conversation provides a blueprint for entrepreneurs ready to scale beyond their personal limitations and build a truly global business empire. #VirtualEmpire #BusinessScaling #GlobalTalent #VirtualProfessionals #EntrepreneurshipStrategy #BusinessGrowth #SystemsAndProcesses #CompanyCulture #RevenueGeneration #FastlaneFounders #DanielRamsey #MyOutDesk What you’ll learn from Daniel Ramsey This episode was recorded live on video July 15th 2025 https://www.youtube.com/watch?v=C5r5PEUl9Fc Links to pieces of content relevant to this topic:https://www.youtube.com/channel/UCn7EbaQFalRfbey75hkNztwDaniel Ramsey 📰 Featured Press Release:Entrepreneurs are losing millions because Google and AI don’t understand them. A new book reveals the problem and how smart leaders are turning it into revenue. Read the full press release: https://www.prnewswire.com/news-releases/entrepreneurs-are-losing-millions-because-google-and-ai-dont-understand-them--new-book-exposes-the-problem-and-reveals-how-smart-leaders-are-turning-it-into-revenue-302496793.html Transcript from Daniel Ramsey with Jason Barnard on Fastlane Founders And Legacy. Virtual Empire [00:00:00] Daniel Ramsey: Unless you have a solidly written down plan and a solidly describable culture. Culture usually is vision, value, and mission. And it's really simple. We exist to provide this value to this group of people so that they can experience this thing in life. That's either a value proposition or a great mission statement. [00:00:26] Daniel Ramsey: And if you're listening right now, you can pause and go back and write this stuff down. Because this is where most people miss when they're going from the we to the they is they haven't got a clearly articulated value proposition for the customer, mission, statement, values for your internal employees how we behave. They say a brand and your marketing guy so you like this. A brand is what your customers say, or a brand is what your customers say when you're not in the room. Culture is what your employees say when you're not in the room. So these are the ways to measure these things so that you can be really specific and measurable about your culture. [00:01:08] Narrator: Fastlane Founders and Legacy with Jason Barnard. Each week Jason sits down with successful entrepreneurs, CEOs, and executives, and get them to share how they mastered the delicate balance between rapid growth and enduring success in the business world. How can we quickly build a profitable business that stands at test of time and becomes their legacy? [00:01:31] Narrator: A legacy we're proud of.  Fastlane Founders and Legacy with Jason Barnard. [00:01:38] Jason Barnard: Hi everybody and welcome to another  Fastlane Founders and Legacy. I'm Jason Barnard. And I'm here with a quick hello and we're good to go.
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    25 mins
  • Glenn Gow with Jason Barnard on Fastlane Founders And Legacy. CEO Success Blueprint

    Glenn Gow with Jason Barnard on Fastlane Founders And Legacy. CEO Success Blueprint
    Jul 8 2025
    Glenn Gow talks with Jason Barnard about the CEO success blueprint. CEO Success Blueprint! Glenn Gow, The CEO Success Coach, shares the hard-won lessons from 25 years as a CEO, 5 years as a venture capitalist, and 17 years of being coached himself. Discover why the best CEOs constantly reinvent their leadership style, how to build a high-performing leadership team, and what it takes to adapt as your company grows. Glenn reveals the patterns that hold leaders back, the power of self-awareness, and practical tools for navigating tough conversations and team dynamics. Learn how to become top-of-mind for clients—and even AI—by building authority and credibility in a world where reputation is everything. In this episode, you'll discover:- The real reasons CEOs succeed—or get replaced- How to break free from old habits and develop new leadership patterns- Strategies for managing and motivating diverse teams- Why self-awareness and regular reflection are critical for growth- How to position yourself as a trusted expert for both people and AI This conversation is a must-listen for leaders ready to level up and future-proof their impact. #CEOSuccess #Leadership #Entrepreneurship #ExecutiveCoaching #BusinessGrowth #TeamBuilding #SelfAwareness #AIExpert #FastlaneFounders #GlennGow #JasonBarnard What you’ll learn from Glenn Gow This episode was recorded live on video July 8th 2025 https://www.youtube.com/watch?v=S8vLAa5lykE Links to pieces of content relevant to this topic:https://www.youtube.com/watch?v=TrAFlU6ghXchttps://www.youtube.com/watch?v=Oa4w68IIzEAhttps://www.youtube.com/watch?v=VhI8A5dds3MGlenn Gow 📰 Featured Press Release:Entrepreneurs are losing millions because Google and AI don’t understand them. A new book reveals the problem and how smart leaders are turning it into revenue. Read the full press release: https://www.prnewswire.com/news-releases/entrepreneurs-are-losing-millions-because-google-and-ai-dont-understand-them--new-book-exposes-the-problem-and-reveals-how-smart-leaders-are-turning-it-into-revenue-302496793.html Transcript from Glenn Gow with Jason Barnard on Fastlane Founders And Legacy. CEO Success Blueprint [00:00:00] Glenn Gow: And we as humans are very automatic. I would argue that today more than 90% of what you do, Jason is automatic. And that's a good thing. You do it because it works. And you don't have to think really hard about situations. But it's particularly difficult when let's say you have an interaction with an employee when they didn't do what they said they were going to do and you were depending on them getting that done. [00:00:35] What happens in our minds is that you become upset. Rightfully so and it happens in milliseconds. There's nothing you can do to stop the way you actually feel in that moment, which is upset or angry or some other emotion. The question then is what do you do once those brain chemicals flood your body, and you're feeling upset. [00:00:59] What do you do in that moment? [00:01:01] Narrator: Fastlane Founders and Legacy with Jason Barnard. Each week, Jason sits down with successful entrepreneurs, CEOs and executives, and get them to share how they mastered the delicate balance between rapid growth and enduring success in the business world. How can we quickly build a profitable business that stands at test of time and becomes their legacy. A legacy we're proud of. Fastlane Founders and Legacy with Jason Barnard. [00:01:30] Jason Barnard: Hello everybody and welcome to another Fastlane Founders and Legacy. I'm Jason Barnard and I'm here with a quick hello and we're good to go. Welcome to the show, Glen Gow. [00:01:42] Glenn Gow: Wow. Had no idea I was going to be sung to. That's fantastic, jason. It's a pleasure to be here. [00:01:48] Jason Barnard: Yeah. I'm wondering, did I get your name right? Gaw rather than Go? [00:01:52] Glenn Gow: You did. It's actually yes. Yes, exactly.
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    26 mins
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I have been an SEO practitioner for over a decade and Jason’s teachings have blown up my previous understanding of semantic SEO, branding, data, and what Google is really doing. His podcasts, webinars, books, tools, and courses on Kalicube have led me to rethinking and redeveloping my approach to both enterprise SEO and personal branding online.

Incredible insights into the brain of Google.

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