• [START HERE] Episode 1: Why is Donor Retention So Important?
    Sep 15 2024

    Welcome to the Donor Retention: Secrets to Keeping Your Donors Engaged, for Nonprofit Fundraisers, Development Directors, and Nonprofit Leaders course!

    This special 20-episode course will teach you everything you need to know about donor retention, ensuring your donors keep giving and you're able to retain more monthly donors!

    👉 Please download the free Donor Retention workbook at https://nonprofitfundraising.com/retention/ to get the most out of this course.

    In this episode, we’re diving into why donor retention is the one of the most important factors for nonprofit success. It’s not just about attracting new donors—it’s about keeping the ones you already have engaged and loyal.

    We break down how expensive it can be to constantly seek out new supporters, and why focusing on your existing donors is a more cost-effective strategy that fuels long-term growth.

    You’ll discover how building donor loyalty leads to consistent revenue and turns your supporters into long-term advocates for your cause.

    We also cover the potential risks of poor retention, including financial instability and a damaged reputation, and why nonprofits that prioritize retention are better positioned for success.

    If you’re ready to turn one-time donors into long-term partners for your charity, this course will give you the key strategies to boost donor retention and build a solid foundation for your nonprofit’s future.

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    8 mins
  • Episode 2: Quick Tips to Showing Donor Gratitude
    Sep 15 2024

    Welcome to the Donor Retention: Secrets to Keeping Your Donors Engaged, for Nonprofit Fundraisers, Development Directors, and Nonprofit Leaders course!

    This special 20-episode course will teach you everything you need to know about donor retention, ensuring your donors keep giving and you're able to retain more monthly donors! If you're discovering this episode first, please start with episode 1, labeled [START HERE].

    👉 Please download the free Donor Retention workbook at https://nonprofitfundraising.com/retention/ to get the most out of this course.

    Special Offers

    Get more donors to give a second gift and stay longer with our Retain More Donors with Great First-Year Communications course! Learn more | Get $50 off

    Build a successful and growing monthly giving program with our Step-By-Step Training to Building a Successful Monthly Giving Program. Learn more | Get $50 off

    Get either course for $50 off with coupon code RETENTION.

    Episode 2: Quick Tips to Showing Donor Gratitude – Why Saying ‘Thank You’ Isn’t Enough

    Want to know how to keep your donors coming back? In this episode, we’re breaking down the power of genuine donor gratitude and how it can make all the difference in retention. Learn why expressing appreciation goes beyond a simple thank-you and discover practical tips like personalized notes, welcome calls, and impact reports to help your donors feel valued. If you’re ready to master the art of gratitude and build stronger, longer-lasting relationships, this episode has everything you need!

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    10 mins
  • Episode 3: Crafting the Perfect Thank-You: Best Practices for Acknowledging Donors
    Sep 14 2024

    Welcome to the Donor Retention: Secrets to Keeping Your Donors Engaged, for Nonprofit Fundraisers, Development Directors, and Nonprofit Leaders course!

    This special 20-episode course will teach you everything you need to know about donor retention, ensuring your donors keep giving and you're able to retain more monthly donors! If you're discovering this episode first, please start with episode 1, labeled [START HERE].

    👉 Please download the free Donor Retention workbook at https://nonprofitfundraising.com/retention/ to get the most out of this course.

    Special Offers

    Get more donors to give a second gift and stay longer with our Retain More Donors with Great First-Year Communications course! Learn more | Get $50 off

    Build a successful and growing monthly giving program with our Step-By-Step Training to Building a Successful Monthly Giving Program. Learn more | Get $50 off

    Get either course for $50 off with coupon code RETENTION.

    Episode 3: Crafting the Perfect Thank-You – How Thoughtful Gratitude Boosts Donor Retention

    What separates a simple thank-you from one that truly makes a difference? In this episode, we explore the art of crafting meaningful and timely thank-you messages that leave a lasting impact on your donors. Learn how personalized notes, heartfelt phone calls, and thoughtful messages can significantly boost donor retention and deepen relationships. We’ll share best practices to ensure your donors feel appreciated and valued. If you’re ready to elevate your gratitude game and keep donors engaged, this episode is a must-listen!

