• EP25 – How I Scaled My Creative Agency With A Global Freelance Network - James Berg

  • Sep 10 2024
  • Length: 1 hr and 15 mins
  • Podcast

EP25 – How I Scaled My Creative Agency With A Global Freelance Network - James Berg

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  • Summary

  • In this episode of ‘We Built This Business,’ we talk with James Berg from Picaroons, a full-service creative agency. James shares his journey from working in traditional agencies to founding Picaroons, a remote creative agency with a flexible, scalable business model. We delve into the inspiration behind the unique name of his agency, how his background in marketing strategy influenced his approach, and the challenges and successes he’s faced along the way. James also discusses the importance of work-life balance, the impact of his book on his business, and his philosophy of constantly creating and testing new ideas. HIGHLIGHTS 1. The Story Behind Picaroons: How James's love for pirates and a book called Be More Pirate inspired the name and business model of his agency. 2. Remote Agency Model: The advantages and challenges of running a fully remote agency with a small core team and a network of freelancers. 3. Work-Life Balance: James's move to Portugal and how he maintains a balance between work and personal life by surfing and enjoying nature. 4. Marketing Strategy Insights: James shares his approach to marketing strategy, the importance of flexibility, and how he adapts to clients' needs. 5. The Role of Content Creation: How James's book on social media ideas became a pivotal tool in growing his business and attracting high-profile clients like Facebook. 6. Chats with Dad: The podcast James created with his father, offering valuable business advice through casual conversations. PODCAST INTRODUCTION Daniel Osullivan invites business owners and industry experts onto the We Built This Business Podcast to discuss how they have built their business. We discuss how they started, their business challenges, successes, failures and everything in between. Running a business is hard work so why not learn from business owners who are currently building or who have built a business. PODCAST SPONSOR Team Building Experiences is a nationwide team-building company that is an expert in keeping things fun for companies. With a wide range of mobile events such as Game Shows, Sports Days, Crystal Challenge, and more, there is something for every company. Visit Team Building Experiences (https://bit.ly/tbe-pod) and quote PODCAST15 to receive 15% off your next team-building event. VALUABLE RESOURCES Guest Website - https://picaroons.co.uk/ Host Website – https://webuiltthisbusiness.co.uk EPISODES TO CHECK OUT NEXT Episode 4 - How I Built a £6 Million Revenue Print and Promotional Business by The Age of 24 - Taylor Tassie Episode 5 - How I Built a Global Tech Events Business and Thrived in the Pandemic - Johnny Edser Episode 6 - How I Built a Digital Marketing Business and How I Exited - Alex Minchin ABOUT THE HOST Daniel Osullivan is the CEO of The Experience Specialists Group we have brands in the events, entertainment and media industries including Red Cactus Events, Team Building Experiences, Shizzoo.co, Football Zorbing UK, Nel Events and X Event Solutions. CONNECT & CONTACT Daniel Osullivan Daniel Osullivan Linkedin Page Email: daniel@webuiltthisbusiness.co.uk We Built This Business Podcast Website Podcast Linkedin Page Podcast Instagram Page Facebook Page SUPPORT A GREAT CAUSE For every episode released, We Built This Business donates £10 to the British Heart Foundation. Help us reach our goal of £520 a year! Support the British Heart Foundation - https://www.bhf.org.uk/
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