Do More By Doing Less - Time Freedom for Entrepreneurs, Start Ups, and Non-Profit Leaders Podcast By Charles Alexander cover art

Do More By Doing Less - Time Freedom for Entrepreneurs, Start Ups, and Non-Profit Leaders

Do More By Doing Less - Time Freedom for Entrepreneurs, Start Ups, and Non-Profit Leaders

By: Charles Alexander
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About this listen

 Welcome to the Do More by Doing Less podcast with Charles Alexander, the show for Small Business Owners, Start Ups, and Busy Folks!

This is not another productivity, hustle, and grind podcast.

I literally want you to do less.

Many of us are overwhelmed, frustrated, and need a break.

The good news is that we can accomplish much more than now.

Once we focus on the vital few, and prioritize things that make our lives and the lives of people around us better, we can “do more by doing less”.

This podcast is funny, simple, and has real-world stories.

The episodes alternate between my solo podcasts and guest podcasts.

In the solo episodes I share stories and frameworks from my experience in coaching small business owners and my own entrepreneurship endeavors. Oh, and any other story that can get a laugh while sticking to the theme of the podcast😊

In the guest podcasts, I will bring on other entrepreneurs who will share their expertise and discuss their own methods for doing more by doing less.

That’s it.

Subscribe now so you don’t miss an episode and have fun listening while you drive, do the dishes, or mow the lawn!Charles Alexander Economics Leadership Management Management & Leadership Personal Development Personal Success
Episodes
  • Marketing Smarter with AI and Still Sound Like You with Kathryn Good

    Marketing Smarter with AI and Still Sound Like You with Kathryn Good
    Jun 10 2025
    How do you use AI to enhance your marketing without losing your voice?

    Show Summary:

    In this episode, I talk with Kathryn Good of Good Circle Marketing about how she and her team are using AI to serve small businesses and nonprofits in smarter, more authentic ways. We cover everything from how to get started with AI, to building a strategy-first marketing plan, to creating long-form content that can be repurposed across platforms. Katherine shares real examples of how AI saves her time, helps her clients shine, and frees her up to focus on what matters most. If you’ve been overwhelmed by AI or aren’t sure how to use it well, this one’s packed with ideas you can run with.

    Key Takeaways:
    • AI works best when you pair it with your own voice, strategy, and point of view.
    • Use tools like ChatGPT as a brainstorming partner, not a replacement for your creativity.
    • Building a strong foundation—like knowing your audience and message—makes AI tools 10x more effective.
    • Repurposing long-form content into smaller pieces is key to marketing efficiently.
    • The more you outsource and automate, the more you free up time for strategy, family, and what you love.
    Marketing doesn’t have to be overwhelming when you combine smart systems with your personal touch.

    About our guest

    Kathryn Good is a 20-year marketing expert with experience leading marketing tactics and teams for small businesses, nonprofits, and corporations. She is passionate about helping businesses become more aware of and secure in their marketing efforts. She lives in Gallatin with her husband, Seth, and their two children, Caleb and Clara.

    ==================================================================

    Charles Alexander has been a full-time Business Coach since 2007. He has coached over 2,000 entrepreneurs to grow their businesses and helped over 250 people start businesses. Then he decided to practice what he preached. After years of seeing the need for video marketing, he started creating Explainer Videos for Busy Professionals in 2015. That part-time business is now a full-time business with proven systems and a team.

    Using those real-world experiences, I have created a boatload (well not a real boat, but you get the picture) of resources for you below, so you can start doing more by doing less!

    Website - https://www.yourcharlesalexander.com/
    Time Freedom Community - https://www.yourcharlesalexander.com/
    Start Now Quit Later Book - https://a.co/d/3xPW1Hs
    Explainer Videos for Your Business - https://www.yourcharlesalexander.com/videopackages
    LinkedIn - https://www.linkedin.com/in/yourcharlesalexander/
    Instagram - https://www.instagram.com/yourcharlesalexander/
    YouTube - https://www.youtube.com/yourcharlesalexander
    Show more Show less
    33 mins
  • When You Do Too Much, You Get Less Done

    When You Do Too Much, You Get Less Done
    May 27 2025
    More isn't always better...in fact, more is usually worse.

