Creating Disney Magic

By: Lee Cockerell
  • Summary

  • Lee Cockerell, former Executive Vice President of Operations for Walt Disney World, shares his wisdom and experience from his time with Disney, Marriott, and Hilton. Lee joins show host Jody Maberry to discuss how you can apply lessons in leadership, management, and customer service to create magic in your organization.
    2023 Lee Cockerell
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Episodes
  • Ask People What They Learned
    Nov 19 2024

    "Teach people, they'll get better. And, if you're not learning every day, you're getting behind."

    NOTABLE MOMENTS

    02:17 Feedback and learning reinforce opportunities for improvement and growth.

    04:33 Mastermind meetings encourage openness and candid discussions.

    05:53 Reflections from Mastermind Attendees

    12:48 The Power of Sincerity and Gratitude

    After a meeting or events it is always good to ask yourself, "what did I learn?" This was put into action at the last Creating Magic Mastermind. We wrapped up by asking everyone to share one key takeaway they gained from our time together. This seemingly simple exercise turned out to be impactful for everyone in the room. Read my blog about what people shared.

    Resources

    The Cockerell Academy

    About Lee Cockerell

    Mainstreet Leader

    Jody Maberry

    Travel Guidance

    Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.

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    14 mins
  • Let People Solve Their Problems
    Nov 11 2024

    "Organizations have to get to the point where everybody in the organization feels comfortable speaking up. Those people know things you don't know as the leader and as the manager."

    NOTABLE MOMENTS

    01:03 Open dialogue to enhance organizational culture

    04:56 Get culture right to boost business success

    08:55 Weekly meetings reveal issues otherwise unknown

    10:55 Trust and collaboration improve organizational culture significantly

    16:19 Wrong path often results from poor behavior

    19:58 Simplify and ease customer experience to improve

    21:49 Problems and solutions both come from people

    24:19 Event details at cockerellstore.com

    As nice as it would be, you can't solve big problems in 15 minutes. When I was leading operations at Disney, I learned the value of giving problems the time they deserve. When I read Peter Drucker's "The Effective Executive," it struck me how often we try to patch things up with quick meetings and band-aid solutions. Whenever we would do that we'd get the same result. Guess what it was? A year later, the same issues still linger.

    So, we changed the game. Read this blog about the adjustmentswe made that made our people feel more committed and involved.

    Resources

    The Cockerell Academy

    About Lee Cockerell

    Mainstreet Leader

    Jody Maberry

    Travel Guidance

    Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.

    Show more Show less
    25 mins
  • Understand Your Real Competition
    Nov 5 2024

    "You gain a lot more business by improving the experience, the quality of your teams, and the training."

    When I was with Disney, people often assumed our competition was Universal, SeaWorld, or even destinations like Las Vegas. The reality is that our real competitors were the things within our control. Read my blog to learn about the things we prioritized instead of worrying about other organizations.

    NOTABLE MOMENTS

    01:01 9th Creating Magic Mastermind

    02:12 Know who your real competition is.

    04:31 Focus on improving your business, experience, and quality

    08:48 Excellence requires attention to detail

    11:55 Navigating team, corporate, owners, and finance constraints.

    13:26 Offering an exceptional experience build brand reputation and retention

    16:42 Visit Cockerellstore.com for Creating Magic Mastermind details and join the waitlist

    Resources

    The Cockerell Academy

    About Lee Cockerell

    Mainstreet Leader

    Jody Maberry

    Travel Guidance

    Magical Vacation Planners are my preferred travel advisors. Reach out to have them help plan your next vacation. You can reach them at 407-442-2694.

    Show more Show less
    17 mins

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