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    9 mins
  • Episode 4: The Power of First Impressions: Crafting an Effective Email Welcome Series
    Sep 14 2024

    Welcome to the Donor Retention: Secrets to Keeping Your Donors Engaged, for Nonprofit Fundraisers, Development Directors, and Nonprofit Leaders course!

    This special 20-episode course will teach you everything you need to know about donor retention, ensuring your donors keep giving and you're able to retain more monthly donors! If you're discovering this episode first, please start with episode 1, labeled [START HERE].

    👉 Please download the free Donor Retention workbook at https://nonprofitfundraising.com/retention/ to get the most out of this course.

    Special Offers

    Get more donors to give a second gift and stay longer with our Retain More Donors with Great First-Year Communications course! Learn more | Get $50 off

    Build a successful and growing monthly giving program with our Step-By-Step Training to Building a Successful Monthly Giving Program. Learn more | Get $50 off

    Get either course for $50 off with coupon code RETENTION.

    Episode 4: The Power of First Impressions – How to Craft a Donor Welcome Series That Works

    First impressions matter, especially with new donors. In this episode, we dive into the critical role an email welcome series plays in building strong, lasting relationships. Learn how to create a structured, impactful series of emails that not only expresses gratitude but also builds trust, engages donors, and encourages ongoing support. We’ll walk you through crafting a five-part welcome series that leaves a lasting impression and sets the foundation for long-term donor loyalty. Ready to master your first interactions with new supporters? Tune in for the step-by-step guide!

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    11 mins
  • Episode 5: Segmenting Donors & Creating a Warm Welcome
    Sep 14 2024

    Welcome to the Donor Retention: Secrets to Keeping Your Donors Engaged, for Nonprofit Fundraisers, Development Directors, and Nonprofit Leaders course!

    This special 20-episode course will teach you everything you need to know about donor retention, ensuring your donors keep giving and you're able to retain more monthly donors! If you're discovering this episode first, please start with episode 1, labeled [START HERE].

    👉 Please download the free Donor Retention workbook at https://nonprofitfundraising.com/retention/ to get the most out of this course.

    Special Offers

    Get more donors to give a second gift and stay longer with our Retain More Donors with Great First-Year Communications course! Learn more | Get $50 off

    Build a successful and growing monthly giving program with our Step-By-Step Training to Building a Successful Monthly Giving Program. Learn more | Get $50 off

    Get either course for $50 off with coupon code RETENTION.

    Episode 5: Segmenting Donors & Creating a Warm Welcome – Personalizing Your Approach for Better Retention

    In this episode, we’re unlocking the power of donor segmentation—because not all donors are the same, and your communication shouldn’t be either. Learn how to effectively segment your donor base and create personalized engagement strategies that speak directly to each group. We’ll show you how segmenting donors can lead to stronger connections, higher retention, and more meaningful relationships. If you’re ready to stop sending one-size-fits-all messages and start creating targeted, personalized experiences that keep donors coming back, this episode is for you.

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    8 mins
  • Episode 6: Crafting Your Fundraising Ask for the Welcome Series
    Sep 14 2024

    Welcome to the Donor Retention: Secrets to Keeping Your Donors Engaged, for Nonprofit Fundraisers, Development Directors, and Nonprofit Leaders course!

    This special 20-episode course will teach you everything you need to know about donor retention, ensuring your donors keep giving and you're able to retain more monthly donors! If you're discovering this episode first, please start with episode 1, labeled [START HERE].

    👉 Please download the free Donor Retention workbook at https://nonprofitfundraising.com/retention/ to get the most out of this course.

