• Fitness Business School - 591 - Baseball Lifestyle 101 with Bill Rom

  • Nov 4 2024
  • Length: 1 hr and 6 mins
  • Podcast

Fitness Business School - 591 - Baseball Lifestyle 101 with Bill Rom

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  • Summary

  • Ready to grow your clientele & revenue?

    Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work.

    https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh ----- In this episode, longtime coach and entrepreneur Bill Rom shares his transformative journey from the fitness industry to co-founding Baseball Lifestyle, one of the most successful retail businesses in the sports world. Bill discusses his early days training athletes, the strategic decisions behind growing an e-commerce brand, and the importance of focusing on core competencies and effective marketing. He also delves into the significant growth phases of Baseball Lifestyle, including their expansion into retail and future plans. The conversation provides valuable insights for anyone looking to scale their business, highlighting the critical role of education, pricing strategy, and leveraging modern tools like AI for growth. Whether you're involved in e-commerce, coaching, or any business, Bill's story is both inspiring and educational. 00:00 Introduction and Welcome
    01:01 Bill's Journey from Football to Business
    03:03 The Birth of Baseball Lifestyle
    04:57 First Major Milestones
    08:09 Explosive Growth and COVID Impact
    13:17 Marketing Strategies and Product Expansion
    28:42 Consulting and Business Advice
    33:56 Taking Over the Business
    34:30 Raising Prices and Changing Strategies
    36:52 Effective Marketing Techniques
    37:16 Building and Utilizing an Email List
    44:43 The Power of Facebook Ads
    49:10 The Role of Follow-Up in ROI
    54:13 Leveraging AI for Business Growth
    55:59 Evolving Roles and Business Growth
    01:00:07 Future Plans and Expansion
    01:02:34 Closing Thoughts and Contact Information
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