Episodes

  • 227. This $10MM Accountability System Has Crews CRUSHING Their Goals - Danny Kerr
    Jul 23 2025

    Grab your free accountability resource bundle here: https://trybta.com/DL227


    To learn more about Breakthrough Academy, click here: https://trybta.com/EP227


    Finger pointing, shoulder shrugging, pouting…


    If accountability conversations with your team feel like putting a toddler in time out, you’re not alone.


    The thing is, people (of all ages) need structure.


    They need clear expectations and well understood consequences they actually care about.


    And they need ongoing support and coaching along the way.


    Recently, Danny hosted a web class to teach contractors how to do just that by:

    • Creating defined roles with clear expectations and deliverables
    • Holding a well-structured weekly meeting designed to get your staff ready and excited to hit their goals
    • Building an performance-driven environment where everyone wins


    Today, we’re launching it on the podcast so you can benefit from the takeaways.


    Episode Highlights:


    • Learn what accountability actually means in the context of a high-performing contracting business
    • Understand the Performance Management Cycle and how it factors into team accountability
    • Walk through the step-by-step Goal Setting and Review (GSR) process for holding effective one-on-one meetings with your key players


    00:00 - Intro

    06:19 - Why is Holding People Accountable So Hard?

    10:51 - Step 1: Expectation Setting

    19:08 - Step 2: Meeting Rhythms (Goal Setting and Review)

    21:02 - Step 3: Meeting Preparation

    22:56 - Step 4: Meeting Structure

    33:09 - Step 5: Annual Reviews

    39:42 - Who's Holding YOU Accountable?

    50:05 - Q&A



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    1 hr and 10 mins
  • 226. Why Most Entrepreneurs Stay Broke - Garrett Gunderson
    Jul 16 2025

    To learn more about Breakthrough Academy, click here: https://trybta.com/EP226


    Take Garrett's Money Persona Quiz here: https://garrettgunderson.com/quiz/


    Are you building wealth, or just building a business?


    Because for a lot of entrepreneurs, those aren’t the same thing.


    Our guest today is Garrett Gunderson. He’s built and sold an Inc. 500 financial firm, authored multiple bestsellers like Killing Sacred Cows and What Would the Rockefellers Do?, and now teaches business owners how to challenge outdated financial advice and actually build lasting wealth.


    In this episode, Garrett unpacks the myths (or “Sacred Cows”) keeping contractors stuck in survival mode.


    Listen in to learn how to build a life you don’t want to retire from, all while taking care of your family for generations to come.


    If you're looking to build more than just profits—this one’s a game changer.


    Episode Highlights:

    • Get a breakdown of the major financial myths (Sacred Cows) bestselling author Garrett Gunderson says are holding contractors back from building the life they deserve.
    • Learn why the traditional approach to retirement often leaves entrepreneurs unfulfilled, and what to focus on instead.
    • Hear Garrett’s advice on investing in your heirs—how to instill your values into kids that are growing up in a different reality than you did.


    00:00 - Intro

    01:12 - About Garrett

    09:02 - What does "Killing Sacred Cows" mean?

    13:35 - Dangers of blindly following financial advice

    17:05 - Principle 1: Abundance vs. Scarcity

    28:34 - Principle 2: The Retirement Myth

    41:58 - Principle 3: Cash Flow Over Net Worth

    49:24 - Principle 4: Investing in Your Heirs

    54:14 - Lightning Round

    55:30 - Wrap Up and Money Persona Quiz

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    58 mins
  • 225. From Reactive to Streamlined: Cory's Business Automation Journey - Cory Byron
    Jul 9 2025

    Get a copy of Cory's Client Guide here: https://trybta.com/DL225


    To learn more about Breakthrough Academy, click here: To learn more about Breakthrough Academy, click here: https://trybta.com/EP225


    If you’re a business owner stuck in the day-to-day whirlwind and wondering how to reclaim your time—today’s episode is your blueprint.


    We’re joined by Cory Byron, founder of Vancity Electric and a Breakthrough Academy Member for over seven years. Since joining, Cory has doubled his gross profit—not by working more hours, but by installing smart automated systems that do the heavy lifting for him.


    In this episode, he unpacks the exact systems that took his customer journey from reactive chaos to streamlined machine—from customer onboarding automations to virtual quoting tools, to follow-ups that actually close more jobs.


    Cory is an absolute tank when it comes to automation, leveraging technology and implementing systems and every contractor can learn something from him.


    Episode Highlights:

    - Get a walkthrough of a REAL contractor and BTA Member’s customer experience automations and systems that increase closing rates, facilitate upsells and foster positive engagement between the company and the customer.

