• Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

  • By: GURU Media Hub
  • Podcast
  • 5.0 out of 5 stars (2 ratings)

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

By: GURU Media Hub
  • Summary

  • Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach.

    Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights.

    Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to marketing mastery, empowering you to make the right decisions and drive remarkable results.

    Tune in to "Do This, NOT That!" to unlock your full marketing potential, stay ahead in the competitive landscape, and embark on this thrilling marketing adventure with us!


    MASSIVE thank you to our Sponsor, Marigold!!

    Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!

    Regardless of your size, check out Marigold today to get the solution you need to grow your business!

    © 2025 Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
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Episodes
  • Ep. 252 - Ask Us ANYTHING❓ Email Marketing Automation Fails & Scheduled Social Post Fails? ➕ Dating Advice?
    Jan 8 2025

    In this episode of Do This, Not That, host Jay Schwedelson answers listener questions in the "Ask Us Anything" segment. Covering both work-related and personal queries, Jay dives into email marketing automation strategies and even shares his thoughts on modern teenage dating practices.

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    Best Moments:

    (01:31) Question about email marketing automation programs
    (03:28) Common mistakes in setting up email automation triggers
    (04:50) Importance of updating automated content for the new year
    (05:29) Avoiding reputation damage with poorly timed automated emails
    (06:07) The impact of scheduled social posts on engagement
    (07:29) Promotion of Marigold's loyalty program optimization guide
    (08:32) Dating advice question for teenagers
    (09:19) Jay's perspective on modern teenage dating practices

    =================================================================

    MASSIVE thank you to our Sponsor, Marigold!!

    Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!

    Regardless of your size, check out Marigold today to get the solution you need to grow your business!

    Check out this free content from marigold that Jay has loved digesting, 5 Steps For Selecting The Right Email Marketing Platform.

    Show more Show less
    12 mins
  • Ep. 251- What's Up THIS WEEK:🚫Meaningless Marketing STATS!, Awkward Family Photos, Extreme Makeover: Home Edition Reboot? 🏠👎
    Jan 7 2025

    In this episode of Do This, Not That, host Jay Schwedelson dives into the latest marketing trends, industry insights, and pop culture updates for the week. From TikTok's quirky JCPenney trend to updates from CES and upcoming TV shows, Jay shares his thoughts and actionable takeaways.

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    Best Moments:

    (00:56) The holidays are over, and people are back at work
    (01:14) TikTok trend of awkward photo sessions at JCPenney
    (02:23) Criticism of misleading marketing statistics
    (04:37) Updates from the Consumer Electronics Show (CES)
    (06:23) The rise of AI-integrated TVs and connected TV marketing
    (07:43) Review of the Extreme Makeover Home Edition reboot
    (08:26) Anticipation for Kitchen Nightmares season 2
    (08:54) Commentary on award shows and acceptance speeches
    (09:54) Announcement of Eventastic, a free virtual event about events

    =================================================================

    MASSIVE thank you to our Sponsor, Marigold!!

    Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!

    Regardless of your size, check out Marigold today to get the solution you need to grow your business!

    Check out this free content from marigold that Jay has loved digesting, 5 Steps For Selecting The Right Email Marketing Platform.

    Show more Show less
    11 mins
  • SPECIAL SERIES ===> JANUARY Marketing Tactics!🔵Saddest Day of The Year? Dry January? and more...!<=== | BATHROOM Break #36 (COLLAB: The Marketing Millennials + Do This, Not That)
    Jan 6 2025

    In this episode of The Bathroom Break, hosts Daniel Murray and Jay Schwedelson discuss marketing strategies and personal reflections for the new year. They share insights on email performance trends, tackling low-hanging fruit tasks, and leveraging unique marketing opportunities in January.

    =================================================================

    Best Moments:

    (00:41) New Year reflections and motivational posts
    (01:53) Jay's holiday trip to Japan
    (02:34) January marketing strategies and performance metrics
    (03:23) Focusing on low-hanging fruit and conversion rates
    (04:35) Discussion about "Blue Monday" marketing campaigns
    (05:41) Capitalizing on January trends like Dry January
    (06:02) LinkedIn connections and networking in January
    (07:09) Reigniting cold leads after the holiday season
    (07:42) Personal New Year's resolutions update
    (09:37) Podcast recommendations and wrap-up

    =================================================================

    MASSIVE thank you to our Sponsor, Marigold!!

    Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don’t take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!

    Regardless of your size, check out Marigold today to get the solution you need to grow your business!

    Check out this free content from marigold that Jay has loved digesting, 5 Steps For Selecting The Right Email Marketing Platform.

    Show more Show less
    10 mins

What listeners say about Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

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Actionable marketing tips

I love Jay’s bite-sized and actionable tips. His personality and humor make marketing fun and interesting (and easy to listen to). I really liked the EP about emojis in the subject line. Great nuggets of info.

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Short, easy to follow, actionable marketing insight

I love that these are bitesized episodes that highlight the latest trends in digital marketing. It provides a quick way for marketers to stay up-to-date on what's going on.

Plus, Jay's personality adds an extra layer of fun to the podcast!

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