• Conviction, But Not Certainty: Autodesk's Carl Bass

  • Oct 16 2024
  • Length: 1 hr and 7 mins
  • Podcast

Conviction, But Not Certainty: Autodesk's Carl Bass

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  • Summary

  • An encore episode, exploring the unconventional leadership journey of Carl Bass, a self-described renegade and reluctant executive who took the reins at Autodesk during turbulent times. Facing the global economic crisis of 2008, Bass led with conviction, balancing bold decision-making with the uncertainty of an evolving market. At one point, convinced the company might fail, he risked his own money to introduce a groundbreaking new business model. How Bass's steady hand and innovative thinking not only helped Autodesk survive but transformed it into a 21st-century success story. This conversation took place in 2019.
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