    - Learn about Cory’s experience as a BTA Member and how the program helped him double his gross profit WITHOUT grinding harder for more hours.

    - Hear about the lifestyle systemizing has allowed Cory to live. More time with family, more involvement with community and more time to do what he loves.


    00:00 - Intro

    01:50 - Background

    03:49 - A business = a list of 50 systems

    08:51 - About VanCity's customer journey systems

    09:17 - System 1: Estimates

    16:39 - System 2: Virtual Video Quoting

    24:52 - System 3: Post-Estimate Follow Up

    29:13 - System 4: Sales to Production Handoff Email

    32:32 - System 5: Upsell Email

    35:04 - Upkeep and team adoption

    39:27 - The Payoff: Freedom to Build a Bigger Life

    47:29 - Closing questions


    Software mentioned:


    Jobber: https://go.getjobber.com/glem5q3dftbc

    NiceJob: https://book-a-demo.referral-factory.com/uEYyWFkd

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    52 mins
  • 224. How To Lead WITHOUT Ego - Keith Mercurio
    Jul 2 2025

    To learn more about Breakthrough Academy, click here: https://trybta.com/EP224


    As entrepreneurs, we’re constantly learning how to lead others. How to manage people, set direction for our business, and implement systems with our team.


    But how often do we take the time to learn how to lead ourselves?


    Today, we're talking to special guest Keith Mercurio.


    Keith is a plumber turned speaker and executive coach. He is the CEO and Founder of Ethical Influence Global and does significant coaching work with our friends at Service Titan.


    As a leader of leaders, Keith knows that our ability to serve others is rooted in our ability to understand ourselves. Our egos, our vulnerabilities, and our needs.


    In this episode, we unpack strategies for self-leadership—self awareness, spirituality, and showing up without ego in our daily lives.


    We really loved our conversation and learned a lot myself, and we hope you do too.


    Episode Highlights:

    • Understand the importance of self-leadership to being an effective person in business and in life.
    • Learn how to show up without ego by bringing awareness to what your mind, body and spirit need in everyday life.
    • Listen in as Danny and Keith reflect on how childhood experiences continue to impact how they respond to situations as adults.


    00:00 - Intro

    02:24 - About Keith

    10:09 - What it's like working with the ServiceTitan exec team

    14:20 - The importance of staying open

    34:00 - How our past experience influences our present behaviour

    56:19 - About Ethical Influence

    01:22:47 - What does it mean to "learn how to breathe?"



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    1 hr and 35 mins
  • 223. How to Pick the Right Software For Your Contracting Business - James Benham
    Jun 25 2025

    Grab a copy of our free tech stack audit tool here: https://trybta.com/DL223


    To learn more about Breakthrough Academy, click here: https://trybta.com/EP223


    Ever had to shop for a software solution?


    It sucks.


    There’s so much out there and they all say they’re the best.


    That’s why today we're talking to James Benham.


    James is the CEO and co-founder of JBK, which offers technology solutions for Insurance & Construction companies. He’s also the author of Be Your Own VC and founder of the ConTechCrew podcast.


    Today’s conversation is all about how to solve problems by using the RIGHT technology.


    Including how to pick the problem to solve, how to research solutions using AI, and tips to get your team to actually adopt the solution you select.


    Episode Highlights:

    • Get a walkthrough of construction technology expert and author James Benham’s process for identifying, choosing and implementing the right software solutions for your business (e.g. CRMs, automation and AI tools etc.)
    • Learn the most common mistakes contractors make when purchasing new software.
    • Hear James’ tips on keeping your company innovative as technology continues to change at an unprecedented pace.


    00:00-Intro

    01:21-About James

    07:12-How has the construction technology space evolved in the last 10 years?

    11:32-How to prioritize and select the right tech solutions

    29:00-Is it realistic to get all systems working well together as one streamlined process?

    37:00-Bootstrapping: Make innovation a habit and a process

    39:40-What’s the biggest tech mistake you could make in the next 5 years?

    41:58-Connect with James

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    43 mins
  • 222. Is ADHD a Superpower? - Peter Shankman
    Jun 18 2025

    To learn more about Breakthrough Academy, click here: https://trybta.com/EP222


    In ten years of working with contractors, we've noticed that a LOT of entrepreneurs have ADHD or other forms of neurodiversity. It’s both our biggest strength, and our biggest weakness.


    And the data backs this up.


    Studies show as much as 10% of adults have an ADHD diagnosis, and there’s some data suggesting that people with ADHD are statistically more likely to pursue entrepreneurship.


    Chances are, you have or know someone who has ADHD. In your family, in your network or on your team.


    That’s why we wanted to talk to Peter Shankman, entrepreneur, author, and advocate for neurodiversity. He’s best known for his book Faster Than Normal, where he reframes ADHD as a superpower.


