Are you struggling to get your child care business noticed online? In this episode, Brian Duprey is joined by CCGU SEO expert John Loto, who shares actionable takeaways on improving your website's search engine ranking. Tune in as John explains how to optimize your website, create valuable content, and build backlinks to increase visibility. Learn how Child Care Genius Marketing can help your business get found online and drive growth.

Mentioned in this episode:

GET TICKETS to the Child Care Genius LIVE Conference: https://bit.ly/ccglive25

Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media content and ads management. If you’d rather do it yourself, we also have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

Connect with us:

Child Care Genius Website

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Join our Owners Only Private Mastermind Group on Facebook

Join our Child Care Mindset Facebook Group

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Is your child care business set up to run smoothly, no matter what? This week, Brian and Carol Duprey dive into the power of building reliable systems to streamline your operations and set the foundation for growth. As part of our series on the eight pillars of leverage, we explore how structured processes can make your child care program more efficient, scalable, and consistent. From creating standardized procedures to implementing operations manuals, the right systems are essential for success, whether you operate one location or multiple.

With their experience running ten schools, Brian and Carol share insights into creating duplicable systems that allow for consistent quality across every location. They discuss the value of establishing an operations manual—an essential resource that every team member can refer to for guidance. Like the McDonald’s model, a strong system ensures that each location provides the same quality experience, helping maintain brand integrity and seamless operations.

In this episode, we also cover the practical steps to managing policies that evolve with your needs. From responding to emergencies to managing everyday scenarios like spill protocols, each policy enhances safety and consistency. Brian and Carol also emphasize the importance of organized communication with parents, recommending tools and apps that keep parents informed while maintaining professionalism.

Tune in to learn how streamlined payment systems can save money and simplify transactions for your families. Discover why ACH payments can be more beneficial than credit cards and how setting up automated processes can save your business thousands. This episode is packed with actionable insights to help you build a more resilient, efficient child care business.

Mentioned in this episode:

GET TICKETS to the Child Care Genius LIVE Conference: https://bit.ly/ccglive25

Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media content and ads management. If you’d rather do it yourself, we also have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

Connect with us:

Child Care Genius Website

Like us on Facebook

Join our Owners Only Private Mastermind Group on Facebook

Join our Child Care Mindset Facebook Group

Follow Us on Instagram

Connect with us on LinkedIn

Subscribe to our YouTube Channel

Buy our Books

Check out our Free Resources

Struggling to get a handle on your business finances? Tune in as Brian Duprey and special guest, Child Care Genius University coach Kym Pomares, share practical insights on tracking key financial numbers to secure your child care business's financial health. From understanding revenue and expenses to managing cash flow and avoiding debt, this episode provides actionable steps to help you build a stable, profitable business. Don't miss these essential tips for better financial clarity!

Mentioned in this episode:

GET TICKETS to the Child Care Genius LIVE Conference: https://bit.ly/ccglive25

Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media content and ads management. If you’d rather do it yourself, we also have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

Connect with us:

Child Care Genius Website

Like us on Facebook

Join our Owners Only Private Mastermind Group on Facebook

Join our Child Care Mindset Facebook Group

Follow Us on Instagram

Connect with us on LinkedIn

Subscribe to our YouTube Channel

Buy our Books

Check out our Free Resources

Curious about how marketing can transform your child care business? Tune in to this episode of the Child Care Genius Podcast as Brian and Carol discuss the next pillar of leverage in your child care business: effective marketing. Last week, they tackled mindset, and now they're ready to share marketing strategies that every child care owner needs. This episode is part two of an 8-part series covering the essential pillars of leverage for child care business owners.

Listen in as Brian, drawing from his early days in a marketing agency, shares practical, relatable insights on marketing. He emphasizes the power of a strong website, calling it “your signboard to the world.” Discover why having a professional, SEO-optimized website is essential for boosting enrollment and credibility in the digital age.

Brian and Carol also explore Google Ads and social media advertising. They reveal ways to maximize visibility and explain how even a modest budget can reach new families. Carol shares her perspective on the evolution of marketing, from Yellow Pages ads to today’s digital platforms, stressing the importance of a consistent online presence. Learn how targeted ads on Facebook and Instagram can make a difference in reaching the right audience.

Finally, the duo highlights the value of word-of-mouth and referral programs, sharing creative ideas like offering cash bonuses to make referrals memorable and motivating. Whether you’re new to marketing or looking to refresh your strategies, this episode is packed with actionable advice. Tune in, take notes, and see how these marketing insights can empower your center to attract more families and grow like never before!

Mentioned in this episode:

GET TICKETS to the Child Care Genius LIVE Conference: https://bit.ly/ccglive25

Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media content and ads management. If you’d rather do it yourself, we also have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

Connect with us:

Child Care Genius Website

Like us on Facebook

Join our Owners Only Private Mastermind Group on Facebook

Join our Child Care Mindset Facebook Group

Follow Us on Instagram

Connect with us on LinkedIn

Subscribe to our YouTube Channel

Buy our Books

Check out our Free Resources

Looking to grow your child care center’s reach? Tune in to this episode as Brian Duprey and Sindye Alexander discuss creative ways to engage with your local community and spread your message beyond digital platforms. From attending local events to forming reciprocal partnerships, this conversation is packed with actionable steps to help you connect with families and other businesses. Listen in for ideas to make a memorable impact on your community!

