Welcome to the European Union Tariff News and Tracker podcast. Today is June 22, 2025, and we have breaking updates on the transatlantic trade relationship, ongoing tariff developments, and economic implications surrounding the United States, the Trump administration, and the European Union.
In April 2025, President Trump invoked emergency powers to implement a sweeping 10% tariff on all imports into the United States, including those from the European Union. This new baseline tariff, announced under the International Emergency Economic Powers Act, took effect on April 5 and was justified by Trump as necessary to address the ongoing U.S. trade deficit and what he described as nonreciprocal trade policies from major partners. In addition to this universal tariff, the administration unveiled a so-called Reciprocal Tariff Policy. This policy targeted countries with significant trade imbalances with the U.S. — with the European Union at the top of the list — and increased tariffs on EU-origin goods to 20% starting April 9, 2025, unless the EU removed what Washington sees as unfair barriers to U.S. exports. According to a White House fact sheet, these tariffs will remain until the administration determines that trade imbalances and reciprocal trade issues are adequately remedied.
The European Union has not stood idle in response. Brussels has openly condemned Washington’s resort to tariffs as a solution and maintains that negotiation should be the primary pathway. However, the EU has simultaneously prepared a major package of countermeasures. As reported by Global Policy Watch, the EU launched a public consultation in May on proposed tariffs covering €95 billion worth of American imports, with prospective rates at 25% for most goods and as low as 10% for selected products. Automotive goods, semiconductor equipment, pharmaceuticals, and even certain agricultural products are on the table. Notably, an automatic 25% tariff on U.S. autos and auto parts remains in effect, reflecting a sector-specific tit-for-tat strategy. The EU’s counter-tariffs are ready to be activated if talks with the U.S. do not produce an acceptable solution by mid-July, as the U.S. has paused its 20% reciprocal tariff on EU goods until July 9, pending further negotiations.
Economic effects are already reverberating across the Atlantic. The European Commission’s spring 2025 economic forecast highlights that U.S. tariff hikes have begun to dampen growth prospects both in America and Europe, with tit-for-tat measures raising costs for consumers and businesses and fueling uncertainty in financial markets. While investor confidence has taken a hit in the U.S., the report notes that Europe’s relative investment attractiveness has improved, even as the euro strengthens and trade balances shift.
Amid these tensions, both sides have made statements through the EU-U.S. Trade and Technology Council, but no breakthrough has been achieved. Negotiations are ongoing, but as of today, tariffs are shaping up to be the main instruments of leverage.
Thank you for tuning in to the European Union Tariff News and Tracker. Subscribe for ongoing coverage and updates on transatlantic trade. This has been a Quiet Please production, for more check out quietplease dot ai.
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Jun 25 20254 mins