    Today, that’s exactly what we’re talking about. What ADHD actually is, how to manage it, and how to work with people who move a little faster than normal.


    Episode Highlights:

    • Understand what ADHD actually is, and what it is not when it comes to its symptoms and impacts on a person’s ability to function.
    • Learn why Peter Shankman, author of Faster Than Normal believes ADHD is a superpower for business owners and entrepreneurs.
    • Get tips on how to set yourself up for success as a business owner if you have ADHD, and how to set others on your team up for success if they have ADHD.


    00:00 - Intro

    01:26 - About Peter

    07:56 - Why ADHD is a superpower

    11:04 - ADHD and dopamine

    14:47 - Positioning yourself to succeed in business with ADHD

    18:05 - Recognizing tasks you are great at, and the ones you need help with

    20:21 - How to avoid burnout

    24:32 - Tackling imposter syndrome

    28:17 - Use of medication

    31:04 - How do you work with a team member who has ADHD?

    33:38 - What are a few best practices a listener with ADHD should adopt?

    36:29 - One thing to understand about people with ADHD

    38:38 - Where can people connect with you?

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    40 mins
  • 221. What to Say to An Underperforming Employee - Jen Long
    Jun 11 2025

    Get your free accountability resources from Jen here: https://trybta.com/DL221


    To learn more about Breakthrough Academy, click here: https://trybta.com/EP221


    Is there someone on your team who is not performing the way you need them to?


    Someone you know you need to do a better job of holding accountable?


    Someone you need to have “the talk” with?


    If you’re used to an accountability conversation turning into a finger-pointing exercise that goes nowhere, this episode is for you.


    In today’s conversation with Jen Long, author of Own Up! How to Hold People Accountable Without All the Drama, we’re breaking down the six steps to getting someone to own their responsibilities by having one simple conversation.


    Spoiler alert: this conversation isn’t about ruling with an iron fist. It’s not even about giving into all your peoples’ needs.


    Danny even did a little role playing with her so you can hear what this sounds like in practice.


    Episode Highlights:

    • Learn the framework that accountability expert Jen Long has helped hundreds of businesses implement to create a culture of accountability within a team.
    • Understand how to hold an effective accountability conversation with anyone on your team by following six steps.
    • Hear Danny role play this conversation with Jen so you can actually hear what is sounds like in practice.


    00:00-Intro

    01:24-About Jen

    05:04-Accountability misconceptions

    07:50-What's unique about accountability in construction or contracting?

    10:49-SOS Conversation Model (6 Steps)

    11:38-Step 1: Identify Your Issue

    14:24-Step 2: Analyze the Context

    18:37-Step 3: Explore Impacts

    20:08-Step 4: Rehearse

    25:07-Step 5: Engage in Conversation

    34:12-Step 6: Build Solutions

    35:35-Role play



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    54 mins
  • 220. How to Build a Hiring Funnel - Brandon Vaughn
    Jun 4 2025

    To learn more about Breakthrough Academy, click here: https://trybta.com/EP220


    Those of you who know us know that we're huge advocates for putting as much effort into your hiring funnel as you do to your sales funnel.


    And that’s exactly why I’m excited for this week’s episode.


    Brandon Vaughn is a long-time entrepreneur, business coach and CEO of HireBus, a recruitment automation software built specifically for contractors.


    Using what’s called the RightSeat™ Assessment, HireBus helps contractors get the right people in the right roles so both the business and employees win.


    In this episode, I ask Brandon to walk us through an ideal hiring funnel for contractors, drawing on everything he learned from building and optimizing the RightSeat™ Assessment.


    How do you find qualified people? How do you get them to actually show up to an interview? And how do you know that they are ACTUALLY right for the role they applied for?


    Brandon covers all this and more.


    Episode Highlights:

    • Get actionable recruitment tips from Brandon Vaughn, CEO of HireBus, a recruitment platform built for contractors.
    • Learn what an ideal hiring funnel for contractors should look like, and what you can do right away to start attracting better people while weeding out the duds.
    • Hear real examples of what good recruitment assets look like for contractors (if you want to steal some ideas, we won’t tell).


    00:00-Intro

    01:30-About Brandon and HireBus

    07:51-Brandon's experience with Wise Coatings

    19:40-Why focus on recruitment?

    23:56-Learnings from HireBus for contractors

    27:42-What makes the best job ads?

    31:18-Importance of speed-to-lead in recruitment

    34:40-How to qualify and prioritize candidates

    37:31-How to get the right people in the right seats

    44:26-How do you get people to actually show up for an interview?

    50:45-Lightning round

    53:46-Connect with Brandon

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    56 mins