Mentioned in this episode:

GET TICKETS to the Child Care Genius LIVE Conference: https://bit.ly/ccglive25

Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media content and ads management. If you’d rather do it yourself, we also have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

Connect with us:

Child Care Genius Website

Like us on Facebook

Join our Owners Only Private Mastermind Group on Facebook

Join our Child Care Mindset Facebook Group

Follow Us on Instagram

Connect with us on LinkedIn

Subscribe to our YouTube Channel

Buy our Books

Check out our Free Resources

Have you ever felt like you’re on a hamster wheel, jumping from one task to another, without a moment to breathe? Join Brian and Carol Duprey, your trusted hosts of the Child Care Genius Podcast, as they dive into the first of an eight-part series exploring the “Eight Pillars of Leverage” in the child care industry.

Designed to give you the edge in managing mindset, marketing, operations, and more, this series is your guide to maximizing potential in every corner of your business. In this debut episode, Brian and Carol explore the power of mindset, revealing how your daily perspective shapes not only your day but the culture and success of your entire team.

Brian shares his journey from an exhausting, work-filled morning routine to a more mindful, intentional start with “Genius Mornings.” By slowing down and carving out time for personal growth and reflection, he and Carol discovered how to cultivate a positive mindset that ripples throughout their business. They discuss how their morning routine—reading, walking, and thoughtful conversation—transformed their relationship and business, setting a powerful example for child care leaders everywhere.

Finding what energizes and makes a difference each day—whether it's reading, walking, or any positive habit that refocuses and inspires—can lead to lasting fulfillment. For them, it's time spent together, out walking and working on their relationship, always striving to be better partners. Listen in as Brian and Carol share how starting the morning on a positive note helps them tackle challenges with renewed energy, creativity, and focus.

Mentioned in this episode:

GET TICKETS to the Child Care Genius LIVE Conference: https://bit.ly/ccglive25

Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media content and ads management. If you’d rather do it yourself, we also have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

Connect with us:

Child Care Genius Website

Like us on Facebook

Join our Owners Only Private Mastermind Group on Facebook

Join our Child Care Mindset Facebook Group

Follow Us on Instagram

Connect with us on LinkedIn

Subscribe to our YouTube Channel

Buy our Books

Check out our Free Resources

Are you losing revenue due to common tuition mistakes? Tune in as Brian Duprey and CCGU coach Michael Braswell highlight how tuition decisions—like offering weekly vs. monthly payment options, setting appropriate discounts, and managing annual rate increases—can strengthen your child care center’s budget. Discover strategies to avoid common pitfalls and grow your business. Listen now for tips you can apply right away!

Mentioned in this episode:

GET TICKETS to the Child Care Genius LIVE Conference: https://bit.ly/ccglive25

Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media content and ads management. If you’d rather do it yourself, we also have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

Connect with us:

Child Care Genius Website

Like us on Facebook

Join our Owners Only Private Mastermind Group on Facebook

Join our Child Care Mindset Facebook Group

Follow Us on Instagram

Connect with us on LinkedIn

Subscribe to our YouTube Channel

Buy our Books

Check out our Free Resources

Are you facing challenges managing child behavior or even staff behavior at your child care center? You're not alone. In this special rerun episode of the Child Care Genius podcast, Brian and Carol Duprey revisit one of the most popular episodes ever. Featuring insights from child behavior expert Prerna Richards, this episode is packed with practical strategies to help you navigate these tough situations and create a more harmonious environment in your center.

Prerna Richards, founder of "Together We Grow," shares her expertise on brain-based and social-emotional approaches to behavior management. She emphasizes the importance of self-regulation for both teachers and children, highlighting how understanding our own emotional triggers can lead to more effective responses in difficult situations. From mindful breathing techniques to fostering a calm atmosphere, these insights will help your team manage child behavior issues with confidence.

But the conversation doesn’t stop at children’s behavior. Prerna also tackles the growing challenges of managing staff behavior, an issue that's become more pressing since the pandemic. By exploring strategies to address staff stress and emotional regulation, this episode offers guidance on how to support your team in maintaining a positive and productive workplace.

Tune in for this power-packed episode where Brian and Carol combine two of Prerna’s insightful sessions, helping you address both child and staff behavior with proven techniques. Whether you’re a center owner or a teacher, this episode offers actionable tips to foster a more peaceful, connected environment. Don't miss it!

To Contact Prerna Richards:

www.togetherwegrow.online

Mentioned in this episode:

GET TICKETS to the Child Care Genius LIVE Conference: https://bit.ly/ccglive25

Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media content and ads management. If you’d rather do it yourself, we also have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

Connect with us:

Child Care Genius Website

Like us on Facebook

Join our Owners Only Private Mastermind Group on Facebook

Join our Child Care Mindset Facebook Group

Follow Us on Instagram

Connect with us on LinkedIn

Subscribe to our YouTube Channel

Buy our Books

Check out our Free Resources