    Summary:
    In this episode, I talk about the Law of Diminishing Returns and how too much can lead to less progress. Using a story from my dad’s furniture store, I explain how adding more people or tasks often creates chaos instead of better results. I share practical examples, like over-seasoning food or over-editing content, to show how this law plays out in everyday life and business. Key Takeaways:
    • More Isn’t Always Better: Whether it’s moving furniture, training kids, or micromanaging, doing too much can backfire.
    • Four Tips to Do Less and Get More:
      1. Set a Deadline – Create urgency.
      2. Start Small – Don’t fear mistakes.
      3. Eliminate, Automate, or Delegate – Free up time.
      4. Focus on the Big Picture – Keep your eyes on why you’re doing this.
    • Embrace Imperfection: Done is better than perfect. Stop tweaking endlessly and start shipping!

    If you’re constantly over-editing, micromanaging, or obsessing over tasks, it’s time to simplify. Focus on completing tasks, not perfecting them.

    Join the Time Freedom Community to learn how to work on your business instead of in it. Visit yourcharlesalexander.com or connect with me on LinkedIn to get started!
    Show more Show less
    17 mins
  • How To Get Paid for What You Know In Less Time with Peter Thomson

    How To Get Paid for What You Know In Less Time with Peter Thomson
    May 13 2025
    What's the secret to getting paid for what you know, not just what you do?

    Join us as Peter Thomson, often regarded as the Brian Tracy of the UK, dives into the art of valuing your knowledge and transforming it into profitable business ventures. With a career spanning over five decades, Peter shares how he shifted from running Europe’s largest tracing agency to becoming a celebrated author and speaker under the Nightingale-Conant umbrella. This episode isn't just about learning to charge what you're worth—it's about understanding the true value of your knowledge and expertise.

    Takeaways:
    1. Value your time based on the revenue it generates, not just the hours you put in.
    2. Your fees should reflect the cascading impacts of your work, far beyond the immediate results.
    3. Turn your expertise into tangible products, like books, to solidify your authority in your field.
    And remember, it's not just about charging for the time you spend; it's about ensuring you are compensated for the comprehensive value you bring to the table.

    ====================================================================

    About Peter Thomson

    “People will never consistently do – who they aren’t”

    It’s true. And it’s what stops you and me and our fellow travellers from reaching the level of success we so richly deserve. There is a solution. Starting business on 2nd February 1972 as a Private Investigator. Then as an entrepreneur, moving through selling the early carphones, then setting up a leasing business which I sold for a few million and retired at 42. Since then, I’ve spent the last 30+ years helping fellow consultants, coaches and business owners to share their hard-won knowledge with a waiting world.

    As the UK’s most prolific information product creator and author (details here) I love seeing the light go on as my clients (and friends) realise just how valuable they and their ideas can be. And as they build businesses and lives of choice – I smile with them. Oh yes!
    https://www.thepaidbook.com
    ==================================================================


    Charles Alexander has been a full-time Business Coach since 2007. He has coached over 2,000 entrepreneurs to grow their businesses and helped over 250 people start businesses.

    Then he decided to practice what he preached. After years of seeing the need for video marketing, he started creating Explainer Videos for Busy Professionals in 2015. That part-time business is now a full-time business with proven systems and a team.

    Using those real-world experiences, I have created a boatload (well not a real boat, but you get the picture) of resources for you below, so you can start doing more by doing less!

    Website - https://www.yourcharlesalexander.com/
    Time Freedom Community - https://www.yourcharlesalexander.com/
    Start Now Quit Later Book - https://a.co/d/3xPW1Hs
    Explainer Videos for Your Business -https://www.yourcharlesalexander.com/videopackages
    LinkedIn - https://www.linkedin.com/in/yourcharlesalexander/
    Instagram - https://www.instagram.com/yourcharlesalexander/
    YouTube - https://www.youtube.com/yourcharlesalexander
    Show more Show less
    34 mins
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