• Fitness Business School - 593 - Business for Unicorns with Mark Fisher

  • Nov 18 2024
  • Length: 54 mins
  • Podcast

Fitness Business School - 593 - Business for Unicorns with Mark Fisher

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  • Summary

  • Ready to grow your clientele & revenue?

    Download "The 20 Client Generators" PDF now and get instant access to strategies that will fill your calendar with potential clients. No complicated tech, no lengthy processes—just real strategies that work.

    https://info.patrigsby.com/20-client-generators Do you want to stop chasing leads and start attracting them instead? Get Instant Access To The Weekly Client Machine For Just $5.00! https://patrigsby.com/weeklyclientmachine Get Your FREE Copy of Pat's Fitness Entrepreneur Handbook! https://patrigsby.com/feh ----- Lessons from Mark Fisher: Building a Unique Fitness Brand and Sustainable Business In this episode of the Fitness Business School, Pat talks with Mark Fisher, founder of Mark Fisher Fitness and Business for Unicorns. Mark shares his journey from feeling insecure about his physique to becoming an obsessed strength trainer, and eventually, a respected fitness business owner. He discusses the founding of Mark Fisher Fitness, the importance of building a unique brand identity, and how he navigated the challenges of expanding to a second location. Mark also delves into his work with Business for Unicorns, helping other gym owners create more income, impact, and freedom. The conversation ends with a discussion on balancing professional ambitions with personal life, especially after becoming a parent. 00:00 Introduction and Guest Introduction
    00:45 Mark Fisher's Journey into Fitness
    03:34 The Birth of Mark Fisher Fitness
    08:17 Challenges and Growth of MFF
    17:18 Expansion and Lessons Learned
    21:57 Navigating the Pandemic
    24:45 Reflections on Business and Luck
    27:01 Understanding Market Dynamics for Gym Owners
    27:44 Franchising Decisions and Fitness Industry Insights
    28:29 Marketing Strategies and Lead Management
    31:00 Challenges and Adaptations in Gym Operations
    35:14 Coaching Gym Owners for Success
    45:36 Balancing Business and Personal Life
    49:42 Conclusion and Final Thoughts
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