    Special Offers

    Get more donors to give a second gift and stay longer with our Retain More Donors with Great First-Year Communications course! Learn more | Get $50 off

    Build a successful and growing monthly giving program with our Step-By-Step Training to Building a Successful Monthly Giving Program. Learn more | Get $50 off

    Get either course for $50 off with coupon code RETENTION.

    Episode 6: Crafting Your Fundraising Ask for the Welcome Series – How to Secure the All-Important Second Gift

    Wondering how to get that crucial second gift from your donors? In this episode, we’re breaking down how to create the perfect fundraising ask as part of your donor welcome series. Learn how to craft a compelling appeal that feels natural, builds trust, and encourages new donors to deepen their commitment. We’ll walk you through step-by-step strategies to turn first-time donors into long-term supporters. If you want to master the art of the follow-up and boost your donor retention, this episode has all the tools you need. Tune in to perfect your fundraising ask!

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    9 mins
  • Episode 7: Storytelling for Donor Retention: Engaging Donors Through Compelling Narratives
    Sep 14 2024

    Welcome to the Donor Retention: Secrets to Keeping Your Donors Engaged, for Nonprofit Fundraisers, Development Directors, and Nonprofit Leaders course!

    This special 20-episode course will teach you everything you need to know about donor retention, ensuring your donors keep giving and you're able to retain more monthly donors! If you're discovering this episode first, please start with episode 1, labeled [START HERE].

    👉 Please download the free Donor Retention workbook at https://nonprofitfundraising.com/retention/ to get the most out of this course.

    Special Offers

    Get more donors to give a second gift and stay longer with our Retain More Donors with Great First-Year Communications course! Learn more | Get $50 off

    Build a successful and growing monthly giving program with our Step-By-Step Training to Building a Successful Monthly Giving Program. Learn more | Get $50 off

    Get either course for $50 off with coupon code RETENTION.

    Episode 7: Storytelling for Donor Retention – How to Use Stories to Keep Donors Engaged

    Ever wonder why some nonprofits have loyal donors year after year? The secret is in the stories they tell. In this episode, we dive into the powerful role that storytelling plays in donor retention. Learn how to craft and share stories that emotionally resonate with your donors, making them feel like integral parts of your mission. We’ll walk you through using the Hero’s Journey framework to position your donors as the heroes of your story. If you want to strengthen donor loyalty and deepen their connection to your cause, this episode is a must-listen! Tune in and discover how storytelling can transform your donor relationships.

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    11 mins
  • Episode 8: The Impact Report: Turning Stories into Tangible Donor Engagement
    Sep 14 2024

    Welcome to the Donor Retention: Secrets to Keeping Your Donors Engaged, for Nonprofit Fundraisers, Development Directors, and Nonprofit Leaders course!

    This special 20-episode course will teach you everything you need to know about donor retention, ensuring your donors keep giving and you're able to retain more monthly donors! If you're discovering this episode first, please start with episode 1, labeled [START HERE].

    👉 Please download the free Donor Retention workbook at https://nonprofitfundraising.com/retention/ to get the most out of this course.

    Special Offers

    Get more donors to give a second gift and stay longer with our Retain More Donors with Great First-Year Communications course! Learn more | Get $50 off

    Build a successful and growing monthly giving program with our Step-By-Step Training to Building a Successful Monthly Giving Program. Learn more | Get $50 off

    Get either course for $50 off with coupon code RETENTION.

    Episode 8: The Impact Report – Turning Stories into Donor Engagement Gold

    Want to keep your donors hooked and excited about their impact? In this episode, we dive into the art of creating impact reports that do more than just list achievements—they tell powerful stories that make your donors feel like heroes. We’ll walk you through how to craft donor-centric impact reports that showcase your organization’s success while highlighting the crucial role your supporters play. If you’re looking to turn your impact reports into a tool that drives deeper engagement and long-term loyalty, this episode is packed with practical tips. Tune in and start turning your reports into relationship-builders!

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    10 mins